It's curious how size and regional diversity influence Russian automotive market. A good example will be Moscow region and Sakha Republic: the first one is as big as Slovakia whilst the second could occupy 3/4 of the EU territory. Still, in terms of population density and consequently car sales "small" Moscow region easily beats huge Sakha.

1. RUSSIA:
Regional diversity
and automotive market
Darya Kamkalova
Dataforce GmbH, Frankfurt

2. Russia: regional diversity
Everybody knows that Russia
is a very big and diverse country.

3. Russia: regional diversity
Moscow, Kamchatka, Tatarstan –
Russian regions may look
as different as Alaska and Peru.

4. Russia: regional diversity
Moscow region and Sakha Republic
can be a brilliant example.
The first one is a small as Slovakia
and the second is
as big as ¾ of the EU territory.

5. Area
Sakha RepublicMoscow

6. Area
≈ ¾ EU (km2)≈ Slovakia (km2)

7. Population
> 21 mln people
< 1 mln people

8. Automotive market: new passenger cars n 2012
600.000 cars
3.000 cars

9. Automotive market: new passenger cars n 2012
Moscow region:
≈ 200.000 cars
Moscow city:
≈ 400.000 cars

10. RUSSIA:
Regional diversity
and automotive market
Darya Kamkalova
Dataforce GmbH, Frankfurt