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18 Epidemic
LinkedIn Mistakes
www.DanielAlfon.com
2018
Edition
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
Up to 70 Connections
70-200 Connections
200+ Connections
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
Stage I
Up to 70 Connections
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
1. A Partial, half-baked profile, off-brand, with No Photo
2. Think connections are everything
3. Use a Job Title/”Looking for a new opp” as a Headline
4. Confirm "Select all" when importing address book
5. Duplicate Accounts / single email address
6. Worry more about Who sees profile changes than your profile's
Visible Weakness
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
Stage II
70 - 200 Connections
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
1. Operation “LinkedIn” ("Need a Sale/Job") Vs.
LinkedIn seen as a Process
2. Inconsistent Connection Policy
3. No Rich Media in profile
4. Canned, boilerplate Invitations
5. Oversell / post with little long-term thought
6. Automate / not know when to go off-LinkedIn
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
Stage III
200+ Connections
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
1. 500+ Cliff: Low connection Quality ("Ron who? Are we connected??")
2. Too many Status Updates, 100% own content
3. Dated, Off-Brand content in profile
4. Broadcasting - little value, thinly disguised self-promotion
5. Not adding Visible contact details,Hiding (picture/connections),
no Search Alerts
6. Paying (advertising) without leveraging staff/free platform
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
"I registered, but
nothing happened"
"I need 500+
connections ASAP"
"If only I had a
Premium account"
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
I made most of (if not all)
the 18 mistakes myself –
before you joined LinkedIn :-)
www.DanielAlfon.com
18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes
I help you Leverage LinkedIn
and Get Business
www.DanielAlfon.com

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2018: 18 epidemic linked in mistakes danielalfon.com

  • 2. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes Up to 70 Connections 70-200 Connections 200+ Connections
  • 3. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes Stage I Up to 70 Connections
  • 4. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes 1. A Partial, half-baked profile, off-brand, with No Photo 2. Think connections are everything 3. Use a Job Title/”Looking for a new opp” as a Headline 4. Confirm "Select all" when importing address book 5. Duplicate Accounts / single email address 6. Worry more about Who sees profile changes than your profile's Visible Weakness
  • 5. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes Stage II 70 - 200 Connections
  • 6. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes 1. Operation “LinkedIn” ("Need a Sale/Job") Vs. LinkedIn seen as a Process 2. Inconsistent Connection Policy 3. No Rich Media in profile 4. Canned, boilerplate Invitations 5. Oversell / post with little long-term thought 6. Automate / not know when to go off-LinkedIn
  • 7. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes Stage III 200+ Connections
  • 8. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes 1. 500+ Cliff: Low connection Quality ("Ron who? Are we connected??") 2. Too many Status Updates, 100% own content 3. Dated, Off-Brand content in profile 4. Broadcasting - little value, thinly disguised self-promotion 5. Not adding Visible contact details,Hiding (picture/connections), no Search Alerts 6. Paying (advertising) without leveraging staff/free platform
  • 9. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes "I registered, but nothing happened" "I need 500+ connections ASAP" "If only I had a Premium account"
  • 10. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes I made most of (if not all) the 18 mistakes myself – before you joined LinkedIn :-) www.DanielAlfon.com
  • 11. 18 Epidemic LinkedIn Mistakes18 Epidemic LinkedIn Mistakes I help you Leverage LinkedIn and Get Business www.DanielAlfon.com