Synopsis of the need for carbon responsibility among consumers and corporations, how to establish goals and appropriate culture and an action plan from the business and communications standpoints.

1. The Carbon Operations Company A Low Carbon Future: The Rise of Green Marketing

3. Outsourced Operations

4. Integrated ApproachManaged over 600 emission reduction sites and dozens of industrial gas mitigation projects Unique approach combining carbon expertise with engineering, technologies, operations, and finance

5. ClimeCo The Carbon Operations Company The Challenge

7. 30 Trillion Kwh electricity (59% > 2009)

8. 21 Billion barrels of oil for transport alone (33% > 2009)

10. ClimeCo The Carbon Operations Company Lowering Carbon Emissions The Tax or Trade Debate Cap-and-Trade Taxes Provide certainty Ensure predictable increase in energy price No incentive to reduce emissions Difficult to calibrate Global harmonization? Utilization of tax revenues? Provides incentive for a specific environmental outcome Ensures lowest-cost emission reduction Prices self-adjust Balances compliance and policy flexibility Linkages can lead to global systems Provides opportunities for private sector

11. ClimeCo The Carbon Operations Company The Changing Role of “Green” in the Enterprise

12. ClimeCo The Carbon Operations Company From CSR to the C-Suite

14. Measure carbon exposure

15. Assess Footprint

16. Company wide

17. At product level

18. Realize impact on Company’s Bankers and Wall Street

19. Create a Carbon Strategy

20. Start Voluntary reporting

22. Measure carbon exposure

23. Assess Footprint

24. Company wide

25. At product level

26. Realize impact on Company’s Bankers and Wall Street

27. Create a Carbon Strategy

28. Start Voluntary reporting

29. Competitive dynamics

30. Issue Corporate carbon commitment

31. Establish ring-fenced budgets

32. Learn how to participate in carbon trading

33. Reduce footprint

34. Involve supply chain

35. Ensure compliance with cap

37. Measure carbon exposure

38. Assess Footprint

39. Company wide

40. At product level

41. Realize impact on Company’s Bankers and Wall Street

42. Create a Carbon Strategy

43. Start Voluntary reporting

44. Competitive dynamics

45. Issue Corporate carbon commitment

46. Establish ring-fenced budgets

47. Learn how to participate in carbon trading

48. Reduce footprint

49. Involve supply chain

50. Ensure compliance with cap

51. Influence policy development

52. Switch from offsetting to process and technology changes

53. Move to Alternative energies

54. Pursue Game-changing ideas (PBP)

59. Establish credentials

60. Be aware of FTC guidelines

62. So what?

63. Provide opportunities to participate

64. Develop targeted communications for specific segments

66. Use high quality offsets from reliable sources to make events, venues and companies “carbon-neutral”

67. Assess, validate, and implement qualifying emission reduction programs which will

68. eliminate the greenhouse gases and

69. Generate addition revenue for improved ROI and faster payback Start now, beware of long lead times

70. ClimeCo The Carbon Operations Company Making the Low Carbon Future a Reality “If you’re not at the table, you’re on the menu”

71. ClimeCo The Carbon Operations Company Yuda Saydun ClimeCo Corporation Tel: 305-299-1188 ysaydun@climecocorp.com