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1
CAMBIER
Ana
CREMER
Joëlle
CZYZ
Beata
CZUPRYK
Maxime
GILSON
Rémy
MARIQUE
Martin
S M A R T
objectifs
2
3
Quoi?
• Soirée de lancement de l’association des anciens étudiants HELB-ILB
– AIR P
Qui?
• Clients: M Damien Mayart, M Olivier Basille, Mme Flament
• Pour: Anciens étudiants en RP de ILB-HELB
Comment?
• Internet (FB, e-mails)
Où?
• Bâtiment de la HELB (av. Jupiter 201, 1190 Forest)
Quand?
• 17 Novembre 2011, 19h30-00h
Pourquoi?
• Pour réunir les Anciens
• Créer un réseau des contacts professionnels
• Promotion et création de l’image d’AIR P
o Anciens étudiants en RP de
ILB-HELB
o Anciens et actuels professeurs
o Mme Goossens –invitée spéciale
o RP BAC 3
4
o Absence des Anciens
o Bancs d’honneur
o Fournisseurs (matériel, catering)
o Logistique
5
AIR P
HELB Ilya
Prigogine
Bénévole
s CF, HELB,
Banquet
Location,
Colruyt,
Match
Direction
HELB,
étudiants
actuels
Anciens
étudiants,
professeurs
HELB, Bac 3
RP
6
Budget
DEPENSES RECETTES
Catering et nettoyage – 680 €
Aucune
0 €
Banquet Location – 400 €
Son & Lumière – 30 €
Divers – 130 €
TOTAL:
1240 €
Événement sans but
lucratif
 ANA – gestion FB, accueil, e-mailing
 BEATA – communication interne & externe,
e-mailing, plannings, déco, bénévoles, gestion FB,
happening
 JOELLE – correction des textes, déco, gestion FB,
happening, contacts externes, budget
 MAXIME – logistique, accueil, gestion FB, vidéo
 REMY – logistique, catering, matériel
 MARTIN – graphisme (invitations), logistique,
catering, matériel
7
Création d’une bonne
image et d’une
identité
63 anciens, 15
professeurs, 26
bénévoles (104
personnes)
Proposition de jobs,
de stages
Aide des bénévoles
Surprise réussie
Communication
réussie (FB, mails)
Feed-back
exclusivement positif
Clients satisfaits 
+ Bénévoles
insuffisants
Message de
lancement mal passé
Vérification du
matériel
Pas d’encodage des
données (prévu!)
RP bac 3 ajouté 2
jours avant
Le son
-
8
9
Bonjour!
Je voulais vous féliciter pour la soirée!
Un grand succès!
L’organisation était au poil! Rien à dire, bravo!
Tout était orchestré comme du papier à musique, très
professionnel.
L’ambiance, le catering, l’accueil, rien n’a été laissé au
hasard et c’est un plaisir d’être invitée à une soirée si
bien organisée.
Bravo! Faites passer le message aux autres ;)
Merci j’ai passée un bon moment.
J’espère vous revoir bientôt.
Krystyle Blauwaert, promo 1998
10
11
 Conceptualisation de
l’évènement moins longue
 Consignes précises
 Temps imparti très
court
 Bénéfices non requis
Approche du monde
professionnel
 Double communication
13
Avez-vous des questions?
Air p   présentation finale, 23.12.2011
Air p   présentation finale, 23.12.2011
Air p   présentation finale, 23.12.2011
Air p   présentation finale, 23.12.2011
Air p   présentation finale, 23.12.2011
Air p   présentation finale, 23.12.2011
Air p   présentation finale, 23.12.2011

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Air p présentation finale, 23.12.2011

  • 2. S M A R T objectifs 2
  • 3. 3 Quoi? • Soirée de lancement de l’association des anciens étudiants HELB-ILB – AIR P Qui? • Clients: M Damien Mayart, M Olivier Basille, Mme Flament • Pour: Anciens étudiants en RP de ILB-HELB Comment? • Internet (FB, e-mails) Où? • Bâtiment de la HELB (av. Jupiter 201, 1190 Forest) Quand? • 17 Novembre 2011, 19h30-00h Pourquoi? • Pour réunir les Anciens • Créer un réseau des contacts professionnels • Promotion et création de l’image d’AIR P
  • 4. o Anciens étudiants en RP de ILB-HELB o Anciens et actuels professeurs o Mme Goossens –invitée spéciale o RP BAC 3 4 o Absence des Anciens o Bancs d’honneur o Fournisseurs (matériel, catering) o Logistique
  • 5. 5 AIR P HELB Ilya Prigogine Bénévole s CF, HELB, Banquet Location, Colruyt, Match Direction HELB, étudiants actuels Anciens étudiants, professeurs HELB, Bac 3 RP
  • 6. 6 Budget DEPENSES RECETTES Catering et nettoyage – 680 € Aucune 0 € Banquet Location – 400 € Son & Lumière – 30 € Divers – 130 € TOTAL: 1240 € Événement sans but lucratif
  • 7.  ANA – gestion FB, accueil, e-mailing  BEATA – communication interne & externe, e-mailing, plannings, déco, bénévoles, gestion FB, happening  JOELLE – correction des textes, déco, gestion FB, happening, contacts externes, budget  MAXIME – logistique, accueil, gestion FB, vidéo  REMY – logistique, catering, matériel  MARTIN – graphisme (invitations), logistique, catering, matériel 7
  • 8. Création d’une bonne image et d’une identité 63 anciens, 15 professeurs, 26 bénévoles (104 personnes) Proposition de jobs, de stages Aide des bénévoles Surprise réussie Communication réussie (FB, mails) Feed-back exclusivement positif Clients satisfaits  + Bénévoles insuffisants Message de lancement mal passé Vérification du matériel Pas d’encodage des données (prévu!) RP bac 3 ajouté 2 jours avant Le son - 8
  • 9. 9 Bonjour! Je voulais vous féliciter pour la soirée! Un grand succès! L’organisation était au poil! Rien à dire, bravo! Tout était orchestré comme du papier à musique, très professionnel. L’ambiance, le catering, l’accueil, rien n’a été laissé au hasard et c’est un plaisir d’être invitée à une soirée si bien organisée. Bravo! Faites passer le message aux autres ;) Merci j’ai passée un bon moment. J’espère vous revoir bientôt. Krystyle Blauwaert, promo 1998
  • 10. 10
  • 11. 11  Conceptualisation de l’évènement moins longue  Consignes précises  Temps imparti très court  Bénéfices non requis Approche du monde professionnel  Double communication
  • 12.