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To begin—get their attention: New Spice, Study Like a Scholar




                                   http://www.youtube.com/watch?v=2ArIj236UHs
Become a GoogleMeister!
   (revised 11-12)




Cheryl Youse, MLS
Colquitt County High School
Moultrie, GA 31768
229/890-6291
http://colquitt.high.schooldesk.net/
http://bit.ly/cchsmedia
cyouse@colquitt.k12.ga.us
cyouse@gmail.com
Think you’re good at searching?
       Learn to be even better!
Amaze and astound your friends and students!
How big IS the Internet?
• According Pingdom, a web monitoring
  company, that documents the number of
  accessible websites, as of December 2011
  there were around 555 million, with 300
  million of those sites added in 2011 (Pingdom,
  2012). This is the “era of information
  abundance”—the web does not serve as a
  scholarly resource but instead a resource to
  be carefully navigated. So, learning to search
  properly is EVEN MORE IMPORTANT!!
IPV6




• Internet Protocol Version 6 launched in June 2012
• In 1993, there were 43 billion internet addresses available
  (IPV4)
• With mobile devices, that is not enough
• IPV6 has 340 trillion trillion trillion addresses or 3.4 x 10 38
Forget about domains indicating quality
          (for the most part)
   Check out domain name prices at godaddy.com
.edu and .gov
    are still the most reliable sources
• ~ (tilde) in the website name indicates it is a
  personal page and it may not be
  dependable, even on .edu sites

• http://e360.yale.edu/feature/mysteries_of_killer
  _whales_uncovered_in_the_antarctic/2490/
• http://www.nsrl.ttu.edu/tmot1/orciorca.htm
• http://www.indiana.edu/~ensiweb/lessons/whal
  e.ev.html
• http://www.cs.ucf.edu/~MidLink/whale.html
• Remember—Google is a CONSUMER
  product, meant to appeal to the widest
  possible audience




• Default search= EVERYTHING
• Advanced search= You now have to put in a
  search term and then click on the cog in the
  upper right hand corner to get to advanced
  search
Advanced Search
         Shows up AFTER you enter a search term


• All these words           •   Site or domain
• Exact word or phrase      •   Last update
• Any of these words        •   Terms appearing
• None of these words       •   Reading level
• Numbers ranging
  from                      •   Filetype
• Language                  •   Usage rights
• Region
How Search Works
Matt Cutts from Google on How Search Works
• http://www.youtube.com/watch?v=BNHR6IQJ
  GZs
How Search Engines Work (Thanks to Karen Liebert)
• http://www.learnthenet.com/animated-
  internet/how-search-engines-work/index.php
Search for results, not questions
Ex. Student search: How fast does the space
  shuttle fly?
Better: space shuttle travels at a speed of about
The Top Panel
(This comes up after you input your initial search)
“More” = more specific types of results
Refine by date published, types or results,
                 location
Refine by sites with images, reading level, translated
              foreign pages, nearby, etc.
To refine by reading level: search
        tools, reading level
Videos
Check the left hand panel to search
  for videos. If your school blocks
  youtube, you may be able to find a
  video from National
  Geographic, PBS, CNN or another
  reliable source that you can
  access. You can also specify Closed
  Captioning, quality and length
  when doing a video search.
To refine video search results, after getting
results, choose duration, date, quality, captioning, or
source
Librarian Secret Weapon


Scenario: “My friend read this book and he said
  it was really good and I want to read it…but I
  don’t remember the title. Or the author. But it
  was about computer games. And it was RED.”
Search: Google Images>”video games” book
  cover> sort by color red>VOILA! Was it Ready
  Player One by Ernest Cline? “Yes!”
My friend read a book about video games I want to
read….but I can’t remember the title….but it’s red!
To search by image color: choose image search, “search tools”,
    “color”. If you need a diagram, choose “any type”, “line
                            drawing”
To get another point of view:
• Go to Google News and choose a country or
  region whose viewpoint you want
• If the article is not in English, copy and paste it
  into Google translator
The Top Panel
• Images: By subject (Google         •Places: looks closest to your location
  breaks down into smaller           but you can change it
  topics), size, icon, color, type   •Books (google Books)
  —face, photo, clip art, line       •Blogs: homepages, date
  drawing (this one is great
  when teachers need                 •Flights: default is airport near your
  diagrams)                          location
• Maps: show what (relating to       •Discussions: forums, question and
  your search term) is near your     answers
  (or any) geographic location       •Recipes: cook
• Videos:                            time, ingredients, number of calories
  Duration, Date, Quality, Sourc
  e                                  •Applications: apps for various
• News: date, top stories (not       devices
  relating to subject)               •Patents
• Shopping: online and specific      •Sites with images
  stores, sort by                    •Sources: can choose specific sources
  category, price, in stock, etc.
Student Search Techniques
•   Sites with images
•   Search by color
•   Define:
•   Reading level
•   ADVANCED SEARCH
Teacher Search Techniques
• Image search: Line Drawing to find diagrams
• Search a specific date range
• Translated foreign pages: news—choose a
  country>translate
• Panoramio (pictures from all over the world)
• Videos
• ADVANCED SEARCH
Boolean Operators with Google
•   Phrase search ("")
    By putting double quotes around a set of words, you are telling Google to consider the
    exact words in that exact order without any change. Google already uses the order and
    the fact that the words are together as a very strong signal and will stray from it only for a
    good reason, so quotes are usually unnecessary. By insisting on phrase search you might
    be missing good results accidentally. For example, a search for [ "Alexander Bell" ] (with
    quotes) will miss the pages that refer to Alexander G. Bell.
•   Search single word exactly as is ("")
    Google employs synonyms automatically, so that it finds pages that mention, for
    example, childcare for the query [ child care ] (with a space), or California history for the
    query [ ca history ]. But sometimes Google helps out a little too much and gives you a
    synonym when you don't really want it. By putting double quotes around a single
    word, you are telling Google to match that word precisely as you typed it.
•   Search within a specific website (site:)
    Google allows you to specify that your search results must come from a given website. For
    example, the query [ iraq site:nytimes.com ] will return pages about Iraq but only from
    nytimes.com. The simpler queries [ iraq nytimes.com ] or [ iraq New York Times ] will
    usually be just as good, though they might return results from other sites that mention
    the New York Times. You can also specify a whole class of sites, for example [ iraq site:.gov
    ] will return results only from a .gov domain and [ iraq site:.iq ] will return results only
    from Iraqi sites.
•   Terms you want to exclude (-)
    Attaching a minus sign immediately before a word indicates that you do not want pages
    that contain this word to appear in your results. The minus sign should appear
    immediately before the word and should be preceded with a space. For example, in the
    query [ anti-virus software ], the minus sign is used as a hyphen and will not be
    interpreted as an exclusion symbol; whereas the query [ anti-virus -software ] will search
    for the words 'anti-virus' but exclude references to software. You can exclude as many
    words as you want by using the - sign in front of all of them, for example [ jaguar -cars -
    football -os ]. The - sign can be used to exclude more than just words. For example, place
    a hyphen before the 'site:' operator (without a space) to exclude a specific site from your
    search results.
•   Fill in the blanks (*)
    The *, or wildcard, is a little-known feature that can be very powerful. If you include *
    within a query, it tells Google to try to treat the star as a placeholder for any unknown
    term(s) and then find the best matches. For example, the search [ Google * ] will give
    you results about many of Google's products (go to next page and next page -- we have
    many products). The query [ Obama voted * on the * bill ] will give you stories about
    different votes on different bills. Note that the * operator works only on whole
    words, not parts of words.
•   The OR operator
    Google's default behavior is to consider all the words in a search. If you want to
    specifically allow either one of several words, you can use the OR operator (note that
    you have to type 'OR' in ALL CAPS). For example, [ San Francisco Giants 2004 OR 2005 ]
    will give you results about either one of these years, whereas [ San Francisco Giants
    2004 2005 ] (without the OR) will show pages that include both years on the same page.
    The symbol | can be substituted for OR. (The AND operator, by the way, is the default, so
    it is not needed.)
Google Voice
• Get a Google Phone number for those times
  you need to give a number or make a call
  without giving away your true number OR
  seeing the actual number of the person calling
  you so students can contact you without
  worrying about impropriety—you won’t have
  their actual phone number, and they won’t
  have yours.
• https://www.google.com/voice
Google Fun Searches
• Once in a blue moon
• No Chuck Norris
• Elmer Google
  http://www.google.com/webhp?hl=xx-elmer
• Google Black http://www.blackl.com/black-
  google.php
Google Widgets
•   A google a Day http://agoogleaday.com/
•   Google Custom Search (if you’re the webmaster)
•   iGoogle
•   Weather
•   Countdowns

            Google Bookmarks
• Book mark your favorite sites and access them from ANY
  computer
Other interesting stuff about Google
• The Google Car!
• Google Map borders!
• The name ‘Google’ was an accident. A spelling mistake
  made by the original founders who thought they were
  going for ‘Googol’.
• Employees are encouraged to use 20% of their time
  working on their own projects. Google News, Orkut are
  both examples of projects that grew from this working
  model.
• Google rents goats (200 goats to eat the weeds and
  brush on company property).
• Employees can take their dogs to work (as long as
  they—the dogs—follow company policy).
The Google Car

• http://www.youtube.com/watch?v=-
  nYhKD8leAg
• Google has a fleet of self-driving cars (Priuses)
  taking photos for Google maps (street view).
• Equipment to make them self-driving costs
  about $150,000 per car.
• Probably won’t be for sale for about 20 years.
• Imagine how the visually impaired will feel
  when they can drive themselves!
Google Map Borders
Google map borders are in different locations
 depending on the location from which you are
 viewing them. After fielding a number of
 complaints about the placement of
 borders, Google now delivers localized versions
 to different users depending on your ISP.
Where do I learn this stuff…
• Search Engine Watch
  http://searchenginewatch.com/
• PC Magazine
• https://sites.google.com/site/gwebsearcheduc
  ation/webinars
• Tasha Bergson-Michelson of Google
• LM_Net
• Conferences
Thank you!
Happy Hunting!
Videos
• It’s a Book – Lane Smith
  http://www.youtube.com/watch?v=x4BK_2VULC
  U
• So You Want to be a Librarian
  http://www.youtube.com/watch?v=4RGccQFxi3U
• Dewey Decimal Rap
  http://www.youtube.com/watch?v=NHiUQb5xg7
  A
• Study Like a Scholar
  http://www.youtube.com/watch?v=2ArIj236UHs

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Googlemeister1

  • 1. To begin—get their attention: New Spice, Study Like a Scholar http://www.youtube.com/watch?v=2ArIj236UHs
  • 2. Become a GoogleMeister! (revised 11-12) Cheryl Youse, MLS Colquitt County High School Moultrie, GA 31768 229/890-6291 http://colquitt.high.schooldesk.net/ http://bit.ly/cchsmedia cyouse@colquitt.k12.ga.us cyouse@gmail.com
  • 3. Think you’re good at searching? Learn to be even better! Amaze and astound your friends and students!
  • 4. How big IS the Internet? • According Pingdom, a web monitoring company, that documents the number of accessible websites, as of December 2011 there were around 555 million, with 300 million of those sites added in 2011 (Pingdom, 2012). This is the “era of information abundance”—the web does not serve as a scholarly resource but instead a resource to be carefully navigated. So, learning to search properly is EVEN MORE IMPORTANT!!
  • 5. IPV6 • Internet Protocol Version 6 launched in June 2012 • In 1993, there were 43 billion internet addresses available (IPV4) • With mobile devices, that is not enough • IPV6 has 340 trillion trillion trillion addresses or 3.4 x 10 38
  • 6. Forget about domains indicating quality (for the most part) Check out domain name prices at godaddy.com
  • 7. .edu and .gov are still the most reliable sources • ~ (tilde) in the website name indicates it is a personal page and it may not be dependable, even on .edu sites • http://e360.yale.edu/feature/mysteries_of_killer _whales_uncovered_in_the_antarctic/2490/ • http://www.nsrl.ttu.edu/tmot1/orciorca.htm • http://www.indiana.edu/~ensiweb/lessons/whal e.ev.html • http://www.cs.ucf.edu/~MidLink/whale.html
  • 8. • Remember—Google is a CONSUMER product, meant to appeal to the widest possible audience • Default search= EVERYTHING • Advanced search= You now have to put in a search term and then click on the cog in the upper right hand corner to get to advanced search
  • 9. Advanced Search Shows up AFTER you enter a search term • All these words • Site or domain • Exact word or phrase • Last update • Any of these words • Terms appearing • None of these words • Reading level • Numbers ranging from • Filetype • Language • Usage rights • Region
  • 10. How Search Works Matt Cutts from Google on How Search Works • http://www.youtube.com/watch?v=BNHR6IQJ GZs How Search Engines Work (Thanks to Karen Liebert) • http://www.learnthenet.com/animated- internet/how-search-engines-work/index.php
  • 11. Search for results, not questions Ex. Student search: How fast does the space shuttle fly? Better: space shuttle travels at a speed of about
  • 12. The Top Panel (This comes up after you input your initial search)
  • 13. “More” = more specific types of results
  • 14. Refine by date published, types or results, location
  • 15. Refine by sites with images, reading level, translated foreign pages, nearby, etc.
  • 16. To refine by reading level: search tools, reading level
  • 17. Videos Check the left hand panel to search for videos. If your school blocks youtube, you may be able to find a video from National Geographic, PBS, CNN or another reliable source that you can access. You can also specify Closed Captioning, quality and length when doing a video search.
  • 18. To refine video search results, after getting results, choose duration, date, quality, captioning, or source
  • 19. Librarian Secret Weapon Scenario: “My friend read this book and he said it was really good and I want to read it…but I don’t remember the title. Or the author. But it was about computer games. And it was RED.” Search: Google Images>”video games” book cover> sort by color red>VOILA! Was it Ready Player One by Ernest Cline? “Yes!”
  • 20. My friend read a book about video games I want to read….but I can’t remember the title….but it’s red!
  • 21. To search by image color: choose image search, “search tools”, “color”. If you need a diagram, choose “any type”, “line drawing”
  • 22. To get another point of view: • Go to Google News and choose a country or region whose viewpoint you want • If the article is not in English, copy and paste it into Google translator
  • 23. The Top Panel • Images: By subject (Google •Places: looks closest to your location breaks down into smaller but you can change it topics), size, icon, color, type •Books (google Books) —face, photo, clip art, line •Blogs: homepages, date drawing (this one is great when teachers need •Flights: default is airport near your diagrams) location • Maps: show what (relating to •Discussions: forums, question and your search term) is near your answers (or any) geographic location •Recipes: cook • Videos: time, ingredients, number of calories Duration, Date, Quality, Sourc e •Applications: apps for various • News: date, top stories (not devices relating to subject) •Patents • Shopping: online and specific •Sites with images stores, sort by •Sources: can choose specific sources category, price, in stock, etc.
  • 24. Student Search Techniques • Sites with images • Search by color • Define: • Reading level • ADVANCED SEARCH
  • 25. Teacher Search Techniques • Image search: Line Drawing to find diagrams • Search a specific date range • Translated foreign pages: news—choose a country>translate • Panoramio (pictures from all over the world) • Videos • ADVANCED SEARCH
  • 26. Boolean Operators with Google • Phrase search ("") By putting double quotes around a set of words, you are telling Google to consider the exact words in that exact order without any change. Google already uses the order and the fact that the words are together as a very strong signal and will stray from it only for a good reason, so quotes are usually unnecessary. By insisting on phrase search you might be missing good results accidentally. For example, a search for [ "Alexander Bell" ] (with quotes) will miss the pages that refer to Alexander G. Bell. • Search single word exactly as is ("") Google employs synonyms automatically, so that it finds pages that mention, for example, childcare for the query [ child care ] (with a space), or California history for the query [ ca history ]. But sometimes Google helps out a little too much and gives you a synonym when you don't really want it. By putting double quotes around a single word, you are telling Google to match that word precisely as you typed it. • Search within a specific website (site:) Google allows you to specify that your search results must come from a given website. For example, the query [ iraq site:nytimes.com ] will return pages about Iraq but only from nytimes.com. The simpler queries [ iraq nytimes.com ] or [ iraq New York Times ] will usually be just as good, though they might return results from other sites that mention the New York Times. You can also specify a whole class of sites, for example [ iraq site:.gov ] will return results only from a .gov domain and [ iraq site:.iq ] will return results only from Iraqi sites.
  • 27. Terms you want to exclude (-) Attaching a minus sign immediately before a word indicates that you do not want pages that contain this word to appear in your results. The minus sign should appear immediately before the word and should be preceded with a space. For example, in the query [ anti-virus software ], the minus sign is used as a hyphen and will not be interpreted as an exclusion symbol; whereas the query [ anti-virus -software ] will search for the words 'anti-virus' but exclude references to software. You can exclude as many words as you want by using the - sign in front of all of them, for example [ jaguar -cars - football -os ]. The - sign can be used to exclude more than just words. For example, place a hyphen before the 'site:' operator (without a space) to exclude a specific site from your search results. • Fill in the blanks (*) The *, or wildcard, is a little-known feature that can be very powerful. If you include * within a query, it tells Google to try to treat the star as a placeholder for any unknown term(s) and then find the best matches. For example, the search [ Google * ] will give you results about many of Google's products (go to next page and next page -- we have many products). The query [ Obama voted * on the * bill ] will give you stories about different votes on different bills. Note that the * operator works only on whole words, not parts of words. • The OR operator Google's default behavior is to consider all the words in a search. If you want to specifically allow either one of several words, you can use the OR operator (note that you have to type 'OR' in ALL CAPS). For example, [ San Francisco Giants 2004 OR 2005 ] will give you results about either one of these years, whereas [ San Francisco Giants 2004 2005 ] (without the OR) will show pages that include both years on the same page. The symbol | can be substituted for OR. (The AND operator, by the way, is the default, so it is not needed.)
  • 28. Google Voice • Get a Google Phone number for those times you need to give a number or make a call without giving away your true number OR seeing the actual number of the person calling you so students can contact you without worrying about impropriety—you won’t have their actual phone number, and they won’t have yours. • https://www.google.com/voice
  • 29. Google Fun Searches • Once in a blue moon • No Chuck Norris • Elmer Google http://www.google.com/webhp?hl=xx-elmer • Google Black http://www.blackl.com/black- google.php
  • 30. Google Widgets • A google a Day http://agoogleaday.com/ • Google Custom Search (if you’re the webmaster) • iGoogle • Weather • Countdowns Google Bookmarks • Book mark your favorite sites and access them from ANY computer
  • 31. Other interesting stuff about Google • The Google Car! • Google Map borders! • The name ‘Google’ was an accident. A spelling mistake made by the original founders who thought they were going for ‘Googol’. • Employees are encouraged to use 20% of their time working on their own projects. Google News, Orkut are both examples of projects that grew from this working model. • Google rents goats (200 goats to eat the weeds and brush on company property). • Employees can take their dogs to work (as long as they—the dogs—follow company policy).
  • 32. The Google Car • http://www.youtube.com/watch?v=- nYhKD8leAg • Google has a fleet of self-driving cars (Priuses) taking photos for Google maps (street view). • Equipment to make them self-driving costs about $150,000 per car. • Probably won’t be for sale for about 20 years. • Imagine how the visually impaired will feel when they can drive themselves!
  • 33. Google Map Borders Google map borders are in different locations depending on the location from which you are viewing them. After fielding a number of complaints about the placement of borders, Google now delivers localized versions to different users depending on your ISP.
  • 34. Where do I learn this stuff… • Search Engine Watch http://searchenginewatch.com/ • PC Magazine • https://sites.google.com/site/gwebsearcheduc ation/webinars • Tasha Bergson-Michelson of Google • LM_Net • Conferences
  • 36. Videos • It’s a Book – Lane Smith http://www.youtube.com/watch?v=x4BK_2VULC U • So You Want to be a Librarian http://www.youtube.com/watch?v=4RGccQFxi3U • Dewey Decimal Rap http://www.youtube.com/watch?v=NHiUQb5xg7 A • Study Like a Scholar http://www.youtube.com/watch?v=2ArIj236UHs

Notas do Editor

  1. Image from: http://joelgoldstein.com/be-the-apple-in-googles-eye/
  2. Image from: http://newspaper.li/search/
  3. http://www.freedomsphoenix.com/Subjects/00016-LAST-internet.htm
  4. Image from: http://www.dreamstime.com/royalty-free-stock-images-royalty-free-stock-images-audience-silhouettes-image7279299
  5. http://science.nationalgeographic.com/science/photos/space-shuttle-travel-gallery/
  6. Clipart
  7. Image from: http://www.micrositesbyu.com/MicrositesBlog/index.php/2012/03/the-secret-weapon/
  8. Clipart
  9. http://www.wltx.com/news/tech/article/190318/378/Driverless-Technology-Could-Transform-Auto-Industryhttp://mashable.com/2010/06/19/10-google-facts/
  10. Ken Jennings, Maphead, New York: Simon and Schuster, 2011, p. 64.http://trak.in/tags/business/2010/10/04/google-maps-yahoo-maps-kashmir-pakistan/