The document discusses how most strategy plans fail due to a lack of understanding future trends. It notes that tenure on the S&P 500 will drop to 12 years by 2027 as companies fail to adapt. It outlines how the 4th Industrial Revolution will transform jobs through technologies like AI, machine learning, synthetic biology, 3D printing, and more. People often think jobs in other fields will be replaced, but not their own. The document asks the reader to consider if their company is focused on the past or future revolution.