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©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
Who wins with Crowdsourcing?
Bastian Unterberg, co-founder jovoto
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
jovoto - the future of work for creative talent
a much more open, social and collaborative future
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
How do we have to organize
Crowdsourcing to create a WIN:WIN?
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
Hundreds of product design & innovation challenges
for large organizations, agencies & brands
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
Collaboration enables complex problem solving
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
Service Innovation Case

Totail Oil: the gas station of the future
2.500+
Service
Architects
Product Designer
collaborated
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
Smart City Innovation

Life Edited: Future private living spaces in urban areas
4.500+
Interior Designer
Product Designer
Architects
collaborated
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
City Upcycling Challenge

City Linz: re-/using outdated infrastructure
Still collaborating
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
Future of Work / Collaboration
Actual collaboration is far more expensive than
creating individual ideas
Level of required
engagement
Marketplaces / Sourcing
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
money
license
prize
contract
finance
partner
sustainability
health
education
society
award
media
contacts
social
learning
entertainment
process
terms
respect history
proof
credible
consistent
open
relevant
trusted
unique
culture
Li
Pr Su
HeCo
Fi Ed
SyPa
SoAw
Me Le
EnCt
Pr
Te
Re Hi
Pf
Cr
Rv
Tr
Cs
Op
Un
Cu
1
6
15
23
3
7
16
24
4
8
17
25
9
18
26
10
19
11 12
20
27
2
14
22
5
13
21
good
attention experience fair tone record transparent
brand
Building collaboration in open call environments 

is deeply connected to understanding motivation
The periodic system of 

motivation for Crowdstorming
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
A creative process and community that enables social learning
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
Calling the shots collectively creates ownership
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
More than a buddy icon. Human beings need perspectives
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
Happy talent delivers better results.
©2015
20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM
BASTIAN UNTERBERG
jovoto – the leading Crowdstorming platform 

for solving complex challenges
Thank you!
Bastian Unterberg
bunterberg@jovoto.com

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Bastian Unterberg - Who Wins With Crowdsourcing?

  • 1. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG Who wins with Crowdsourcing? Bastian Unterberg, co-founder jovoto ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG
  • 2. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG jovoto - the future of work for creative talent a much more open, social and collaborative future
  • 3. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG How do we have to organize Crowdsourcing to create a WIN:WIN? ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG
  • 4. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG Hundreds of product design & innovation challenges for large organizations, agencies & brands
  • 5. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG Collaboration enables complex problem solving
  • 6. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG Service Innovation Case
 Totail Oil: the gas station of the future 2.500+ Service Architects Product Designer collaborated
  • 7. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG Smart City Innovation
 Life Edited: Future private living spaces in urban areas 4.500+ Interior Designer Product Designer Architects collaborated
  • 8. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG City Upcycling Challenge
 City Linz: re-/using outdated infrastructure Still collaborating
  • 9. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG Future of Work / Collaboration Actual collaboration is far more expensive than creating individual ideas Level of required engagement Marketplaces / Sourcing
  • 10. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG money license prize contract finance partner sustainability health education society award media contacts social learning entertainment process terms respect history proof credible consistent open relevant trusted unique culture Li Pr Su HeCo Fi Ed SyPa SoAw Me Le EnCt Pr Te Re Hi Pf Cr Rv Tr Cs Op Un Cu 1 6 15 23 3 7 16 24 4 8 17 25 9 18 26 10 19 11 12 20 27 2 14 22 5 13 21 good attention experience fair tone record transparent brand Building collaboration in open call environments 
 is deeply connected to understanding motivation The periodic system of 
 motivation for Crowdstorming
  • 11. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG A creative process and community that enables social learning
  • 12. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG Calling the shots collectively creates ownership
  • 13. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG More than a buddy icon. Human beings need perspectives
  • 14. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG Happy talent delivers better results.
  • 15. ©2015 20TH OF OCTOBERCSW – WHO WINS WITH CROWDSOURCING BUNTERBERG@JOVOTO.COM BASTIAN UNTERBERG jovoto – the leading Crowdstorming platform 
 for solving complex challenges Thank you! Bastian Unterberg bunterberg@jovoto.com