Driving Behavioral Change for Information Management through Data-Driven Gree...
Hungry for Change - Lawrence King
1. Water and sustainable &
productive agriculture
Lawrence King, Bayer SAS, Vice-chair of
European Crop Protection TOPPS Prowadis
project
10 November 2011
2. Water and sustainable & productive
agriculture
• Keeping pesticides on target and in the field
• Means more crop per drop
3. Water and sustainable & productive
agriculture
• Reducing remnants and containing washings
• Improve transparency and traceability