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Door to Door Storage, Inc. Presented by  Creative Media Alliance
About CMA ,[object Object],[object Object],[object Object]
About CMA  ,[object Object],[object Object],[object Object],[object Object]
Creative Brief
Define Project Goals ,[object Object],[object Object],[object Object],[object Object]
Develop Brand Personality ,[object Object],[object Object],[object Object],[object Object]
Define Your Target Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Implement Campaigns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Monitor & Measure ,[object Object],[object Object],[object Object],[object Object]
Using Video as a Branding and Marketing Tool
Video as a Conversion Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object]
Online Video Best Practices ,[object Object],[object Object],[object Object],[object Object]
Online Video Best Practices ,[object Object],[object Object],[object Object]
Video Examples Minor & James Medical  –  Click to launch example Swedish Medical Center  -  Click to launch example Wings Airways  –  Click to launch example Neighborhood Grills  -  Click to launch example Regence  -  Click to launch example
Blogs  Facebook  Twitter  eMail Marketing
Blogs 101 ,[object Object],[object Object],[object Object],[object Object],[object Object]
Blogs Best Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook 101 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Best Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter 101 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter Best Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
eMail 101 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
eMail Best Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Examples ,[object Object],[object Object],Case Study #1 – Hotel Modera Launch case study Case Study #2 – Pacific Market Center Launch case study
Questions  &  Answers

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Dtd presentation

  • 1.  
  • 2. Door to Door Storage, Inc. Presented by Creative Media Alliance
  • 3.
  • 4.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11. Using Video as a Branding and Marketing Tool
  • 12.
  • 13.
  • 14.
  • 15. Video Examples Minor & James Medical – Click to launch example Swedish Medical Center - Click to launch example Wings Airways – Click to launch example Neighborhood Grills - Click to launch example Regence - Click to launch example
  • 16. Blogs Facebook Twitter eMail Marketing
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26. Questions & Answers

Notas do Editor

  1. Intro by Gary
  2. Intro by Gary
  3. Intro by Gary
  4. Intro by Gary
  5. Intro by Gary
  6. Intro by Gary
  7. Intro by Gary
  8. Intro by Gary
  9. Intro by Gary
  10. Jai
  11. Jai With millions of websites out there on the internet, you want to give your visitor something different than a pretty pictures and heavy copy.  People are ADD on the internet, they want information fast and concise and video is a way to capture their attention.  A video about who you are, what you offer, and why they should care will differentiate you from your competitors.  If the customer leaves without making a sale, they will most likely remember you when they do decide to make that purchase.  The longer a person is on your website, the better the conversion rate for visitors turning into customers.
  12. Jai How great would it be for every potential customer who comes to your website and views a video about Who you are, What you offer, and Why they should consider what you have to offer.  Unlike TV commercials, the airtime on the internet is free.
  13. Jai How great would it be for every potential customer who comes to your website and views a video about Who you are, What you offer, and Why they should consider what you have to offer.  Unlike TV commercials, the airtime on the internet is free.
  14. Social Media by Gary
  15. Gary
  16. Gary
  17. Gary Happy billionaire Mark Zuckerberg
  18. Page Category: Be sure that you are absolutely happy with the category you've chosen. You're not alone if you think that the category choices for Facebook Pages are awful. Once you make a decision on a category, you can never go back! Page Name: The name that you give to your Facebook Page appears at the top of the page, and before every single post you make on the page, or in reply to a comment. Once you set this name, it is set in stone and can never be edited; not even if you contact Facebook directly and beg/complain/demand them to do it! Customize: Picture (go loooong) Describe your Facebook Page in the Note Box (plus links)
  19. Gary
  20. Instead of approaching Twitter as a place to broadcast information about your company, think of it as a place to build relationships
  21. Gary
  22. Gary
  23. Jai Up!
  24. Gary