Bloggers Bootcamp for Lawyers
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Bloggers Bootcamp Presentation: How to Make Your Blog More Valuable
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Bloggers Bootcamp for Lawyers
- 1. 1 Best Practices for Successful Blogging Cordell M. Parvin http://www.cordellparvin.com
- 2. 11 What is a Blog Your Blog is a Conversation with Your Reader 2
- 3. Three Distinct Audiences 3 Readers are Clients/Potential Clients
- 4. 4 Social Media Shares Three Distinct Audiences
- 5. 5 Search Engines Three Distinct Audiences
- 6. 4 Blog With Purpose Who is Your Intended Reader? 6
- 7. Blog With Purpose Why Should Your Reader Care? 7
- 9. 6 Blog With Purpose What is the Reader Take Away? 9
- 10. 7 Blog With Purpose 10 What Do You Want Reader to Think of You and Your Law Firm?
- 11. 17 Your Reader Skims - High % Never Get to End 11
- 13. 13 Your Potential Clients Want More Your Reader
- 14. Blog Post Needs Essential Ingredients 14
- 15. Blog Post Needs Magnetic Headline 15
- 22. Blog Post Needs Open With a Bang 22
- 23. Open With a Bang 23 Question
- 24. 24 Open With a Bang Share Anecdote
- 25. 4545 Two Most Important Words You Because Persuasive Words 25
- 26. Blog Post Needs Good Sentences 26
- 27. 27 PromiseBrevity Readable COPY Blog Post Needs Killer Bullet Points / Lists
- 28. 28 Killer Bullet Points / Lists . . . . . .
- 29. 29 Blog Post Needs Exquisite Subheads
- 34. Blog Post Needs Tell a Story
- 35. Tell a Story
- 36. Tell a Story
- 37. Blog Post Needs Internal Cliffhangers
- 39. Blog Post Needs Arresting Image
- 40. Arresting Image
- 41. Arresting Image
- 43. Blog Post Needs Compelling Video
- 45. Blog Post Needs Close in Style
- 47. Close in Style
- 50. Blog Post Needs Be Authentic
- 51. 51 Be Authentic Show Some Emotion
- 52. Be Authentic
- 53. Be Authentic
- 54. Be Authentic
- 55. High Concept Blogging Unique Perspective 55
- 56. High Concept Blogging Your Voice - Connect with Your Readers 56
- 59. 59
- 60. 60
- 61. 16 Logistics 61
- 62. Frequency 62
- 63. 63 Post Regularly and Consistently
- 64. 8 Blog Topics How Do You Pick the Topic? 64
- 65. 9 Blog Topics Problems, Opportunities, Changes 65
- 67. 11 Sources to Find Topics Your Billable Work 67
- 68. 1212 Sources to Find Topics-Flipboard
- 69. 1313 Sources to Find Topics-Zite
- 70. 1 Sources to Find Topics-Google Alerts 70
- 71. 44 Get Clients / Referral Sources Guest Post Guest Post 71
- 72. 44 Guest Post 72
- 73. 44 Guest Post 73 . . .
- 74. 47 Your own! Sources for Images 74
- 75. 2 Share
- 76. 53 Boost Content
- 77. 53 Boost Content Within First 24 Hours
- 78. 53 Share
- 80. 80 Share buffer
- 84. Share 84
- 85. Share Make it Easy to Print 85
- 86. For More Information 86 Available on Slideshare or iTunes