SlideShare uma empresa Scribd logo
1 de 45
AMAZON.COM - Inc. 2004 Dustin Nadeau, Donatas Sumyla, David Deprey and Jaime Rodriguez Bus 411, April 2006
Case-Study Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Amazon Overview  ,[object Object],[object Object],[object Object],[object Object]
Key facts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
History ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Acquisitions/ Partnerships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Historical Product Introduction and  Geographical Diversification
Company Structure
Amazon Stock (AMZN) Info ,[object Object],[object Object],[object Object],[object Object],[object Object]
Stock Price Performance
Industry Overview ,[object Object]
Compared to S&P 500
Compare to Industry
Economic Performance
Top Internet Retailing Sites in terms of Unique Visitors (Source: Media Matrix)
Goals & Objectives ,[object Object]
Vision Statement ,[object Object]
Mission Statement ,[object Object]
Proposed Vision ,[object Object]
Proposed Mission ,[object Object]
External opportunities and threats ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
EFE Matrix
Direct Competitors Comparison (2006) ,[object Object],[object Object],[object Object],[object Object]
Competitive Profile Matrix (CPM)
Internal strengths and weaknesses ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
IFE Matrix
Amazon Key Ratios  (2006)
Overall Key Ratios  (2006)
SWOT Analysis
SPACE Matrix ,[object Object],[object Object],[object Object],[object Object]
Business Structure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Business Structure
Sales: Amazon vs eBay
BCG Matrix  QUESTION MARKS STARS CASH COWS DOGS NA: 69% INTNL: 31%
IE Matrix
The Grand Strategy Matrix ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Matrix Analysis
QSPM
Decisions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Showing Cost: EPS-EBIT Analysis
Implementation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evaluations ,[object Object],[object Object],[object Object],[object Object]
Update: 2004-2005 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
References ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you! ,[object Object],[object Object]

Mais conteúdo relacionado

Mais procurados

Mais procurados (20)

Amazon Case Study
Amazon Case StudyAmazon Case Study
Amazon Case Study
 
Amazon.com Strategic Analysis
Amazon.com Strategic AnalysisAmazon.com Strategic Analysis
Amazon.com Strategic Analysis
 
Business Policy Strategic Analysis & Management of AMAZON.COM
Business Policy Strategic Analysis & Management of AMAZON.COMBusiness Policy Strategic Analysis & Management of AMAZON.COM
Business Policy Strategic Analysis & Management of AMAZON.COM
 
Amazon
Amazon Amazon
Amazon
 
Amazon Same day delivery Process
Amazon Same day delivery ProcessAmazon Same day delivery Process
Amazon Same day delivery Process
 
Strategy Presentation on Amazon
Strategy Presentation on AmazonStrategy Presentation on Amazon
Strategy Presentation on Amazon
 
Amazon
AmazonAmazon
Amazon
 
Amazon India business strategy
Amazon India business strategyAmazon India business strategy
Amazon India business strategy
 
Amazon
AmazonAmazon
Amazon
 
Amazon
AmazonAmazon
Amazon
 
Amazon swot analysis 2017
Amazon swot analysis 2017Amazon swot analysis 2017
Amazon swot analysis 2017
 
Amazon ecommerce
Amazon ecommerceAmazon ecommerce
Amazon ecommerce
 
Amazon
AmazonAmazon
Amazon
 
Amazon Case Study 2021
Amazon Case Study 2021Amazon Case Study 2021
Amazon Case Study 2021
 
Amazon Brand Analysis
Amazon Brand AnalysisAmazon Brand Analysis
Amazon Brand Analysis
 
Amazon 05 - Diversification Strategy
Amazon 05 - Diversification StrategyAmazon 05 - Diversification Strategy
Amazon 05 - Diversification Strategy
 
Amazon
AmazonAmazon
Amazon
 
Amazon Go
Amazon GoAmazon Go
Amazon Go
 
Presentation mkgt 476
Presentation   mkgt 476Presentation   mkgt 476
Presentation mkgt 476
 
Amazon India ppt
Amazon India pptAmazon India ppt
Amazon India ppt
 

Semelhante a Amazon

1Amazon Corporate Social ResponsibilityJeannette Sta
1Amazon Corporate Social ResponsibilityJeannette Sta1Amazon Corporate Social ResponsibilityJeannette Sta
1Amazon Corporate Social ResponsibilityJeannette StaTatianaMajor22
 
1Strategic Management Analysis A Case Study of AmazonStuden.docx
1Strategic Management Analysis A Case Study of AmazonStuden.docx1Strategic Management Analysis A Case Study of AmazonStuden.docx
1Strategic Management Analysis A Case Study of AmazonStuden.docxjesusamckone
 
Managerial Vs. Financial Accounting Principles
Managerial Vs. Financial Accounting PrinciplesManagerial Vs. Financial Accounting Principles
Managerial Vs. Financial Accounting PrinciplesStacey Troup
 
SBDC e-Comm Seminar Presentation
SBDC e-Comm Seminar PresentationSBDC e-Comm Seminar Presentation
SBDC e-Comm Seminar Presentationwebhostingguy
 
Strategy and models for virtual world
Strategy and models for virtual worldStrategy and models for virtual world
Strategy and models for virtual worldBalachandar Kaliappan
 
Group work - Amazon case study
Group work - Amazon case studyGroup work - Amazon case study
Group work - Amazon case studyAnika Tasnim Hafiz
 
Brand Management Study of Amazon
Brand Management Study of Amazon Brand Management Study of Amazon
Brand Management Study of Amazon Nikhil Narayan
 
AMAZON - case study - growth of e-commerce
AMAZON - case study - growth of e-commerceAMAZON - case study - growth of e-commerce
AMAZON - case study - growth of e-commerceSiddhi Sharma
 
Ebay
EbayEbay
Ebayjim
 
10 innovative business models
10 innovative business models10 innovative business models
10 innovative business modelsPrachi Pawaiya
 
Amazon Presentation Anything's Possible
Amazon Presentation Anything's PossibleAmazon Presentation Anything's Possible
Amazon Presentation Anything's PossibleAbhyansh Shrivastava
 
MARKETING -Group Assignment
MARKETING -Group AssignmentMARKETING -Group Assignment
MARKETING -Group AssignmentBilal Ahmed
 
Stifel Internet Research Overview
Stifel Internet Research OverviewStifel Internet Research Overview
Stifel Internet Research OverviewScott Devitt
 
University of Wisconsin-La Crosse_Written Case
University of Wisconsin-La Crosse_Written CaseUniversity of Wisconsin-La Crosse_Written Case
University of Wisconsin-La Crosse_Written CaseNicole Lipari
 

Semelhante a Amazon (20)

SM project on amazone
SM project on amazoneSM project on amazone
SM project on amazone
 
1Amazon Corporate Social ResponsibilityJeannette Sta
1Amazon Corporate Social ResponsibilityJeannette Sta1Amazon Corporate Social ResponsibilityJeannette Sta
1Amazon Corporate Social ResponsibilityJeannette Sta
 
1Strategic Management Analysis A Case Study of AmazonStuden.docx
1Strategic Management Analysis A Case Study of AmazonStuden.docx1Strategic Management Analysis A Case Study of AmazonStuden.docx
1Strategic Management Analysis A Case Study of AmazonStuden.docx
 
Managerial Vs. Financial Accounting Principles
Managerial Vs. Financial Accounting PrinciplesManagerial Vs. Financial Accounting Principles
Managerial Vs. Financial Accounting Principles
 
SBDC e-Comm Seminar Presentation
SBDC e-Comm Seminar PresentationSBDC e-Comm Seminar Presentation
SBDC e-Comm Seminar Presentation
 
Ansoff Model for Amazon.com
Ansoff Model for Amazon.comAnsoff Model for Amazon.com
Ansoff Model for Amazon.com
 
Amazon
AmazonAmazon
Amazon
 
Strategy and models for virtual world
Strategy and models for virtual worldStrategy and models for virtual world
Strategy and models for virtual world
 
About Amazon.com
About Amazon.comAbout Amazon.com
About Amazon.com
 
Group work - Amazon case study
Group work - Amazon case studyGroup work - Amazon case study
Group work - Amazon case study
 
Brand Management Study of Amazon
Brand Management Study of Amazon Brand Management Study of Amazon
Brand Management Study of Amazon
 
AMAZON - case study - growth of e-commerce
AMAZON - case study - growth of e-commerceAMAZON - case study - growth of e-commerce
AMAZON - case study - growth of e-commerce
 
Ch20
Ch20Ch20
Ch20
 
Ebay
EbayEbay
Ebay
 
10 innovative business models
10 innovative business models10 innovative business models
10 innovative business models
 
Amazon Presentation Anything's Possible
Amazon Presentation Anything's PossibleAmazon Presentation Anything's Possible
Amazon Presentation Anything's Possible
 
Amazon.com
Amazon.comAmazon.com
Amazon.com
 
MARKETING -Group Assignment
MARKETING -Group AssignmentMARKETING -Group Assignment
MARKETING -Group Assignment
 
Stifel Internet Research Overview
Stifel Internet Research OverviewStifel Internet Research Overview
Stifel Internet Research Overview
 
University of Wisconsin-La Crosse_Written Case
University of Wisconsin-La Crosse_Written CaseUniversity of Wisconsin-La Crosse_Written Case
University of Wisconsin-La Crosse_Written Case
 

Último

factors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptxfactors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptxSanjay Shekar
 
Features of Video Calls in the Discuss Module in Odoo 17
Features of Video Calls in the Discuss Module in Odoo 17Features of Video Calls in the Discuss Module in Odoo 17
Features of Video Calls in the Discuss Module in Odoo 17Celine George
 
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptxREPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptxmanishaJyala2
 
Basic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
Basic Civil Engg Notes_Chapter-6_Environment Pollution & EngineeringBasic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
Basic Civil Engg Notes_Chapter-6_Environment Pollution & EngineeringDenish Jangid
 
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...Nguyen Thanh Tu Collection
 
IATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdffIATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdff17thcssbs2
 
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Celine George
 
An Overview of the Odoo 17 Discuss App.pptx
An Overview of the Odoo 17 Discuss App.pptxAn Overview of the Odoo 17 Discuss App.pptx
An Overview of the Odoo 17 Discuss App.pptxCeline George
 
Matatag-Curriculum and the 21st Century Skills Presentation.pptx
Matatag-Curriculum and the 21st Century Skills Presentation.pptxMatatag-Curriculum and the 21st Century Skills Presentation.pptx
Matatag-Curriculum and the 21st Century Skills Presentation.pptxJenilouCasareno
 
2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptx2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptxmansk2
 
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdfPost Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdfPragya - UEM Kolkata Quiz Club
 
philosophy and it's principles based on the life
philosophy and it's principles based on the lifephilosophy and it's principles based on the life
philosophy and it's principles based on the lifeNitinDeodare
 
Open Educational Resources Primer PowerPoint
Open Educational Resources Primer PowerPointOpen Educational Resources Primer PowerPoint
Open Educational Resources Primer PowerPointELaRue0
 
How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17Celine George
 
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTelling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTechSoup
 
The Ultimate Guide to Social Media Marketing in 2024.pdf
The Ultimate Guide to Social Media Marketing in 2024.pdfThe Ultimate Guide to Social Media Marketing in 2024.pdf
The Ultimate Guide to Social Media Marketing in 2024.pdfdm4ashexcelr
 
Danh sách HSG Bộ môn cấp trường - Cấp THPT.pdf
Danh sách HSG Bộ môn cấp trường - Cấp THPT.pdfDanh sách HSG Bộ môn cấp trường - Cấp THPT.pdf
Danh sách HSG Bộ môn cấp trường - Cấp THPT.pdfQucHHunhnh
 

Último (20)

factors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptxfactors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptx
 
Features of Video Calls in the Discuss Module in Odoo 17
Features of Video Calls in the Discuss Module in Odoo 17Features of Video Calls in the Discuss Module in Odoo 17
Features of Video Calls in the Discuss Module in Odoo 17
 
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptxREPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptx
 
Basic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
Basic Civil Engg Notes_Chapter-6_Environment Pollution & EngineeringBasic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
Basic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
 
“O BEIJO” EM ARTE .
“O BEIJO” EM ARTE                       .“O BEIJO” EM ARTE                       .
“O BEIJO” EM ARTE .
 
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
 
Post Exam Fun(da) Intra UEM General Quiz - Finals.pdf
Post Exam Fun(da) Intra UEM General Quiz - Finals.pdfPost Exam Fun(da) Intra UEM General Quiz - Finals.pdf
Post Exam Fun(da) Intra UEM General Quiz - Finals.pdf
 
Word Stress rules esl .pptx
Word Stress rules esl               .pptxWord Stress rules esl               .pptx
Word Stress rules esl .pptx
 
IATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdffIATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdff
 
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
 
An Overview of the Odoo 17 Discuss App.pptx
An Overview of the Odoo 17 Discuss App.pptxAn Overview of the Odoo 17 Discuss App.pptx
An Overview of the Odoo 17 Discuss App.pptx
 
Matatag-Curriculum and the 21st Century Skills Presentation.pptx
Matatag-Curriculum and the 21st Century Skills Presentation.pptxMatatag-Curriculum and the 21st Century Skills Presentation.pptx
Matatag-Curriculum and the 21st Century Skills Presentation.pptx
 
2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptx2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptx
 
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdfPost Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
 
philosophy and it's principles based on the life
philosophy and it's principles based on the lifephilosophy and it's principles based on the life
philosophy and it's principles based on the life
 
Open Educational Resources Primer PowerPoint
Open Educational Resources Primer PowerPointOpen Educational Resources Primer PowerPoint
Open Educational Resources Primer PowerPoint
 
How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17
 
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTelling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
 
The Ultimate Guide to Social Media Marketing in 2024.pdf
The Ultimate Guide to Social Media Marketing in 2024.pdfThe Ultimate Guide to Social Media Marketing in 2024.pdf
The Ultimate Guide to Social Media Marketing in 2024.pdf
 
Danh sách HSG Bộ môn cấp trường - Cấp THPT.pdf
Danh sách HSG Bộ môn cấp trường - Cấp THPT.pdfDanh sách HSG Bộ môn cấp trường - Cấp THPT.pdf
Danh sách HSG Bộ môn cấp trường - Cấp THPT.pdf
 

Amazon