Today, data is an essential tool for government decisionmaking. This session highlights how governments are using data tools and analytics to gain a more complete understanding of problems and the ability to more clearly define goals, measure effectiveness, and adjust as needed. Stephanie Hannon, Director of Product Management at Google, sharing how Google is helping cities make better decisions with data. Watch the video online: https://www.youtube.com/watch?v=_yprZdVey_E&list=PL65XgbSILalWFStqV0z0N9pvftstJ8AAh&index=11 Get involved with Code for America: www.codeforamerica.org/action

1. Open data is not living up
to it’s potential.
CC-BY NASA Goddard Space Flight Center

2. Yet.
CC-BY NASA Goddard Space Flight Center

3. We try to build an infrastructure that incentivises re-use of
data and services

4. What if Google Maps for developers was
like open data today

5. What if Google Maps for developers was
like open data today
API

6. What if Google Maps for developers was
like open data today
API
PDF Files

7. What if Google Maps for developers was
like open data today
API
PDF Files
No licence

8. What if Google Maps for developers was
like open data today
API
PDF Files
No licence
Never updated

9. What if Google Maps for developers was
like open data today
API
PDF Files
No licence
Never updated
Exotic standard

10. What if Google Maps for developers was
like open data today
API
PDF Files
No licence
Never updated
Exotic standard
Deprecated

11. STRUCTURED.
UPDATED.
LICENSED.
Creative Commons BY-SA Opensource.com

12. Open data is rarely structured.

13. Brian Turner

14. Open data is hardly ever appropriately licensed.
Source: Thomas Levine

15. data.gov.uk

16. data.ofkn.org

17. STRUCTURED.
UPDATED.
LICENSED.
Creative Commons BY-SA Opensource.com

18. Public transit information:
universally accessible and useful.
Google Confidential and Proprietary Public transit information:
universally accessible and useful.

19. Google Confidential and Proprietary

20. Google Confidential and Proprietary
Google Now

21. Google Confidential and Proprietary

22. Google Confidential and Proprietary
http://www.flickr.com/photos/mulad/4929433626
http://www.flickr.com/photos/dlisbona/399029665
Communication is Critical

23. Google Confidential and Proprietary
Trip Updates

24. General Transit Feed Specification
700+
Cities
using
GTFS
Google Confidential and Proprietary

25. Source: Trillium Transit Google Confidential and Proprietary

26. Transit Data Across the Globe
Google Confidential and Proprietary

28. Save 5 minutes/day every
day for every driver
Waze Mission

30. HOW DOES IT WORK?
Sharing real-time traffic
information & road alerts
Keeping the Waze map
most up-to-date
Working with local governments
to update upon road closures
and traffic related alerts
Map Editors
community
Local
Governments
Drivers
community

31. Connected Citizens: Wazers and Rio

32. Ideas? Questions? Join us for lively discussion tomorrow!
Data-Driven Decisions in Action, Wed, 11AM Breakout
○ Mark Shaw - Strava, CTO and Co-founder
○ Laura Meixell - Pittsburgh, first Analytics and Strategy
Google Confidential and Proprietary
Manager
○ Theresa Rowe-Weber - Louisville, Chief of Performance
& Technology
○ Andrew Eland - Google, Engineering Manager
○ Moderator: Marlo McGriff - Google, Product Manager,
Social Impact

33. Thank you!
hannon@google.com
paigef@google.com (Waze)