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“ Marketing your Twestival Local event” Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, August 2009 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
Blogs and websites ,[object Object],The charity site: should the charity should be mentioning the event on their site too? Work sites: is there some way this could tie in with your work? Would your company’s website like  a little good news about a staff member doing something for charity? Personal blogs: do you have one? Could you blog about your involvement with Twestival and about the event?
Handy Hint: Make sure it’s clear what you’re selling ,[object Object],[object Object],[object Object],[object Object],What am I going to get when I part with my hard earned money for my Twestival ticket?
A blog a day…. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],tip Having fun will be more important to most people than raising money for charity so emphasise this bit
A tweet a day… ,[object Object],[object Object],tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Work with your charity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Getting your charity’s support ,[object Object],[object Object],[object Object],[object Object]
Work with your sponsors… ,[object Object],[object Object],[object Object],[object Object]
Work with your venue ,[object Object],[object Object],[object Object],[object Object]
Work with your team members ,[object Object],[object Object]
Posters/leaflets ,[object Object],[object Object]
Networking ,[object Object],[object Object],[object Object],[object Object]
Print Media ,[object Object],[object Object],[object Object],Contact Claire if you want a list of contacts in your local media: Claire@wavespr.com
Broadcast media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Listings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Key in a search ‘whats on in…’ (Cardiff, Yorkshire, Reading –wherever you are) – that will bring up local listings for submitting entries to tip
Beyond Twitter: Social Media Voice Video Friends and family Work colleagues and associates Pictures
claimr ,[object Object],[object Object],[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, September 2009 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394 Tw @claireatwaves)

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Twestival Local Ticket Marketing ideas

  • 1. “ Marketing your Twestival Local event” Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, August 2009 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
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  • 16. Beyond Twitter: Social Media Voice Video Friends and family Work colleagues and associates Pictures
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