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Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
What’s already being done? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams or sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
http:/uk.twestival.com ,[object Object],[object Object],[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394) We’ll keep posting stories here for dissemination and linking back to your blog Twestival (International) Posterous
“ What can still be done to market your Twestival tickets” Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
IT’S ALL ABOUT THE PARTY! ,[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
The charity’s important... ,[object Object],[object Object],[object Object],[object Object],[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
Blogs and websites ,[object Object],Work sites: is there some way this could tie in with your work? Would your company’s website like a little good news about a staff member doing something for charity? Personal blogs: do you have one? Could you blog about your involvement with Twestival and about the event? Local blogs: who are your local bloggers? Could they give you a mention Have your sponsors blogged?
Handy Hint: Make sure it’s clear what you’re selling ,[object Object],[object Object],[object Object],[object Object],[object Object]
Cheat sheet ,[object Object],[object Object],[object Object],[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
A blog a day... ideas ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],tip Having fun will be more important to most people than raising money for charity so emphasise this bit What makes your Twestival stand out from the others? Could you write a post for the Twestival international blog?
A tweet a day… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Work with your sponsors… ,[object Object],[object Object],[object Object],[object Object],Example Iomart has made much of its sponsorship at two events:  http://london.twestival.com/2010/03/15/getting-fresh-and-fruity-twestival/ http://twitter.com/iomarthosting
Beyond Twitter: Social Media Voice Video Friends and family Work colleagues and associates Pictures
Create some presentations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
Work with your venue ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Work with your entertainers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who’s coming? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],With elections looming, local politicians have every reason to support Twestival this time – why not tweet them a link & suggest they buy a ticket; we have a hunch they’ll do the rest to publicise they’re coming! tip tip
Work with your team members ,[object Object],[object Object],[object Object],[object Object]
Posters/leaflets ,[object Object],[object Object],[object Object],[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
Networking ,[object Object],[object Object],[object Object],[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
Print Media ,[object Object],[object Object],[object Object],[object Object],Contact Claire if you want a list of contacts in your local media/want to know what can be done at this late stage: Claire[@]wavespr.com (take out the [anti-spamming] brackets)
Broadcast media ,[object Object],[object Object],[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
Listings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Key in a search ‘whats on in…’ (Cardiff, Yorkshire, Reading –wherever you are) – that will bring up local listings for submitting entries to tip
HAVE FUN!  ,[object Object],Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)

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Twestival Global 2010

  • 1. Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
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  • 4. “ What can still be done to market your Twestival tickets” Prepared by Claire Thompson, Waves PR, for Twestival fundraisers, March 2010 with thanks to teams for sharing their learning (claire@wavespr.com; t: +44(0) 118 944 0394)
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