About VRoom Technology LLC
VRoom is a mixed reality digital asset management and advertising distribution platform. Our proprietary technology leverages blockchain infrastructure and OTT streaming protocols to deliver flawless multi-channel, on-demand playback of branded AR/VR content across a growing network of hyper secure, highly interactive and geo-targeted display. We’re bringing Increased transaction security, decisive business analytics, streamline workflow new sources of revenue to a growing enterprise customer base and at a global scale.
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VRoom Technology Investor Brief - Feb 2018
1. VRoom Technology LLC Investor Brief
Primary Contact: Christopher Berno, Founder & CEO
www.vroomtechnology.com
VRoom FACTS
Founded: 2016
Industry: Media Technology
Sub-Industry: AR/VR, Cloud,
Broadcast, OTT Distribution
USA LOCATION:
Pompano Beach, FL USA
WEB PROPERTIES
vroomtechnology.com
immersive+
arvr+
MANAGEMENT:
Christopher J. Berno
Founder & CEO
Andrew Cahill
Vice President, Finance
2 ENTERPRISE MARKETS:
1 - Global / National Brands
Seeking Enterprise AR/VR
Asset Management &
Distribution.
2 - Media Agencies, Digital
Out of Home, Stadium
Venues, Digital Kiosk
Providers, Media Buyers,
Publishers
SALES 2018 YTD:
$130,000 (Booked)
SALES PIPELINE
Growing enterprise sales
pipeline with >$900K in active
bids as of 2/24/2018
>$200K GRANT FUNDING:
Blockchain Powered Digital Asset Management For Commercial AR/VR Content - VRoom
Technology LLC is strategically positioned at the intersection of today’s hottest markets, AR/VR and
Blockchain technologies. VRoom has developed scalable, cloud-based platform solutions that take digital
asset management (DAM) to the next level and provides both Publishers and Broadcasters with
unprecedented digital asset security and new paths to sustainable, high margin revenue. Augmented and
Virtual Reality (AR/VR) are rapidly making their way into the mainstream media ecosystem and changing
the way brands connect with and engage their target audiences. However, a global lack of 3D content and
burdensome AR/VR content development and distribution tools remain a constraining factor that prevents
many Publishers and Advertisers from launching immersive Brand experiences. This creates massive
opportunity to serve rapidly growing, enterprise addressable markets with tools and services that eliminate
the barriers to entry and fast track brands into the world of immersive advertising and interactive audience
experiences. VRoom addresses the demand for secure immersive content services with it’s blockchain
powered ARVR+ digital asset management platform that makes 3D modelling, indexing and on-demand
distribution of Branded immersive experiences easy, secure and cost effective. ARVR+ will allow 3D/360°
to be optimized and indexed into our immersive content library and queued for playback on-demand
across a global content delivery network. By incorporating blockchain smart contract nodes and
proprietary compression algorithms, VRoom’s ARVR+ ensures secure and highly trackable distributed
network services to any device and the best possible audience experience anytime, anywhere from any
device.
How Does VRoom’s ARVR+ Platform Work?
ARVR+ leverages it’s blockchain infrastructure to create opportunity for Brands,
Publishers and Advertisers, to transact (license and sell) next generation content
that delights audiences with immersive experiences that can be consumed from any
connected device. Our decentralized asset ledger system facilitates a frictionless
exchange of AR/VR assets between rights owners (Brands, Producers, etc) and
Broadcasters and Publishers who wish to deploy those assets across a wide range
of immersive content experiences. ARVR+ is being built on smart contract protocols
and deployed via the Ethereum blockchain. The platform is engineered for rapid
deployment and ease of asset distribution in a hyper secure, ledger based
framework that facilitates trust and revenue growth at every touch point.
Instant Value Creation - Agencies, Broadcasters and Publishers can pay for the
right to use 3D/360° assets from the ARVR+ library as a stand-alone option to
enhance their current media offering or can select from an evergreen collection of
ready to deploy immersive marketing experiences that can be easily customized and
tailored to a specific venue, geographic location or business use case scenarios. The
ARVR+ smart-contract infrastructure ensures that all parties are billed and/or
credited only for the assets delivered per the established terms of use and provides
accurate and real-time tracking analytics settlement reports to all parties. The
ARVR+ marketplace and content distribution network will encourage Brands,
Producers and Artists to create top quality 3D/360° assets that can be used by
publishers for profit while simultaneously driving brand awareness and activation in a
whole new way.
A Powerful Tech Stack, No 3rd Party Apps Required - In conjunction with our
engineering cloud sponsor Google, VRoom developed a proprietary technology
stack that makes the management, distribution and end-user consumption of AR/VR
content possible directly on any modern mobile browser. This means AR/VR content
can be consumed without having to download any kind of application from the app
store and greatly increases consumer connect, dwell and conversion rates. While
other AR/VR content firms are racing to congested app marketplaces, VRoom
leverages the incredible and overlooked power of mobile browsers that run natively
in over 213 million mobile devices in North America alone, providing VRoom with a
massive strategic advantage.
The Industry’s Best End User Experience - In conjunction with our media
distribution sponsor Amazon, VRoom engineered ARVR+ to steam AR/VR content
across 4G networks at a minimum of 60fps creating smooth transitions, lightening
fast startup time and virtually no lag time of buffering. Our unrelenting drive to deliver
the best possible immersive experiences for the consumer is rapidly positioning
VRoom as an authority in the AR/VR industry and setting industry benchmarks for
acceptable performance standards.
2. VRoom Technology LLC Investor Brief
Primary Contact: Christopher Berno, Founder & CEO
www.vroomtechnology.com
PATENT LAW FIRM
Pending
FUNDING SOUGHT
Up to $2 Million
USE OF FUNDS
● Secure Patent Protection
● Platform Consolidation
● Expand Engineering
Team
● API Expansion
● Stadium Scale Demo
Production
● Global Marketing
● Business Development
● Working Capital
The VRoom Business Model: Access to VRoom’s ARVR+ platform is controlled for both the Asset
Owner and Broadcaster customer types via enterprise packages that are tailored to meet the needs of
each customer type and to scale as their needs grow. Enterprise package sales will generate a baseline
recurring revenue stream of durable, high-margin and pre-paid gross profits to VRoom each month. In
addition to the durable monthly recurring revenue earned from package sales, a number of customizable
add-ons will activated that add value and extend ARVR+ functionality. Examples include interactivity add
ons that allow consumers to connect form their phones and engage even deeper with the assets and
experiences being streamed from our server, tiered consumption reporting that provides deeper insight
and monthly analytics reporting are also examples of add-on services from which VRoom will derive
revenue. Detailed revenue generation models and forecasts are published in our full business plan and
listed in our product road map. VRoom’s cloud architecture ensures that it only pays for network services
used and has clearly defined margins that define how we markup our wholesale costs and bill our
enterprise customers for streaming and playback distribution services. Below is an ARVR+ transaction
workflow example:
The VRoom Opportunity: Advances in AR/VR hardware, in conjunction Blockchain and the rollout of
nationwide 5G presents the opportunity for us to approach the media distribution and digital advertising
markets and their current storage, delivery and security challenges from an new, solutions focused
perspective. VRoom and it’s ARVR+ platform not only creates new value in media and ad buying markets,
but also offers new security protocols designed to address the widely unmet needs of all the players in the
media distribution ecosystem. With a focus on creating new transactional efficiencies and delighting
consumers with easy to consume and valuable content we see an opportunity to replace today’s clunky
and ineffective media buying landscape with a new M.O. manifested between buyers and sellers through
smart contracts. Through these and other innovations, we see an exciting future for our next generation
media distribution model, supported by a protocol that will be able to handle millions of transactions per
second in highly secure, distributed cloud network. We look forward to working with big thinking investors
and our current and new technical and content partners in this space to push both AR/VR as a medium
and blockchain beyond their current nascent state towards a more efficient, distributed and trusted way of
doing business that delivers an entirely new kind of media experience to a rapidly growing global
audience.
Our Journey: