Your SEO gets your attractive web site the traffic it deserves. You AB tested for optimal conversion rates. Your pivot has re-directed development efforts to improve user functionality. Good Job! Kudos all around. What is your user engagement strategy? This presentation highlights a few gamification strategies that are available to web developers. And it highlights two of the Web apps you can incorporate into a web site design to up user engagement.

1. Gamification
Strategies:
STICKY WEB SITES INCREASE USER ENGAGEMENT

2. Gamification Presentation
Game

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18. Behavioral EconomicsVideo Games
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Gamification

19. Gamification

20. Gamification Concepts
 Bartles Player Types
 Points, Badges, and Leaderboards aka PBL
 Levels
 Autonomy, Relatedness, Competence
 SAPS
 Challenges/Quests
 Path to Mastery

21. So What?
Who Cares?

24. Measuring User Engagement
Mounia Lalmas
(21 SlideShares) , Scientist at Yahoo Labs

25. Measuring User Engagement
Mounia Lalmas
(21 SlideShares) , Scientist at Yahoo Labs

26. Measuring User Engagement
Mounia Lalmas
(21 SlideShares) , Scientist at Yahoo Labs

27. Measuring User Engagement
Mounia Lalmas
(21 SlideShares) , Scientist at Yahoo Labs

38. Gamification Platforms
There are a range of different gamification platforms
and entry points for websites
 www.bunchball.com
 www.badgeville.com
 www.bigdoor.com
 www.gamify.com
 www.gigya.com
 www.punchtab.com
 www.captainup.com

45. Spit Balling

53. Contact Info
 Facebook
 Linkedin
 Twitter @Dutch_Driver
 Dutch dot Driver at Gmail dot com
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54. Gamification Presentation
Game
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