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Typography

                                                    This magazine has a recognisable house style
                                                   which is shown in all of the kerrang magazines.
                                                   The writing is all in capitals and is sans serif,
                                                   which links in with the genre of the magazine
                                                   (rock) it also makes the text seem as though it is
                                                   loud and shouting at you , which links in well
                                                   with the magazine’s slogan ‘life is loud’ and the
                                                   rock genre. The magazine also uses an
                                                   onomatopoeic title, as guitars are usually
                                                   associated with rock music, the word Kerrang is
                                                   used as it sounds like the sound made by an
                                                   electric guitar.

                                                   Layout

                                                     The layout and images used in this magazine
                                                    have also been linked in well with the genre of
                                                    the magazine, as there has been a use of blood
                                                    splatters in the background; this is associated
                                                    with the rock theme of the magazine and
                                                    reflects anger, violence and aggression, which
may also be linked in with the theme of rock. The magazine cover also follows the route of the eye
as the mast head is at the top, which then leads down to the images, and the name of the band, to
the cover lines at the bottom of the page.

Camerawork

The shot used is a mid-shot, and the positioning of the band gives a good effect, making them look
like they are getting further away/ descending into the distance.

Images

The Photographs used also reflect the genre of the magazine as they are of rock bands and artists,
which may lead the audience to purchase the magazine. The costumes being used by the people on
the photographs may also reflect the genre of the magazine. They are all wearing black and dark
colours which show they are into the rock genre of music.

Mode of address

Also words such as ‘riots and death’ may show the genre of the magazine, as the words seem to be
aggressive, like rock music.
Typography

                                                                        his contents page has a consistent
                                                                        house style, which is generally based
                                                                        on the house style of the magazine (the
                                                                        front cover). The font used is the same
                                                                        throughout the page which gives it a
                                                                        professional finish and gives the
                                                                        magazine a good effect. The titles of
                                                                        the articles are written in yellow, with a
                                                                        bold font and have been highlighted in
                                                                        black to make it stand out, which also
                                                                        makes it easier for the audience to find
                                                                        the pages/articles they are looking for.

                                                                        Images

                                                                         Photographs have been used to make
                                                                        it easier for the audience to pin point
                                                                        the main articles they are interested in.

                                                                        The people in the photographs are
                                                                        associated with the rock industry.
                                                                        There is a good use of props and make
                                                                        up which help define the genre of
                                                                        music the magazine is related to.

                                                                        Camera work

                                                                       The main shots used are mid-shots; this
                                                                       allows you to see the costumes used by
the people in the photo this helps you associate them with the rock genre. There are a few low angle shots,
which give a sense of power and authority to the figure in the photo.

Layout

At the bottom of the page there is a small section advertising a contract for the magazine ‘get K! Delivered to
your door for just £6* a month!’ this may encourage the audience to buy more of the companies magazines.

The layout of the page follows the route of the eye; there is a small article and the main heading at the top of
the page, it then leads down to Photographs of bands/artists related to the articles in the magazine, and at the
bottom of the page there are some more pictures related to the articles and some advertisements. The mode
of address used is informal; the magazine is communicating to the audience in a way in which they can relate
to. The photo’s used link in with the genre of the magazine.

Mise en scene

The costumes used by the bands and artists in the pictures are mostly black and dark colours, which is
normally associated with the rock theme, also props such as blood and guitars are being used which are known
to be linked in with the rock genre. The make-up used defines the genre of music they relate to. The people in
the pictures generally have long hair, which is also linked in with the rock theme of the magazine.
Typography

This double page spread has a consistent house style throughout the whole page, black white and red. The
same font has been used the whole way through the double page spread, a sans-serif font has been used
which makes the font seem, blunt and hard, which makes it link in with the genre of the magazine (rock)

Layout

The layout of the double page spread follows the route of the eye. There is a bold masthead at the top of the
page, which catches the attention of the reader and draws them to the article. There is also a large image at
the top, which shows how the audience reacts to the performance of the bands/artists; it also represents the
genre of the magazine. There is then some writing down the left hand side of the page, then some more
images, which have been taken whilst the bands/artists were on tour. This may also reflect the genre of the
music. Also there is the article on the right hand side of the double page spread.

At the beginning of the article a kicker has been used, this draws the audiences attention to the start if the
article and makes them want to read on, and find out more about what they article is about.

Some areas of text have been highlighted in white which make is stand out from the black background. The
highlighted affect will draw the attention of the audience to the certain area. Also there is a small area at the
bottom of the page which has a small amount of information about the artists found in the pictures, this may
help the audience relate to the people in the pictures.
Images

There is a mixture of different images, which appear to have been taken whilst the bands and artists were on
tour. This allows the audience to see how the bands act whilst they’re on tour. From the images you can also
see that the genre of music that the bands are linked to is rock, you can see this because of the costumes used,
and the props used.

Mise en scene

In the images props such as, guitars have been used; this shows that the type of music may be rock as guitars
are usually associated with rock music. The costumes used tend to be mainly dark, and skinny jeans have been
used a lot, this is usually linked in with the rock genre.

Mode of address

The mode of address seems to be informal. Words such as ‘awesome’ and the use of puns in the title show
that it is informal, as the magazine is aiming to communicate to the audience in a way in which the audience
can relate to,
Typography- this magazine has a
                                                              noticeable house style, which is shown,
                                                              on all of the NME magazines. The main
                                                              logo/ mast head is in capitals which
                                                              make it stand out from the rest of the
                                                              text on the magazine, which helps you
                                                              identify the magazine. The rest of the
                                                              text is in the same font and is mainly in
                                                              lower case, this may link in with the
                                                              genre of the magazine (indie)

                                                              Images

                                                              The photographs used on the magazine
                                                              reflects the genre of the magazine, the
                                                              images are of indie bands and artists.
                                                              The costumes used by the models in
                                                              the photos also indicate that the
                                                              magazine is related to indie music.

                                                              Camera work

                                                               A mid-shot has been used for the main
                                                               photograph on the cover of this
magazine, this allows the audience to pay attention to the figures in the photo, you can also see that
this image is an action shot as one of the people are in mid-air. This creates energy to the photo, and
can be linked in with the type of music the band in the photo is associated with.

Colours

 The colours used are bright and colourful, which reflect the music represented by the magazine. The
main title of the cover lines are written in white text and highlighted in blue to make them stand out
more from the rest of the text on the page. The name of the band associated with this issue of the
magazine is in bright yellow and is placed in the centre of the page, this makes it eye catching, and
may make the audience buy this particular magazine, as it has this certain band on the front cover.
There are also lists of artists and bands that will appear in an upcoming festival, which may interest
the reader and make them more likely to purchase the magazine.

Layout

The layout of this magazine follows the route of the eye, there is the main mast head at the top of
the page, which then leads down to the main image placed in the centre of the page, and then to the
name of the band and information about the contents in the magazine.
Typography

                                                                         This contents page has a
                                                                         noticeable house style, is goes
                                                                         well with the front cover of
                                                                         the magazine. The logo is
                                                                         shown on both the front
                                                                         cover and the contents page
                                                                         of the NME magazine. A sans
                                                                         serif font has been used,
                                                                         which makes the writing bold
                                                                         are easier to read. The font
                                                                         used is the same throughout
                                                                         the whole page, which gives it
                                                                         a professional finish.

                                                                         Layout

                                                                         This contents page reminds
                                                                         me a bit of a newspaper,
                                                                         because of the layout. It has a
                                                                         main picture near the centre
                                                                         of the page, with a small
                                                                         article underneath the
                                                                         picture. There is also a kicker
                                                                         at the start of the article,
                                                                         which are usually found in a
newspaper article. Along the side of the page there is a band index, which allows the audience to
find a specific band easily, they are also written in red to make them stand out more.

Along the other side of the page is a list of the contents, there are some big bold headings written in
white which have been highlighted in black to make them more visible and makes it easier for the
audience to locate as the information has been categorised appropriately.

There is a small area at the bottom of the page where the magazine have chosen to put an
advertisement for their magazine, it is written in bold yellow writing with a black background to
make it more noticeable.

Images/ camera work

One main image has been used on this contents page, a long shot has been used to show the
audience the location of the image, this can show you the genre of the music that is being placed
whilst the picture is being taken, as it is a live shot taken at a gig.
Typography

This double page spread has a consistent house style, which is shown throughout the two pages
(black, white, red). The fonts used are the same throughout the pages, and a sans-serif font has been
used which fits in well with the rock genre of the magazine. The masthead has a slightly distorted
affect, which makes it look rough, which also links in well with the theme of the magazine.

Layout

Mainly photographs of the chosen band, which links in with the article, take up the left page. The
right page is then filled with the masthead, text from the article and a few more pictures at the
bottom of the page. The masthead is bold and draws the attention of the audience. I think that the
layout of this double page spread does follow the route of the eye, as there is a bold mast head at
the top which you would look at first, this informs you of what the article is about, it then leads
down to the main picture used and then to the text, this then allows the audience to link the
pictures with what is written in the text, and finally is leads down to the pictures at the bottom of
the page, this also allows the audience to link the photos with the words in the text.

A kicker has been used at the beginning of the article; this draws the audience to the start of the text
and makes them read the first part of the article, which may then lead on to them to read the whole
thing.

Some areas of text are written in red, these are the areas the magazine wants you to focus on the
most, such as the mast head, the kicker and the ‘news of the world font’ at the top left hand corner
of the page, this also creates a sense of verisimilitude and makes the magazine look more
professional.
Images

The images used relate to the rock genre, they are mainly of the band that is linked in with article
next to it. This helps the audience relate the text back to the images and help them understand the
text in the article better. There has been a variety of shots used, such as mid-shots, close-ups, and
long shots. The close ups allow the audience to see the expressions and emotion on the faces of the
people in the bands, facial expressions may represent the genre of music. Long shots allow you to
see the location and setting, from this you can see that the images are music related as one has been
taken in a studio, and props have been used to symbolise the musical theme.

Mise en scene

The costumes used by the people in the pictures allow us to see the genre they are related to, you
can see that they are involved in the rock genre as they are wearing mainly black and dark colours,
which is usually associated with the rock genre. Props such as microphones and guitars have been
used; this also links in with the rock genre as they are usually associated to music/rock music. The
photos have also been taken in either a studio or at a gig, which proves that the photos are music
related.

Mode of address

The mode of address used seems to be quite informal. The magazine is communicating to the
audience in a way in which the audience can relate to. They have used direct address, as if the
magazine was speaking directly to the audience.
Typography

                                                              This magazine cover seems to have a
                                                             noticeable house style (black and red) A
                                                             serif font has been used, this makes the
                                                             magazine have an upper class feel to it,
                                                             it also has a consistent font throughout
                                                             the page, using capitals for the main
                                                             cover lines and names of bands/artists.
                                                             There is a list of names down the side of
                                                             the page or bands/artists that relate to
                                                             the genre of the magazine.

                                                             Layout

                                                               The layout of the magazine follows the
                                                               route of the eye; there is the main title
                                                               and a large advertisement at the top of
                                                               the page, which then leads down to the
                                                               main image in the centre of the page,
                                                               which also leads down to yet another
                                                               cover line and information about the
                                                               contents of the magazine. The
                                                               advertisement at the top of the page will
                                                               attract the attention of the audience as
it is at the top of the page and (following the rule of the eye) would be the first thing they eye is
naturally attracted to, also the ‘free music inside’ factor may lead the audience to buy the magazine
due to the fact that they will get free music with the magazine, making the magazine more
appealing.

Image

The image used also links in with the genre of the magazine as there is a main figure (Florence and
the machine) which is a well-known artist in the music industry, making the genre more
recognisable. A low angle shot has been used to show that she is a powerful figure. The magazine
has also included the magazines signature logo, which is easily recognised. Making the magazine
more professional and appealing to the target audience.

Camera work

In this image a long shot has been used, this adds a sense of authority and power to the figure in the
photo. Also, the photo has been edited to make it have a professional effect and to make the main
figure stand out more, compared to the background. This also creates the feeling that she may be an
important figure in that certain genre of music.

Mode of address        The mode of address is informal, the magazine is communicating to the
audience in a way in which the audience can relate to.
Typography

                                                                     This contents page has a
                                                                     consistent house style, (black
                                                                     and red) the house style links
                                                                     in with the house style used
                                                                     on the magazine cover. The
                                                                     magazine logo has been used
                                                                     giving it a more professional
                                                                     finish, and linking it to the
                                                                     magazine cover. A serif font
                                                                     has been used to give the
                                                                     magazine a professional,
                                                                     upper class finish.

                                                                     Layout

                                                                     The layout of the page follows
                                                                     the route of the eye, there the
                                                                     main mast head at the top of
                                                                     the page which then leads
                                                                     down to the main image,
                                                                     which is of a band associated
                                                                     with the genre of the
                                                                     magazine. This then leads
                                                                     down to the information
                                                                     about the contents of the
                                                                     magazine, and finally to the
                                                                     images at the bottom with
relate to the articles further in the magazine.

Mode of address

The mode of address used is informal; the magazine is using a way in which the audience can relate
to, and by using words such as ‘the fab five’. The costumes used are linked in with the genre of
music, the costumes are also unique and stand out which can attract the attention of the audience.
Typography

This double page spread seems to have a consistent house style, of mainly white and black. The font
used is the same throughout the whole of the double page spread, and a serif font has been used.
The logo has been used on both pages which lets the audience know that the double page spread
belongs to Q magazine, this also gives it a more professional finish.

Layout

The layout of this double page spread follows the route of the eye, there is a large picture of the
band related to the article in the background, which takes up the whole two pages and acts as a
background. There is a small heading at the top of the page, and the main text in the article in the
right hand corner of the double page. At the top of the text there is a main title, informing the
audience of the name of the band in the article. There is a kicker at the beginning of the article
which draws the attention of the audience to the beginning of the article, which may make them
read on from the kicker.

Images

The image used is a mid/long shot, which allows you to clearly see the people in the photo and the
location/setting, this helps the audience link the photo to the specific genre of the magazine, it also
allows the audience to relate the text to the people found in the photo.
Mode of address

The mode of address used also seems to be informal, as the magazine tries to communicate to the
audience in a way in which the audience can relate to.

Mise en scene

Props such as masks and boards have been used to show the personality of the band members, it
also helps link the picture with the genre of music. The location used also links in with the theme of
the picture, which may also reflect the style of music the band is associated with.

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media music magazine research

  • 1. Typography This magazine has a recognisable house style which is shown in all of the kerrang magazines. The writing is all in capitals and is sans serif, which links in with the genre of the magazine (rock) it also makes the text seem as though it is loud and shouting at you , which links in well with the magazine’s slogan ‘life is loud’ and the rock genre. The magazine also uses an onomatopoeic title, as guitars are usually associated with rock music, the word Kerrang is used as it sounds like the sound made by an electric guitar. Layout The layout and images used in this magazine have also been linked in well with the genre of the magazine, as there has been a use of blood splatters in the background; this is associated with the rock theme of the magazine and reflects anger, violence and aggression, which may also be linked in with the theme of rock. The magazine cover also follows the route of the eye as the mast head is at the top, which then leads down to the images, and the name of the band, to the cover lines at the bottom of the page. Camerawork The shot used is a mid-shot, and the positioning of the band gives a good effect, making them look like they are getting further away/ descending into the distance. Images The Photographs used also reflect the genre of the magazine as they are of rock bands and artists, which may lead the audience to purchase the magazine. The costumes being used by the people on the photographs may also reflect the genre of the magazine. They are all wearing black and dark colours which show they are into the rock genre of music. Mode of address Also words such as ‘riots and death’ may show the genre of the magazine, as the words seem to be aggressive, like rock music.
  • 2. Typography his contents page has a consistent house style, which is generally based on the house style of the magazine (the front cover). The font used is the same throughout the page which gives it a professional finish and gives the magazine a good effect. The titles of the articles are written in yellow, with a bold font and have been highlighted in black to make it stand out, which also makes it easier for the audience to find the pages/articles they are looking for. Images Photographs have been used to make it easier for the audience to pin point the main articles they are interested in. The people in the photographs are associated with the rock industry. There is a good use of props and make up which help define the genre of music the magazine is related to. Camera work The main shots used are mid-shots; this allows you to see the costumes used by the people in the photo this helps you associate them with the rock genre. There are a few low angle shots, which give a sense of power and authority to the figure in the photo. Layout At the bottom of the page there is a small section advertising a contract for the magazine ‘get K! Delivered to your door for just £6* a month!’ this may encourage the audience to buy more of the companies magazines. The layout of the page follows the route of the eye; there is a small article and the main heading at the top of the page, it then leads down to Photographs of bands/artists related to the articles in the magazine, and at the bottom of the page there are some more pictures related to the articles and some advertisements. The mode of address used is informal; the magazine is communicating to the audience in a way in which they can relate to. The photo’s used link in with the genre of the magazine. Mise en scene The costumes used by the bands and artists in the pictures are mostly black and dark colours, which is normally associated with the rock theme, also props such as blood and guitars are being used which are known to be linked in with the rock genre. The make-up used defines the genre of music they relate to. The people in the pictures generally have long hair, which is also linked in with the rock theme of the magazine.
  • 3. Typography This double page spread has a consistent house style throughout the whole page, black white and red. The same font has been used the whole way through the double page spread, a sans-serif font has been used which makes the font seem, blunt and hard, which makes it link in with the genre of the magazine (rock) Layout The layout of the double page spread follows the route of the eye. There is a bold masthead at the top of the page, which catches the attention of the reader and draws them to the article. There is also a large image at the top, which shows how the audience reacts to the performance of the bands/artists; it also represents the genre of the magazine. There is then some writing down the left hand side of the page, then some more images, which have been taken whilst the bands/artists were on tour. This may also reflect the genre of the music. Also there is the article on the right hand side of the double page spread. At the beginning of the article a kicker has been used, this draws the audiences attention to the start if the article and makes them want to read on, and find out more about what they article is about. Some areas of text have been highlighted in white which make is stand out from the black background. The highlighted affect will draw the attention of the audience to the certain area. Also there is a small area at the bottom of the page which has a small amount of information about the artists found in the pictures, this may help the audience relate to the people in the pictures.
  • 4. Images There is a mixture of different images, which appear to have been taken whilst the bands and artists were on tour. This allows the audience to see how the bands act whilst they’re on tour. From the images you can also see that the genre of music that the bands are linked to is rock, you can see this because of the costumes used, and the props used. Mise en scene In the images props such as, guitars have been used; this shows that the type of music may be rock as guitars are usually associated with rock music. The costumes used tend to be mainly dark, and skinny jeans have been used a lot, this is usually linked in with the rock genre. Mode of address The mode of address seems to be informal. Words such as ‘awesome’ and the use of puns in the title show that it is informal, as the magazine is aiming to communicate to the audience in a way in which the audience can relate to,
  • 5. Typography- this magazine has a noticeable house style, which is shown, on all of the NME magazines. The main logo/ mast head is in capitals which make it stand out from the rest of the text on the magazine, which helps you identify the magazine. The rest of the text is in the same font and is mainly in lower case, this may link in with the genre of the magazine (indie) Images The photographs used on the magazine reflects the genre of the magazine, the images are of indie bands and artists. The costumes used by the models in the photos also indicate that the magazine is related to indie music. Camera work A mid-shot has been used for the main photograph on the cover of this magazine, this allows the audience to pay attention to the figures in the photo, you can also see that this image is an action shot as one of the people are in mid-air. This creates energy to the photo, and can be linked in with the type of music the band in the photo is associated with. Colours The colours used are bright and colourful, which reflect the music represented by the magazine. The main title of the cover lines are written in white text and highlighted in blue to make them stand out more from the rest of the text on the page. The name of the band associated with this issue of the magazine is in bright yellow and is placed in the centre of the page, this makes it eye catching, and may make the audience buy this particular magazine, as it has this certain band on the front cover. There are also lists of artists and bands that will appear in an upcoming festival, which may interest the reader and make them more likely to purchase the magazine. Layout The layout of this magazine follows the route of the eye, there is the main mast head at the top of the page, which then leads down to the main image placed in the centre of the page, and then to the name of the band and information about the contents in the magazine.
  • 6. Typography This contents page has a noticeable house style, is goes well with the front cover of the magazine. The logo is shown on both the front cover and the contents page of the NME magazine. A sans serif font has been used, which makes the writing bold are easier to read. The font used is the same throughout the whole page, which gives it a professional finish. Layout This contents page reminds me a bit of a newspaper, because of the layout. It has a main picture near the centre of the page, with a small article underneath the picture. There is also a kicker at the start of the article, which are usually found in a newspaper article. Along the side of the page there is a band index, which allows the audience to find a specific band easily, they are also written in red to make them stand out more. Along the other side of the page is a list of the contents, there are some big bold headings written in white which have been highlighted in black to make them more visible and makes it easier for the audience to locate as the information has been categorised appropriately. There is a small area at the bottom of the page where the magazine have chosen to put an advertisement for their magazine, it is written in bold yellow writing with a black background to make it more noticeable. Images/ camera work One main image has been used on this contents page, a long shot has been used to show the audience the location of the image, this can show you the genre of the music that is being placed whilst the picture is being taken, as it is a live shot taken at a gig.
  • 7. Typography This double page spread has a consistent house style, which is shown throughout the two pages (black, white, red). The fonts used are the same throughout the pages, and a sans-serif font has been used which fits in well with the rock genre of the magazine. The masthead has a slightly distorted affect, which makes it look rough, which also links in well with the theme of the magazine. Layout Mainly photographs of the chosen band, which links in with the article, take up the left page. The right page is then filled with the masthead, text from the article and a few more pictures at the bottom of the page. The masthead is bold and draws the attention of the audience. I think that the layout of this double page spread does follow the route of the eye, as there is a bold mast head at the top which you would look at first, this informs you of what the article is about, it then leads down to the main picture used and then to the text, this then allows the audience to link the pictures with what is written in the text, and finally is leads down to the pictures at the bottom of the page, this also allows the audience to link the photos with the words in the text. A kicker has been used at the beginning of the article; this draws the audience to the start of the text and makes them read the first part of the article, which may then lead on to them to read the whole thing. Some areas of text are written in red, these are the areas the magazine wants you to focus on the most, such as the mast head, the kicker and the ‘news of the world font’ at the top left hand corner of the page, this also creates a sense of verisimilitude and makes the magazine look more professional.
  • 8. Images The images used relate to the rock genre, they are mainly of the band that is linked in with article next to it. This helps the audience relate the text back to the images and help them understand the text in the article better. There has been a variety of shots used, such as mid-shots, close-ups, and long shots. The close ups allow the audience to see the expressions and emotion on the faces of the people in the bands, facial expressions may represent the genre of music. Long shots allow you to see the location and setting, from this you can see that the images are music related as one has been taken in a studio, and props have been used to symbolise the musical theme. Mise en scene The costumes used by the people in the pictures allow us to see the genre they are related to, you can see that they are involved in the rock genre as they are wearing mainly black and dark colours, which is usually associated with the rock genre. Props such as microphones and guitars have been used; this also links in with the rock genre as they are usually associated to music/rock music. The photos have also been taken in either a studio or at a gig, which proves that the photos are music related. Mode of address The mode of address used seems to be quite informal. The magazine is communicating to the audience in a way in which the audience can relate to. They have used direct address, as if the magazine was speaking directly to the audience.
  • 9. Typography This magazine cover seems to have a noticeable house style (black and red) A serif font has been used, this makes the magazine have an upper class feel to it, it also has a consistent font throughout the page, using capitals for the main cover lines and names of bands/artists. There is a list of names down the side of the page or bands/artists that relate to the genre of the magazine. Layout The layout of the magazine follows the route of the eye; there is the main title and a large advertisement at the top of the page, which then leads down to the main image in the centre of the page, which also leads down to yet another cover line and information about the contents of the magazine. The advertisement at the top of the page will attract the attention of the audience as it is at the top of the page and (following the rule of the eye) would be the first thing they eye is naturally attracted to, also the ‘free music inside’ factor may lead the audience to buy the magazine due to the fact that they will get free music with the magazine, making the magazine more appealing. Image The image used also links in with the genre of the magazine as there is a main figure (Florence and the machine) which is a well-known artist in the music industry, making the genre more recognisable. A low angle shot has been used to show that she is a powerful figure. The magazine has also included the magazines signature logo, which is easily recognised. Making the magazine more professional and appealing to the target audience. Camera work In this image a long shot has been used, this adds a sense of authority and power to the figure in the photo. Also, the photo has been edited to make it have a professional effect and to make the main figure stand out more, compared to the background. This also creates the feeling that she may be an important figure in that certain genre of music. Mode of address The mode of address is informal, the magazine is communicating to the audience in a way in which the audience can relate to.
  • 10. Typography This contents page has a consistent house style, (black and red) the house style links in with the house style used on the magazine cover. The magazine logo has been used giving it a more professional finish, and linking it to the magazine cover. A serif font has been used to give the magazine a professional, upper class finish. Layout The layout of the page follows the route of the eye, there the main mast head at the top of the page which then leads down to the main image, which is of a band associated with the genre of the magazine. This then leads down to the information about the contents of the magazine, and finally to the images at the bottom with relate to the articles further in the magazine. Mode of address The mode of address used is informal; the magazine is using a way in which the audience can relate to, and by using words such as ‘the fab five’. The costumes used are linked in with the genre of music, the costumes are also unique and stand out which can attract the attention of the audience.
  • 11. Typography This double page spread seems to have a consistent house style, of mainly white and black. The font used is the same throughout the whole of the double page spread, and a serif font has been used. The logo has been used on both pages which lets the audience know that the double page spread belongs to Q magazine, this also gives it a more professional finish. Layout The layout of this double page spread follows the route of the eye, there is a large picture of the band related to the article in the background, which takes up the whole two pages and acts as a background. There is a small heading at the top of the page, and the main text in the article in the right hand corner of the double page. At the top of the text there is a main title, informing the audience of the name of the band in the article. There is a kicker at the beginning of the article which draws the attention of the audience to the beginning of the article, which may make them read on from the kicker. Images The image used is a mid/long shot, which allows you to clearly see the people in the photo and the location/setting, this helps the audience link the photo to the specific genre of the magazine, it also allows the audience to relate the text to the people found in the photo.
  • 12. Mode of address The mode of address used also seems to be informal, as the magazine tries to communicate to the audience in a way in which the audience can relate to. Mise en scene Props such as masks and boards have been used to show the personality of the band members, it also helps link the picture with the genre of music. The location used also links in with the theme of the picture, which may also reflect the style of music the band is associated with.