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Chang Choi
1 206 399 4786
Chang.Choi.206@gmail.com
 Chang Choi
◦ Originally from Chicago
◦ Telecommunications, Energy, Utilities &
Transportation Experience
◦ Sports, Music, International Travel
 Problem Statement – Visitors desire to be “always
connected” to information, business associates and
families while considering usage costs.
 Recommendation – Improve the Visitor Consumer
Experience by providing free Internet Access that is
safe, reliable, comfortable and welcoming by creating
a “3rd place” away from accommodations and
transport.
 Target Audience
◦ Municipal Groups – Chamber, Greeters, Board of Tourism
◦ Special Event Promoters – Stadiums, Concerts, City
◦ Service Providers – Municipal, National and Roaming
 Challenges for Visitors
◦ Localized information & assistance
◦ Staying in touch with work & home (overseas)
 Desired Outcomes for Visitor
◦ Widely Available Internet Access
◦ Safe Visitor Experience
◦ Enriching Cultural / Educational Experience
 Benefits of Providing a “3rd Place”
◦ Creating a “Safe” Meeting Place for Community
◦ Delighted Visitor = Return Visitor = Net Promoter
◦ Increased Commercial Activity
 Tablets & Smartphone growth
 Wi-Fi Calling / Free Data Roaming
 Sponsored Data
 Mobile Application Usage
 Smartphone
 “Phablet”
 Tablet Reader
 Tablet
 Notebook PC
Mobile Apps are essential during travel
 Directions / Map
 Ride Scheduling
 Communications
 Daily Deals/ Shopping
 Dinner Reservations
 Crowdsourced Reviews
 Social Networks
 Special Events
 Year 0-1
◦ Identify location / event for a Successful “Pilot Project”
◦ Recruit local stakeholder support including a board of
directors
◦ Create event / local “buzz” and marketing
◦ Utilize Existing municipal infrastructure & staff
◦ Gather and Report on Data
 Year 2 onward
◦ Pursue on-going funding / financing
 Community Grants
 Public / Private investment
 Municipal Budget / Taxes
 Naming Rights or Sponsorships
◦ Select Open Additional locations and events
◦ Announce Public Formal Launch and Campaign
Chang Choi
1 206 399 4786
Chang.Choi.206@gmail.com

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Improve Visitor Experience with Free Public Wi-Fi Access

  • 1. Chang Choi 1 206 399 4786 Chang.Choi.206@gmail.com
  • 2.  Chang Choi ◦ Originally from Chicago ◦ Telecommunications, Energy, Utilities & Transportation Experience ◦ Sports, Music, International Travel
  • 3.  Problem Statement – Visitors desire to be “always connected” to information, business associates and families while considering usage costs.  Recommendation – Improve the Visitor Consumer Experience by providing free Internet Access that is safe, reliable, comfortable and welcoming by creating a “3rd place” away from accommodations and transport.  Target Audience ◦ Municipal Groups – Chamber, Greeters, Board of Tourism ◦ Special Event Promoters – Stadiums, Concerts, City ◦ Service Providers – Municipal, National and Roaming
  • 4.  Challenges for Visitors ◦ Localized information & assistance ◦ Staying in touch with work & home (overseas)  Desired Outcomes for Visitor ◦ Widely Available Internet Access ◦ Safe Visitor Experience ◦ Enriching Cultural / Educational Experience  Benefits of Providing a “3rd Place” ◦ Creating a “Safe” Meeting Place for Community ◦ Delighted Visitor = Return Visitor = Net Promoter ◦ Increased Commercial Activity
  • 5.  Tablets & Smartphone growth  Wi-Fi Calling / Free Data Roaming  Sponsored Data  Mobile Application Usage
  • 6.  Smartphone  “Phablet”  Tablet Reader  Tablet  Notebook PC
  • 7. Mobile Apps are essential during travel  Directions / Map  Ride Scheduling  Communications  Daily Deals/ Shopping  Dinner Reservations  Crowdsourced Reviews  Social Networks  Special Events
  • 8.
  • 9.
  • 10.
  • 11.  Year 0-1 ◦ Identify location / event for a Successful “Pilot Project” ◦ Recruit local stakeholder support including a board of directors ◦ Create event / local “buzz” and marketing ◦ Utilize Existing municipal infrastructure & staff ◦ Gather and Report on Data  Year 2 onward ◦ Pursue on-going funding / financing  Community Grants  Public / Private investment  Municipal Budget / Taxes  Naming Rights or Sponsorships ◦ Select Open Additional locations and events ◦ Announce Public Formal Launch and Campaign
  • 12. Chang Choi 1 206 399 4786 Chang.Choi.206@gmail.com

Notas do Editor

  1. Experience as a Civil Engineer – connecting people, bringing utility to communities
  2. Usage costs – Data caps, Roaming charges, Long Distance Visitor vs. Traveler = Visitor is at the End point, Traveler is at the hotel or in transit
  3. Visitors – want predictable coverage / access. Knowing of a “safe zone” will guide their scheduling / planning. Not worry about downloads & picture uploads