Best Practices to Identify, Assess and Develop Your Next Gen of Successors
1. Seminar on Best Practices on Succession Planning on 13 January 2016 – Kuala Lumpur, Malaysia Page 1
EXECUTIVE BRIEFING ON
“BEST PRACTICES TO IDENTIFY, ASSESS AND DEVELOP
YOUR NEXT GEN OF SUCCESSORS”
The Importance of Succession Planning to ensure Business Continuity
Date: Wednesday, 13 January 2016, 1500 – 1630 hrs. Venue: Azmilaw Academy
Synopsis of Presentation:
The motivation to have your own business often includes the desire to have more control over and
freedom with your time. But many business owners find, at least in the early years of starting their
business, that their working hours are much longer than expected and the opportunity to take a vacation
is almost impossible. As the business grows, a business owner can find herself stretched to breaking
point by retaining all of the decision-making power in the business and trying to do justice to the many job
roles she is trying to cover on a day-to-day basis. Having built a business to a stage where it's providing
strong returns, it may even be time to inject fresh ideas and energy
1
.
Unfortunately, some Founders, Business Owners and CEOs neglect their talent management
accountability – consequently, their pipelines run dry. When this occurs, the downward spiral of
competitive capability becomes discernible, the edge is lost, and the “magic” disappears. The competition
begins to outwit, outflank, and outperform these companies which threatened its survival
This briefing will highlight Centre for Executive Education (CEE) as well as other contemporary research
findings on how business owners and founders could implement succession planning to ensure the
successful continuity of your business – particularly as it relates to people and processes. We will be
looking at why succession plans are a business critical process, how to identify the talent in your
organisation and what is needed to provide an effective handover to the next generation of leaders.
About the Speaker:
Professor Sattar Bawany is the Chief Executive Officer of the Centre for Executive
Education (CEE Global). He is also the Managing Director as well as Master
Executive Coach & Facilitator with Executive Development Associates (EDA) Asia
Pacific.
Prof Bawany has over 30 years of international business management experience
and has assumed various senior management roles including Managing
Director/Country Head and Talent Development/Coaching Practice Leader for DBM
Asia Pacific as well as Business Leader, and Executive Coach with Mercer HR
Consulting, The Hay Group and The Forum Corporation.
Prof Bawany is an astute advisor to executives who need to know how they are perceived and want to
focus on what is most important in their professional and personal lives. He has coached a range of
founders, business owners and leaders, from CEOs, to senior vice presidents, and high potential
managers. His current work in organisations focuses on encouraging individual initiative and leadership
from a systemic perspective in order to achieve clearly defined business results. His specialty is
effectively linking people processes to business outcomes.
1
Sattar Bawany (2015). ‘Don’t Deprive Your Business of Succession Plan’, in The Business Times, Singapore Press Holdings
(SPH), 8 December 2015. http://www.businesstimes.com.sg/sme/dont-deprive-your-business-of-a-succession-plan
12. 14 Talent Management Excellence Essentials presented by HR.com | 12.2015Submit your Articles
By Prof. Sattar Bawany
The importance of succession planning
Creating A Succession Plan
The motivation to have your own business often includes the
desire to have more control over and freedom with your time. But
many business owners find, at least in the early years of starting their
business, that their working hours are much longer than expected
and the opportunity to take a vacation is almost impossible. As the
business grows, a business owner can find herself stretched to breaking
point by retaining all of the decision-making power in the business
and trying to do justice to the many job roles she is trying to cover
on a day-to-day basis. Having built a business to a stage where it’s
providing strong returns, it may even be time to inject fresh ideas
and energy.
As a business owner, it may be time to consider succession planning
to ensure the successful continuity of your business – particularly as it
relates to people and processes. The Centre for Executive Education
(CEE) looks at why succession plans are a business critical process,
how to identify the talent in your organisation and what is needed
to provide an effective handover to the next generation of leaders.
Why create a succession plan?
There are many pertinent reasons to create a succession plan. You
may wish to take a back seat for a while, perhaps to facilitate a change
of lifestyle or to investigate a new project or business venture. If you
head up a family business, you may simply want to give your chil-
dren a chance to shine and make their own mark. If your business
is experiencing a strong period of growth, you may want to stay at
the helm while building a strong management team to support you
or develop the business.
Another reason to create a succession plan could be that you
intend to sell your business. You will be in a better position to attract
interested buyers if you have a proper succession plan in place that
demonstrates continuity and stability within the management team.
Regardless of the reason why you may be selling your business, good
business practice dictates that you ensure a smooth and successful
handover to the next owner, especially if you are planning to remain
in the business after the sale or start another venture. Good personal
and professional networks will be vital in your future business ven-
tures, and by generating the goodwill of your successor, you will be
in a better position to maintain and even give a boost to your current
business relationships.
Perhaps the most compelling reason of all to start planning for suc-
cession is the fact that the plan you put in place could well save your
business in the event of your death or serious illness. Many business
owners are very much the key-players in their business. It is the ones
who are most depended upon who have the greatest need to plan
ahead by making sure there are people and processes around them
that ensure the successful continuity of the business in their absence.
Creating a Succession Plan
Before you start planning, take a moment to consider all the ele-
ments that make up the day-to-day running of your business. What
are the strengths and weaknesses of your business? Where are the
opportunities and threats? Who among your team members holds the
key competencies and responsibilities? What skills and experience
are missing in your business? What procedures have been established
that need to be formally documented? What systems need to be
implemented to capture important information such as supplier or
customer relationships that you or others in the business keep in your
head or personal diary?
The answers to these questions should be the foundation for the
creation of a formal document outlining your succession plan. By
documenting your plan, you create an easy way of reviewing and
13. 15Talent Management Excellence Essentials presented by HR.com | 12.2015 Submit your Articles
Creating A Succession Plan
modifying it as you move through the process of handover. Your
business will also benefit from the insurance of having a physical docu-
ment ready to be referred to in the event you cannot run the business.
People are usually the greatest competitive advantage for and asset
of any business, so you’ll want to ensure that your succession plans
adequately address succession planning in your critical existing or
future job roles. Many businesses unwittingly fall into the trap of
allowing key knowledge or expertise to lie in the hands of just one
individual; whether it is the knowledge of something as important as
the financial details of the business or something as seemingly trivial
as the software the business uses. To ensure business continuity in
times of transition, you should always ensure that more than one or
two people have access to critical knowledge. The ideal is to have a
back-up person for every role within your business.
Consider the key external stakeholders who are important to your
business. A big part of the successful handover of your business will
be in making sure these relationships – whether they are with clients,
customers, suppliers or partners - continue to be nurtured as you take
a less prominent role. Make sure you create opportunities for your
customers and other key contacts to gradually communicate with your
future replacement. If this is done smoothly, it will reduce anxiety
among stakeholders when you tell them you’re leaving. Keep in mind
the departure of a customer’s key contact in your business could be
enough to allow one of your competitors to tempt them away!
Once you have completely evaluated your business situation, use
this analysis to focus on your objectives and detail what you need to
achieve to be able to start the succession process.
Things to be included in your plan could include:
• A list of potential successors
• A training and coaching program for your future leaders that will
need to be personalised once you have identified potential successors
• A list of the key stakeholders in your business and a relationship-
building plan
• A breakdown of all the job descriptions in your business
• A detailed manual of key procedures of your business
Identify the next generation of leadership
The leadership of a business is fundamental to its success. While
the temptation may be strong to identify a leadership successor first
and then built a succession plan, try to avoid it. It can be fatal to a
business to put a successor in place only to find they lack one or all of
the skills, qualifications, experience, cultural fit, and motivation to run
the business or manage the areas you identified in your succession plan.
Choosing the right future leader or leaders for your business requires
consideration of a number of factors. While there are some common
attributes fundamental to any leadership role such as communication
skills, financial acumen, people management and so on, every organisa-
tion will require different qualities of its leaders and every great leader
will have their own strengths, weaknesses and personal leadership style.
Therefore, there are many questions you should ask yourself when
deciding on the leadership qualities that are most important to your
business. Who among your team consistently achieves results? Who
motivates and inspires those around them? Who has a clear vision
for the future of your business? Who constantly finds innovative
ways to improve processes? Who has the interpersonal skills needed
to maintain the stakeholder relationships?
If you’re running a family business and want to pass the baton of
leadership down to your son or daughter, the choice of successor may
not necessarily be cut and dried as one would expect. Don’t assume
that your offspring will want to take on your business. Start by first
asking what their career goals and aspirations are and then explore
if he or she is ready to take over your role. They will probably need
the help of further training or coaching to help them meet the chal-
lenge of leadership.
If more than one of your children is interested in taking over, you
need to carefully consider how this will work. Could the major roles
and responsibilities of leadership be distributed among them? Do they
have individual talents that could help to show you how to split the
demands of managing the business?
Handing over the reins of your business should be a gradual process
rather than an event. The earlier you start planning, the more options
you will have. You will be able to facilitate the gradual transfer of
roles and responsibilities that will enable you to observe individual
leadership styles and abilities. This will not only let you to see if the
people you have chosen are going to work, but will also give these
people a better chance to grow into their new positions. The other
benefit to a longer lead-time is that it will enable you to get used to
your diminishing role in the business.
Identifying the talent in your organisation is not an exercise that
begins and ends at the senior levels. Look down through the ranks to
see where talent is. Are there any existing staff members who could step
into the current role of your future leader once they have moved up?
Perhaps the hardest thing to let go of in any business is decision
making. Business owners must remember that despite the many
leadership theories that proliferate the market today, there is one
fundamental of good management that hasn’t changed
Responsibility + Authority = Accountability
You cannot expect any manager, leader or successor to be account-
able or responsible for the business if you give them no authority to
make decisions and second-guess or countermand their every move.
Authority does not mean having a free reign; it is about establishing
what is appropriate to a role and ensuring there are checks and bal-
ances relevant to the impact a decision has upon the business. For
example, you may impose a set of spending levels that do and don’t
require your input. Or, you may schedule a series of projects or job
functions that allow incremental steps in authority while you build
your confidence in your chosen successor. If you have good informa-
tion management systems in place then you’ll have the early warning
systems needed to identify if there is an emerging problem and take
appropriate action without having to micro-manage on a daily basis.
Conclusion
Finally, remember succession planning is an ongoing process. Start
planning sooner rather than later and keep your plan up-to-date when
key business changes happen. Just as you would never leave your
business assets uninsured, so too you should never leave your business
without the security of a succession plan. ITM
Would like to Comment? Please Click Here.
Prof Sattar Bawany is the CEO & C-Suite Master Executive Coach of Centre
for Executive Education (CEE Global). CEE offers human capital management
solutions for addressing challenges posed by a multigenerational workforce in-
cluding talent management and executive development programs (executive
coaching and leadership development) that help leaders develop the skills and
knowledge to embrace change and catalyse success in today’s workplace.
Visit www.cee-global.com
Email: sattar.bawany@cee-global.com
Connect Sattar Bawany