5.  I believe the key ingredients of a music magazine
are an effective design and layout, attraction of
your target audience and correct presentation of
ideas and image for your magazine. My front
cover uses conventions of a typical magazine. I
have used four main colours across my magazine
pages, blue white black and pink. I intended to use
these colours as a house style across all issues of
front covers of Baseline magazine. I have included
the essential components of a front cover which
are a brand name, cover lines and an image. I
have tried to develop these typical conventions by
using various layouts and designs to add my own
personal touch.

6.  The magazine represents my own view of
music, the genres which I enjoy listening to and
wish to share with potential readers.

8.  My Contents page uses in my opinion more
modern designs which can be seen in magazines
such as Vibe or NME. I wanted the focus of this
page to be the content information and also
images which I had taken for the magazine. My
Contents Page uses a higher proportion of text to
image because I think that this is typical of modern
Content Pages, it allows only a few main pages to
be highlighted rather than a general overview of
all pages. In my opinion this is more appealing to
the readers.

10.  My double page spread uses a typical idea of an
exclusive artist feature. I felt this was appropriate
for the magazine, as it allowed me to create an
artist which I would listen to and express her views
towards music and life within the music industry.
This would allow her to grow closer to her fans as
they are enabled to see how music became apart
of her life. The layout for my double page spread
follows conventional ideas of a balance between
image and text using a page for each. I chose to
use this format because I felt my main image was
strong enough to stand alone. It is an endearing
picture which makes the text appear interesting to
the reader.

12.  I have pushed the boundaries with my magazine
as I have created a music magazine which
features mainstream and hip-hop music but may
not necessarily appeal to all mainstream fans. My
magazine features artists aged 17 years which is
within its target age group however I feel that
teens tend to enjoy artists more who are older,
have lots of experience and can be idolised e.g
Rihanna. However I don’t feel that this will stop
teens from enjoying and listening to artist of a
similar age.

13.  The magazine uses more images than text as I think
that the majority teens prefer to see artists and
images rather than reading as they tend to lose
interest. In my opinion this supports the idea that
teens are quite lazy and unproductive. Music plays
an important role in their life whether through
singing, dancing or listening. The magazine does
use stereotypical ideas of teenagers, teenage artist
feature Teri is asked about any bad habits which
she has. However this was intended to make the
interview appear personal and funny.

14.  The magazine positively represents teens and their
hobbies standing against typical media
representations. The magazine shows that teens
are strong group in society. They have interests and
hobbies which are a big part of their life. They are
able to unite with other teens who share similar
interests of music or interests and make a positive
impact on the society. This magazine represents
late teens who are mature and they have a strong
interest in successful people around them and seek
advice and gossip from them. The magazine is
primarily aimed at fans of mainstream and hip-hop
music who are represented as being very social
able and up to date with the latest ideas and
trends.

15.  The magazine shows us that in the music industry
there is equality between male and female artists.
The music industry accepts artists from all classes
and ethnicity and offers them a chance to reach
success. Which is why fans and teens idolise those
who have reached success and are often keen to
enter the industry. The growth of the music industry
shows that there is a place in everyone’s life for
music which enables to reach a large scale
audience.

16.  A media institution likely to publish Baseline
magazine is InterMedia Partners which is a private
equity investment firm founded in 2005. They have
expanded largely due to their publication of Vibe
magazine in 2009. Vibe is a hip-hop magazine
which runs online. It is similar to Baseline magazine
in the image which it portrays of music. It makes
music not only appear to be a hobby but a way of
life. An expression of the mind which can be used
in life to benefit fans in many ways. InterMedia are
held to great credit for maintaining the reputation
of Vibe as it currently only works online so requires

17.  A large scale of online advertising to reach its
readers and attract new readers. InterMedia would
benefit from publishing Baseline magazine
because it is a new, fresh magazine which will
appeal to teens and young adults unlike Vibe
which tends to target adults. Baseline offers
mainstream music with an element of hip-hop
allowing it to appeal to a wide audience. It is
exciting and attractive as it has the potential to
unveil new artists to the music industry. As the
magazine grows and gains more experience it has
potential to be very attractive to large audience
therefore leading to great success.

18.  It is a profitable magazine which will benefit the
Inter Media Investment firm. There is a gap in the
market for a new, young and controversial
magazine which gives its readers everything they
could wish for in the music industry.

19.  Baseline is a music magazine which is aimed at teens
aged 15-18 years old who enjoy listening to a range of
music genres. These readers are fans of mainstream
music however they like the music of some artists in
other music genres so can challenge media content
with their demand for music. These readers enjoy
fashion, are conscious of the clothes which they wear
and the image they portray, they look up to certain
celebrities with a good style of fashion. They tend
to own popular gadgets and are aware of the latest
trends. The average Baseline reader is confident and
works hard in all aspects of life in order to reach their
own goals in life.

21.  Parents of readers are likely to be in the C1
category with a few classed in the B category. This
means that readers will not be receiving income
and therefore relying on their Parents to give them
finance for things such as magazines. There maybe
exceptions as some readers may have part-time
work outside of their education or be in full time
work afford this item.

22.  I was able to identify how to attract my target
audience using a questionnaire why I had
conducted in the early stages of product. The
results of my questionnaire allowed me to identify
the key areas of interest which my target group
most enjoyed. What features they liked and disliked
this indicated to me things which I should include in
the magazine. For example a majority of teens
dislike long boring articles and the use of many
adverts. A review of the questionnaire on my blog
is shown on the next slide.

24.  I identified that the front care was the most
important indicator when deciding whether teens
would or would not buy the magazine. 90% of
readers would not read a music magazine which
does not catch their attention and admitting this
may be part of the reason they have not read
many magazines. Within my front cover I included
elements which would attract the reader, lots of
celebrity references, music related features for
2012 and an element of drama. From my own teen
experiences and the feedback of other these
factors make an issue exciting and create gossip
which is a strong way to hook readers. I was aware
that the correct mode of address was necessary to
truly connect with readers. Short pieces of exciting
information using informal language and lots of
pictures.

25.  Baseline magazine aims to talk to its readers as a
friend or an advisor offering gossip about artists
and the music industry. A reader would like to buy
this magazine as it offers all the latest news about
your favourite artists and upcoming events of the
music industry. Baseline recognises that not
everyone has a close connection to music but is
suitable to readers with various levels of interest in
music. It offers more than just artists but their
personality, humour and advice to readers.

26.  The process of creating this product has reinforced
basic skills such as organisation of time to enable
me to meet deadlines and work at a suitable
pace. Also being prepared with the correct
instruments necessary in order to make the best
use of the time available. For me the most
interesting part has been learning new skills in order
to use I.T. Programmes and objects for example
digital recorders which I could not previously use.

27.  I have been able to develop several new skills
which have enabled me to use a scanner,
Photoshop, InDesign, Publisher, Blogspot, Digital
Cameras and transfer documents using different
file labels.

35. Gaining experience from my preliminary task
allowed me to begin my main task with a clear
idea. My main aim was to make the pages look
professional by using realistic features ideas and
working on the design and layout carefully to
make sure everything is well presented. I was
aware this involved detailed planning and
spending time on all aspects of the pages. I have
been able to increase my knowledge about the
magazine industry as I now have some
understanding of what is involved when producing
media products and expressing your own ideas
through them. Both tasks have shown me the
importance of information and research carried
out during producers and the target audience

36.  which then needs to be successfully transferred
into the media product. The tasks require lots of
ideas and skills, they allow you to gain a better
understanding of your own preferences of a
magazine and how it can vary between different
types of magazines e.g. Student magazines and
music magazines. I have been able to develop my
practical skills and produce a better quality of
photos. I have become aware of the importance
of components in the foreground and background
of images. It has overall widen my technological
skills and I have been able to produce magazine
pages which I am happy with and would use in my
own magazine.