The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
Leveraging the Present, Preparing for the Future
1. NEW WORLD, NEW RULES
DISRUPT OR BE DISRUPTED
Carlos Dominguez
Cisco Systems
Senior Vice President
Office of the Chairman and CEO
TECH NOWIST
2. “ ”
SELF-PROCLAIMED
TECH NOWIST
Leveraging the Present
Preparing for the Future
3. SPEED AND PACE OF CHANGE: FACT OR FICTION
If Facebook were a country it would be the world’s third largest and
2 times the size of the U.S. population.
1 in 5 couples meet online;
1 in 5 divorces are blamed on Facebook.
More video was uploaded to Youtube in the last 2 months than if
had been airing new content 24/7/365.............. Since 1948
More people return home for their cell phone than their wallet
Carlos Dominguez is usually confused with Elvis...... not the fat one!
4. The Rise of the Age of Networked Intelligence
Age of Networked
Agrarian Age Industrial Age
Intelligence
Printing Press Internet
6. A Turning Point in History:
Rebooting Business, Government & Society
The Industrial The Newspaper
Age Corporation Safety
and
The Financial
Security
System
Government Democracy
EDUCATION WORK
Media &
Entertainment
Health Care ENERGY
SCIENCE
Social Justice Regulation
Transportation
The Cities
Don Tapscott - MacroWikinomics
19. MY INNOVATION SUGGESTIONS
1. Understand your culture
2. Sustained innovation VS disruptive innovation
3. Need to go underground
4. Executive sponsor
5. Experiment constantly
6. Measure results
7. Leverage entire company
8. leverage suppliers
9. Get input from customers
10. Disruptive innovation quality comes in version 3 or 4
21. TYPES
The Contribution Revolution - “Co-Creation Era”
New Business Models Emerging - Change Everything
Expertise: Software Code: Creative Expression:
Opinions & Ratings:
Wikipedia Firefox & Linux YouTube, Flickr
Zagats
Social Connections: Specialized Design & Capital Goods:
Facebook, Twitter Connections: Developments: Resource: eBay
Craigslist Threadless, Ryz Skype
Platforms That Allow Users To Contribute
22. Companies Born Into Change - “Crowdsourcing”
“Crowdsourcing“…a focus group on
a grand scale
22
23. Companies Born Into Change - “Crowdsourcing”
Facts:
- Founded 2000
- 50 Employees
- 30+ M Revenues
- Double Digit Growth
- 500,000 Community Members
- 120,000 Designers
- 10,000 orders / day
- 288,753 Likes on Facebook
- 1.6 M Twitter Followers
- 30 Avg. Age Employees
“Crowdsourcing“…a focus group on
a grand scale
23
24. How Many Man
a) 3 Million
Hours Are Invested b) 10 Million
In Wikepedia? c) 30 Million
d) 100 Million
25. COMMON CHARACTERISTICS
PRODUCT LEADERSHIP CUSTOMER SERVICE
NIMBLE
OPER ATIONAL EXCELLENCE
ORGANIZATIONS
HARNESS ASSETS EMPOWERMENT
ACROSS ORGANIZATION &VALUE EMPLOYEES
FOCUS ON INNOVATION
CUSTOMER EXPERIMENT
CONTRIBUTION CONSTANTLY LEVERAGE
& FEEDBACK DIVERSITY
LEVERAGE
CULTURE OF TECHNOLOGY REWARDS
CHANGE IMAGINE THE
FUTURE CREATIVITY
26. “Tech Nowist”
4 STEP PROCESS
Someone who EMBRACES CHANGE,
understands what technology is available,
EXPERIMENTS with it,
LEARNS from the experiments &
4
LEVERAGES it for a competitive advantage
27. IMAGINE THE FUTURE
1. Conduct research - hire / buy
2. Brainstorming sessions - inside and outside
3. Listen, listen, listen
4. Dialogue with cutting edge thinkers
5. Understand technology - what’s available and what’s coming
6. Attend conferences
7. Constantly ask - what if?
8. Be curious
9. Be enthusiastic
10. Take time to think..... quietly
28. 7 SUGGESTIONS
SURVIVE, LEAD & THRIVE
1. EMBRACE CHANGE
2. EMBRACE SOCIAL MEDIA
3. FOCUS ON DISRUPTIVE INNOVATION
4. IMAGINE THE FUTURE
5. EXPERIMENT VS ROI
30. 7 SUGGESTIONS
SURVIVE, LEAD & THRIVE
1. EMBRACE CHANGE
2. EMBRACE SOCIAL MEDIA
3. FOCUS ON DISRUPTIVE INNOVATION
4. IMAGINE THE FUTURE
5. EXPERIMENT VS ROI
6. LEVERAGE TECHNOLOGY
31. 7 SUGGESTIONS
SURVIVE, LEAD & THRIVE
1. EMBRACE CHANGE
2. EMBRACE SOCIAL MEDIA
3. FOCUS ON DISRUPTIVE INNOVATION
4. IMAGINE THE FUTURE
5. EXPERIMENT VS ROI
6. LEVERAGE TECHNOLOGY
7. IMPLEMENT EFFECTIVE COLLABORATION
32. Hunt for Value Across I.C.E. - Cisco Examples
Cross-unit product innovation
New business creations
INNOVATION
PRODUCT - TELEPRESENCE / WEBEX INTEGRATION
NEW BUSINESS -IPRIZE - CROWDSOURCING
Cross-selling, better coordination
Better customer service by coordination
CUSTOMERS
CUSTOMER SERVICE - WEB PROPERTIES - / SELF SERVICE
CROSS SELLING - DATA CENTER - PARTNER COMMUNITY
Costs/investments savings by coordinating/sharing
Better decisions by getting input
EFFICIENCY
WEBEX
MORTEN HANSEN - “COLLABORATION”
