Miriam Warren - Yelp in Europe - Stanford Engineering - Feb 4 2013

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Burton Lee

Tecnologia

Yelp in Europe
Miriam Warren
Vice President, New Markets
@MiriamWarren
Stanford Engineering
European Entrepreneurship & Innovation (ME421) Feb 4 2013

Apple Maps integrates Yelp

Description:

Announced at WWDC in June 2012, Yelp is now integrated into Apple’s new Maps app
in iOS 6. The app displays Yelp content and links directly to Yelp’s iOS app if installed,
or sends users to the App Store to download the Yelp app if not installed.

http://officialblog.yelp.com/2012/06/yelp-iphone-maps-wwdc-awesome.html

Qype

Description:

On October 24, 2012, Yelp announced that it acquired Qype, Europe's largest local
reviews site, for a total purchase price of approximately $50 million USD. Qype was
acquired to accelerate Yelp's international expansion, bringing more than two million
reviews and 15 million unique visitors per month across 13 countries. Qype is
headquartered in Germany, with operations also in the United Kingdom.

Miriam Warren
Vice President, New Markets
@MiriamWarren

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