Presentation given at BCBS of GA / WellPoint on 10.27.2011

2. Who we are
Buckhead Community
Improvement District
BATMA
Livable Buckhead

3. Buckhead Community
Improvement District
What is a CID?
A community improvement district (CID) is
a taxation entity of local government in
which commercial properties in a defined
area pay an additional 3 mils property tax
in order to fund improvements within the
district's boundaries.
These funds are used for planning
engineering, and designing transportation
solutions and to leverage federal and state
transportation dollars with CID dollars to
implement those solutions.
Working Together for a
More Livable Community

4. Infrastructure

5. Infrastructure
MARTA Concourse Bridge
Pedestrians from the Tower Place Drive and
Stratford Road sides of GA 400 will have
direct access to both sides of GA 400 and to
MARTA's Buckhead Station without having to
walk to Peachtree Road
Construction will commence mid-2011 and
be completed by mid-2013
Peachtree Transformation
The Peachtree transformation is the
major enhancement of a stretch of
Peachtree Road in Buckhead into a more
livable, walkable, bikable and drivable
promenade
The transformation will allow Peachtree
to live up to its reputation as Atlanta s
signature street.
Working Together for a
More Livable Community

6. Community Services
Piedmont Road Study
A fast, frequent and FREE way to
make tracks around Buckhead.
Pedestrian Circulation Study
Working Together for a
More Livable Community

7. I85 / 400 Connector Ramps
Working Together for a
More Livable Community

8. I85 Express Lanes
Working Together for a
More Livable Community

9. BATMA
The Buckhead Area Transportation Management Association (BATMA)
works cooperatively with community partners to improve mobility,
accessibility and air quality in Buckhead by sponsoring programs and
providing incentives to encourage commuters to take transit, carpool,
vanpool, telework, bike and walk to work.
§Over 60 businesses
§Over 20 property management firms
§Over 3,000 commuters

10. Hidden Costs of Commuting

11. Alternative commute options
Carpool
Vanpool
Transit
Telework
Alternative Work
Schedules
Bike
Walk

13. Carpool / Vanpool
It only takes two or more
commuters riding in a personal
vehicle to form a carpool
Carpools are flexible
You don t have to carpool
everyday
An arrangement by which a group of 7 15
people commute to work in a van leased by a
3rd party provider
Vanpools have a flat monthly rate depending
on the daily round trip mileage
Fare Tiers
0 60 miles
61 90 miles
91+ miles

14. Vanpool
15 passenger vans
require a minimum
of 10 paying riders
Volunteer Primary
Drivers receive a
100% seat subsidy
Have a monthly fare of: $75 $90 $100
The price includes gas, insurance and maintenance and is based on 10 paying riders

15. Vanpool
7 passenger vans
require 7 paying
participants
Minivans have a
higher monthly
rate to keep the
same subsidy
Have a monthly fare of: $105 $120 $130
The price includes gas, insurance and maintenance and is based on 7 paying riders

16. Transit

17. The equivalent of:
What seems like an
2 Carpools
endless stream of Is only 88 people 1 Vanpool
cars in this photo 1 Xpress bus

18. Bike / Walk
Bikes are allowed on
MARTA and the buc
Discounted Confident City
Cycling classes taught by the
Atlanta Bicycle Coalition
On average, every minute of
walking can extend your life by
1.5 to 2 minutes
Walking an extra 20 minutes
each day will burn off 7 pounds
of body fat per year.

19. Incentives
First Timers Cash for Commuters
Carpoolers, Vanpoolers, Walkers, Bikers, Teleworkers and Transit
$3/Day Users
Earn $3/day up to $100. Log on batma.org to track commute
Occasional Users Commuter Rewards
Log your commute on batma.org and get put in drawing to win $25
$25/Month Drawing Visa Gift Card
The more you log, the more you win. 1/10 chance to win
Carpool
Extreme Users Carpoolers automatically receive $20, 40, and $60 gas cards
Log at least 30 trips (15 round trips) on batma.org
$20, $40, $60/Month
Vanpool Subsidies
Vanpool Subsidy
$75, $90, $100 Covers half of expenses. Full cost can be $200 or more
Includes van and maintenance costs
Flat Fare/Month
Guaranteed Ride Home provides commuters who carpool, vanpool, bike or use transit
with a reliable ride home if an unexpected event occurs up to 5 trips home or to their car
each year
Provided by the division of the Atlanta Regional Commission
Federal funding for the GRH program is provided through the Georgia Department of Transportation (GDOT).

20. Livable Buckhead, Inc.
Mission:
Livable Buckhead, Inc. strives to ensure the
long term vitality and prosperity of the Buckhead
community by working cooperatively with
individuals, public entities and private businesses
to integrate into everyday life and business
sustainable strategies that improve the
environment and quality of life in the community.
Programmatic Overview:
Sustainability Greenspace
Resource Conservation Public Health and Safety
Social and Cultural Vibrancy Housing
Access + Mobility Innovation
Making Buckhead
so very livable

21. Questions?