14. BRAND PURPOSE
SDG: 3, 7, 12, 13
BRAND VISION
We believe that human should obtain well benefits from food and save the
planet.
We aim to create sustainable things to reduce
plastic and air pollution in order to save our
planet. Then our product makes people aware
of savings plastic and being healthy because
our products come from whole grain.
BRAND MISSION
Our mission empathize people for saving
environment
and Climate Change. Moreover, we focus on
health of people.
BRAND VALUES
For people who wants to be a part of saving
planet and health lovers, BieTy is the leader of
food and environment revolution that our brand
wants to change people's mindset and behavior
consumers. So they can get better life, health
and world.
Sympathetic
Awareness
Responsibility
Creativity
Passionate
BRAND
POSITIONING