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An Evolving Media Environment: New Approaches John Eckman, Sr. Director Bryan Spaulding, Sr. Director
Some of the Challenges Facing Media Companies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Assembled Web ,[object Object]
Some Approaches Being Taken to Media Challenges
Add community interaction to the online experience ,[object Object],[object Object],Built By
Add community interaction to the online experience ,[object Object],[object Object]
Leverage Crowdsourced Content ,[object Object],[object Object]
Leverage Crowdsourced Content ,[object Object],[object Object]
Leverage Crowdsourced Content ,[object Object],[object Object]
Fan Commentary ,[object Object],[object Object],[object Object]
Monetize content while giving readers convenient access ,[object Object],[object Object],[object Object]
Sell merchandise featured on the show ,[object Object],[object Object]
Sell merchandise featured on the show ,[object Object],[object Object]
Make commerce social ,[object Object],[object Object]
Extend and monetize brand ,[object Object],[object Object]
Partner ,[object Object],[object Object],Built By
Embeddable fan content / updates ,[object Object],[object Object],[object Object],Built By
Deliver Experiences to New Platforms ,[object Object],[object Object]
API enables fan-supported applications ,[object Object],[object Object],[object Object]
Some Notable Optaros Media Clients
Connect with Us ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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An Evolving Media Environment New Approaches