A completely non-comprehensive collection of resources, programs, and apps for social media managers.
There is so much more out there, but this can help get you started.
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Brian's Bag O Tricks - Resources for Social Media Marketing
1. Brian’s Bag ‘O Tricks
!
www.linkedin.com/in/brianrudolph/
!!! "The problem with internet quotes is that you can't always depend
on their accuracy" -Abraham Lincoln, 1864
!
A completely non-comprehensive collection
of resources, programs, and apps for social
media managers.
!
There is so much more out there, but this
can help get you started.
2. +
Content Discovery
Finding relevant content to discuss and share
■ Trending topics dashboards:
SlideShare ,Twitter, Facebook, YouTube,
Google Search
■ Reddit and Digg
■ Websta.me
(Trending Topics on Instagram)
■ Rebloggy
(Trending Topics on Tumblr)
■ Viral Video Chart
(viralvideochart.unrulymedia.com)
■ Social Mention
(when you need to find something on
social…and Google just won’t do.)
■ Daily (by buffer app)
News Aggregators, Custom News
Feeds, Targeted Discovery
■ Feedly
■ Paper.li
■ Flipboard
■ www.swayy.co
■ PopURLs
■ mention .com
■ Kyoo
■ Quora
■ scoop.it
■ Newsle
■ Curata
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
3. +
Know When Fans Interact With Your
Owned Content
■ PinAlerts (notifications whenever someone pins something
from your website)
■ Tagboard.com (search on #hashtags you are using)
■ IFTTT (search for premade recipes)
■ Google Alerts
■ Twilert
■ ChatCatcher (finds Tweets about your blog posts)
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
4. +
Photos and Visuals from Apps
(when you’re doin’ it on the fly)
■ Instagram, Hipstamatic (photos and
filters)
■ Photoshop Apps (editing)
■ Skitch (Photo editing now part of
evernote)
■ PicMonkey (editing, effects, etc..)
■ Phonto (text over photo in app)
■ Over (text over photo in app)
■ PicFrame (mosaic, frames, etc…)
■ PicStitch (mosaic, frames, etc…)
■ OverGram (Instagram Editing)
■ PicLab (editing, effects, etc..)
■ Phoster (poster style photo
manipulation)
■ VSCOcam (grids and multi-image)
■ Screenshot (screenshots)
■ GifBoom (animated gifs)
■ A Beautiful Mess (text
overlays, filters, borders, more)
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
5. +
Video and Animation from Apps
(when you’re doin’ it on the fly)
■ iMovie (don’t knock the
original)
■ 8mm (old style video filter)
■ ChatterPix (makes photos talk)
■ Directr (video production just
bought by google – android
only?)
■ YouTube Capture (enhanced
video production)
■ Lapse It (timelapse)
■ TimeLapse (timelapse)
■ HyperLapse (New Instagram
timelapse)
■ Animoto (animated slide
shows)
■ Explain Everything
(whiteboarding, notations, )
■ ABCYa Animate (stop-motion
animation)
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
7. +
Extra Photo Resources
Animated GIF search Engines
■ http://www.giphy.com
■ http://www.gifstache.com/
■ http://gifsoup.com/
■ Getty Images (embed for free)
■ PhotoRepost (reposts
community content)
■ Flickr Creative Commons
Search
■ Google Reverse Image Search
(determine attribution for any
photo you source from the web
and confirm the rights/license
for use)
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
8. +
Audience engagement
■Wedgies (social polling)
■ Rafflecopter (giveaway and sweepstakes)
■ Givver (donate via tweets)
■ Sharedby (engagement bar via short link)
■ bit.ly (short links and analytics)
■ Nurph (twitter chats)
■What Would Seth Godin Do (plug in that adds messaging to
posts)
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
9. +
Project Management, Productivity, and Collaboration
■ Asana
■ Basecamp
■ Divvy
■ Do.com
■ coschedule.com
■ Trello
■ Wunderlist
■ Excel, Google Docs (shared
calendars and spreadsheets)
■ Evernote, Google Keep, One Note
■ Triberr (finding blogger
influencers for collaboration)
■ RoundTeam (trusted twitter
contribution/collaboration)
■ fiverr (find assistance)
■ HelloSociety (Pinterest
collaboration community)
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
11. +
Social Media Management Tools
(Enterprise)
■ Expion
■ SproutSocial
■ Spredfast
■ Percolate
■ Sprinklr
■ Adobe Social
■ ExactTarget
Marketing Cloud
(Salesforce)
■ Shoutlet
■ Hootsuite
Enterprise
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
12. +
Automation
Triggers and Marketing Automation
Vendor Examples
■ Marketo
■ SilverPop
■ HubSpot
Home Grown Recipes
■ IFTTT
■ Zapier
■ Twibble (checks your blog
via RSS and publishes to
Twitter)
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
13. +
Web Integration and Live Sharing
When you need to publish ongoing content live and real-time as
events unfold
■ Storify: Collate and Publish social content and media live
■ Livefyre: With Storify, blogging comments, Sidenotes and chat and blog
management. Paid service that takes Storify concept even further, and adds
management
■ ScribbleLive: Real-time content creation, real-time website updates, live
coverage
■ RebelMouse: manage content live across social channels, apps, website
or blog. Update in real-time and moderate contributors
■ Shareaholic: Web Integration and Conversion
■ Bundlr: Create bundles of content and then share or embed
■ TumbleCloud: Collaborative Digital Storytelling
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
14. +
Analytics and Listening
■ Google Analytics
■ Twitter Showdown
■ Edgerankchecker
■ Social Bakers
■ Facebook Insights
■ TalkWalker
■ Social.co
■ Simply Measured
■ Bottlenose
■ Brandwatch
■ Social Searcher
■ Twtrlnd
■ Socialmention
■ UberVU (owned by Hootsuite)
■ BrandWatch
■ Sumall
■ BuzzSumo
■ NetVibes
■ Topsy
■ Cyfe
■ Synthesio
■ All My Plus
■ Swix
Brian’s Bag ‘O Tricks Brian Rudolph: www.linkedin.com/in/brianrudolph/
15. +
Thank you
!
www.linkedin.com/in/brianrudolph/