Traditional Momento Magento E-commerce Platform Quick Book Integration web based accounting platform using PHP, MYSQL, ZEND Platform Traditional Momento E-commerce

1. www.brainvire.com | © 2013 Brainvire Infotech Pvt. Ltd Page 1 of 4
Case Study
Traditional Momento Magento E-commerce
Platform with Quick Book Integration

2. www.brainvire.com | © 2013 Brainvire Infotech Pvt. Ltd Page 2 of 4
The key requirement of this project is a Magento Community Edition powered online retail
store that will feature the “N” number of different products based on the quantity and product
specification. The client wished to develop an ecommerce store to showcase the traditional
items/products where the customers will be able to buy online and can pay for items in their
ecommerce shopping cart using online transaction mode. Implementation of complex pricing
methods, easy navigation, good graphics, product images, multiple payment options etc. were
successfully developed in order to make the online shopping fun, fast and easy.
At a Glance
 Product Description & Search
 My Account Section
 My Wish List
 Shopping Cart Facility
 Blog & Newsletter
o The customers can create accounts in this store easily to shop continuously. With this online
store, the customers will be able to move through the checkout process faster and they will be
able to track their orders too. Customers can also sign up for newsletter from their login
account.
This user-friendly shopping cart enables users to purchase products instantly offering superior
search capabilities and the flexibility catered to the customer’s and their specific buying habits.
Client Requirement
Project Challenges
The team faced the following challenges:
 Allowing the site to handle millions of users at the same time without reduction in
performance.
 Quick Book Integration with Magento for secure online accounting came as a
challenge to the team.
 Syncing price and quantity between the Magento store and Quick Book Web Based
Accounting Platform.
 Harmonizing the simultaneous execution of various integrated features and options
while maintaining consistency.
 Incorporating web usability principles in the website design to ensure easy navigation
for all types of users.
 Ensuring safe and secure transfer of data.

3. www.brainvire.com | © 2013 Brainvire Infotech Pvt. Ltd Page 3 of 4
Technologies Used
Manpower
Planning
Keeping in mind the enormous structure of the website and the challenges involved a
four-tier development approach was adopted consisting of:
 The Database layer containing MYSQL Server Database, Tables, Stored Procedures and so
on.
 The Data Access layer containing the libraries responsible for accessing data from the
database.
 The Business Logic layer consisting of all the business logic procedures for modules like My
Account, My Wish List, Check Out, Login, Blogs etc.
 The User Interface layer which forms the Graphical User Interface of the website.
Operating System &
Server Management
Red Hat Linux OS, Multi-Server Architecture with Staging & Production
Environment through Version Controlling releases, Server
Optimization, Security & SSL Implementation, Scheduler for Back-ups,
Alert Monitoring System Integration, Server Performance Tuning at
regular intervals, Software Firewall Configuration & Maintenance
Development Tools &
Environments
PHP5+, Magento Community Edition 1.7.0.2, AJAX, Java Script,
HTML5, CSS3 etc.
Database MYSQL Database Server, DB Clustering, DB Optimization, Master
Slave Replication, Query Optimization, Scheduler for Backups
Project Leader
1
Developers
2
Designers
1
Quality Assurance Testers
1

4. www.brainvire.com | © 2013 Brainvire Infotech Pvt. Ltd Page 4 of 4
Architecture
It was a customized web-based application. We studied and analyzed the requirement and
developed an online shopping cart to manage unlimited products, different pricing options, quick
search functionality etc. providing the full-featured Magento based ecommerce solution including
payment gateway as well. PHP and MYSQL Server formed the basis of development. Various other
modules were developed in PHP such that they can be executed directly from the UI layer. These
PHP files consisted of all the business logics used for respective modules like Save (Add/Update),
Delete, Get Single Object, Get Multiple Objects for Listing and were designed to be capable of
handling many more logics which were not related to the database.
The Data Access layer contained the libraries responsible for accessing data from the database and
built a generic query for insert, update, delete and select depending on the business class. All
business layer components were coded to use this library for data accessing process from database.
Stored procedures were used only for complex retrieval of data from multiple tables and were
entirely avoided with conditional syntax to ensure smooth performance of the website. The UI layer
was kept free of any business logic with images, applications and data being called from their
respective servers.
Development Highlights
The main objective of the project was to launch a customized Magento online store with custom
design and modules. The purpose is to develop a full-featured ecommerce online store where
customers can buy products online and get it delivered at their place. Customizable viewing
options were designed to enhance user experience and allow for extensive personalization of the
site. SEO activities performed ensured high visibility for the site over the internet. Web usability
guidelines were strictly followed during development and the interface was made easily
navigable through judicious use of AJAX, CSS and HTML controls. The site was developed and
fully functional within a span of 4 months.