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#FHSDpd

Social Media: Session 1 Introduction to Social Media

Beth Phillips
Francis Howell
North
@bramach
Agenda for the session
• Why it is important to have a social
media presence.
• Social media misconceptions.
• Overview of social media sites and how
to use them.
• Start to build a presence.
• Time to set up accounts and work.
#FHSDpd
@bramac
Why is it good to be on social
media?
• Integral part of current media landscape.
– #Election2012, #Olympics, #Sandy

• It is good to try new things out before
making a judgment.

• We need to be on social media to set a
good example for our students.
• It is a good place to learn and stay
current.
• It is a chance to connect with peers #FHSDpd
and
other people all over the country and
@bramac
world.
Gotta Share! The Musical
• TED Talk: Gotta Share

#FHSDpd
@bramac
Misconceptions about social
media
• “I don’t want people to find out bad things about
me.”
– You control your own message, so don’t put bad things out
there.

• “If I am not on there, people won’t talk about me.”
– You can’t control what others do whether you are on it or
not.

• “It is just all about that Bob ate Taco Bell for
lunch.”
– Most of it is not that. Plus, you don’t have to follow the
“Bobs” of social media.

• “Social media only brings trouble.”
– It is just like anything else, there is good and bad. You can
choose to focus on the good.

#FHSDpd
@bramac
Power of Social Media
• Cory Booker and Sandy
• When news broke that the Del Taco in midtown
St. Louis, known for its saucer shape, was to
be demolished, a social media storm broke out
in St. Louis. Even Mayor Slay got on the
Twitter bandwagon with it.
– River Front Times Article
– June 22, 2011 is when the FB group started by June
24 they had 10,000 signatures on a petition to keep it
open.
#FHSDpd
@bramac
Why we need to be there for
students
• The Voice of the Active Learner
My PLN
• People I have met
Teachers

Professionals

• People I have not met
My personal examples
• #runningondeadlin
e
• Have connected with
journalism teachers
all over country.
• Yes we run in real life
too.
Sharing is key
More Sharing
More sharing
5 tips I follow
•
•
•
•
•

Be Nice.
Listen.
Be social.
Have a voice.
Think before posting.

These are guidelines I like to follow, but there is not exact one way to do social media
successfully.

#FHSDpd
@bramac
Your message
• People are going to take away a
message from you no matter what.
Social media gives you the power to
give them the message you want them
to take away.

#FHSDpd
@bramac
Popular social media sites
•
•
•
•
•

Twitter
Facebook
Pinterest
Tumblr/blogs
Google +

#FHSDpd
@bramac
Social media and #Election2012
• Twitter:
Social media and #Election2012
Social media and #Election2012
• SNL social media clip
• Twitter Gov
• Twitter Political index
Twitter
• More simple and streamlined then
Facebook.
• More freedom of who you can follow.
• The ultimate network.
• Less is more.

#FHSDpd
@bramac
Twitter
• Main Idea
–
–
–
–

Every tweet is a max of 140 characters
Interaction is important (@replies and RT – retweets)
Use link shorteners like bit.ly or goo.gl
# hastags make it easy to follow specific people or events,
like #Election2012.

• When you sign up for a username, you want to
keep it as short and simple as possible, so when
people @ reply you or RT you, the name doesn’t
take up too many characters.
• Start by following people who are interested in
some of the same things you are.
– For example: education, football, cooking, photography…

#FHSDpd
@bramac
There are a lot of people to
follow
@barackobama
21,717,187 followers

@MLB
2,501,713 followers

@NYtimes
6,632,190 followers

@breakingnews
If it is news, it is here.

@mashable
Best place for tech news.

@weatherbird
Post-Dispatch Ambassador
@darthvader
421,037 followers

@Ladygaga
30,925,201 followers

#FHSDpd
@bramac
Twitter.com – Your home feed

#FHSDpd
@bramac
Twitter.com – Your profile

#FHSDpd
@bramac
Hootsuite
Facebook
•
•
•
•

More in depth than Twitter.
Can create events and groups.
Photo albums
Longer Posts

#FHSDpd
@bramac
Facebook
Profile
Page

vs

#FHSDpd
@bramac
Pinterest
• Main Idea:
– Visually organize your ideas
– Create boards to organize your interest
– Pin pictures, videos or URLs on your boards
– Visual way to organize your bookmarks

• Very sharing community

#FHSDpd
@bramac
Pinterest – Your Feed
Pinterest – Your Profile
Find people to follow
•
•
•
•

Wefollow.com
Google it
Follow people your friends follow
What are you interested in?

#FHSDpd
@bramac
For Session 2
• In the next two weeks, login to your
social media site of choice consistently.
(this is going to vary depending on
your time constraints) Become familiar
with the site. Start posting a little, and
try to find interesting people to follow.
• Next time we will talk more about
developing a Professional Learning
Network.

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Fhs dpd session1

  • 1. #FHSDpd Social Media: Session 1 Introduction to Social Media Beth Phillips Francis Howell North @bramach
  • 2. Agenda for the session • Why it is important to have a social media presence. • Social media misconceptions. • Overview of social media sites and how to use them. • Start to build a presence. • Time to set up accounts and work. #FHSDpd @bramac
  • 3. Why is it good to be on social media? • Integral part of current media landscape. – #Election2012, #Olympics, #Sandy • It is good to try new things out before making a judgment. • We need to be on social media to set a good example for our students. • It is a good place to learn and stay current. • It is a chance to connect with peers #FHSDpd and other people all over the country and @bramac world.
  • 4. Gotta Share! The Musical • TED Talk: Gotta Share #FHSDpd @bramac
  • 5. Misconceptions about social media • “I don’t want people to find out bad things about me.” – You control your own message, so don’t put bad things out there. • “If I am not on there, people won’t talk about me.” – You can’t control what others do whether you are on it or not. • “It is just all about that Bob ate Taco Bell for lunch.” – Most of it is not that. Plus, you don’t have to follow the “Bobs” of social media. • “Social media only brings trouble.” – It is just like anything else, there is good and bad. You can choose to focus on the good. #FHSDpd @bramac
  • 6. Power of Social Media • Cory Booker and Sandy • When news broke that the Del Taco in midtown St. Louis, known for its saucer shape, was to be demolished, a social media storm broke out in St. Louis. Even Mayor Slay got on the Twitter bandwagon with it. – River Front Times Article – June 22, 2011 is when the FB group started by June 24 they had 10,000 signatures on a petition to keep it open. #FHSDpd @bramac
  • 7. Why we need to be there for students • The Voice of the Active Learner
  • 8. My PLN • People I have met Teachers Professionals • People I have not met
  • 9. My personal examples • #runningondeadlin e • Have connected with journalism teachers all over country. • Yes we run in real life too.
  • 13. 5 tips I follow • • • • • Be Nice. Listen. Be social. Have a voice. Think before posting. These are guidelines I like to follow, but there is not exact one way to do social media successfully. #FHSDpd @bramac
  • 14. Your message • People are going to take away a message from you no matter what. Social media gives you the power to give them the message you want them to take away. #FHSDpd @bramac
  • 15. Popular social media sites • • • • • Twitter Facebook Pinterest Tumblr/blogs Google + #FHSDpd @bramac
  • 16. Social media and #Election2012 • Twitter:
  • 17. Social media and #Election2012
  • 18. Social media and #Election2012
  • 19. • SNL social media clip • Twitter Gov • Twitter Political index
  • 20. Twitter • More simple and streamlined then Facebook. • More freedom of who you can follow. • The ultimate network. • Less is more. #FHSDpd @bramac
  • 21. Twitter • Main Idea – – – – Every tweet is a max of 140 characters Interaction is important (@replies and RT – retweets) Use link shorteners like bit.ly or goo.gl # hastags make it easy to follow specific people or events, like #Election2012. • When you sign up for a username, you want to keep it as short and simple as possible, so when people @ reply you or RT you, the name doesn’t take up too many characters. • Start by following people who are interested in some of the same things you are. – For example: education, football, cooking, photography… #FHSDpd @bramac
  • 22. There are a lot of people to follow @barackobama 21,717,187 followers @MLB 2,501,713 followers @NYtimes 6,632,190 followers @breakingnews If it is news, it is here. @mashable Best place for tech news. @weatherbird Post-Dispatch Ambassador @darthvader 421,037 followers @Ladygaga 30,925,201 followers #FHSDpd @bramac
  • 23. Twitter.com – Your home feed #FHSDpd @bramac
  • 24. Twitter.com – Your profile #FHSDpd @bramac
  • 26. Facebook • • • • More in depth than Twitter. Can create events and groups. Photo albums Longer Posts #FHSDpd @bramac
  • 28. Pinterest • Main Idea: – Visually organize your ideas – Create boards to organize your interest – Pin pictures, videos or URLs on your boards – Visual way to organize your bookmarks • Very sharing community #FHSDpd @bramac
  • 31. Find people to follow • • • • Wefollow.com Google it Follow people your friends follow What are you interested in? #FHSDpd @bramac
  • 32. For Session 2 • In the next two weeks, login to your social media site of choice consistently. (this is going to vary depending on your time constraints) Become familiar with the site. Start posting a little, and try to find interesting people to follow. • Next time we will talk more about developing a Professional Learning Network.