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April 2010 BMPR - Travelocity
- 2. Trust and reputation are critical
- 4. Traffic from the Social Web to Travelocity
- 5. Links to Travelocity landing pages
- 6. Links to monthly enterprise promotion
- 7. Links to Travel Deals
- 8. Bookings originating on social media channels
- 10. Facebook – Roaming Gnome Yourself
- 12. Communicate via email instead of DM
- 13. Hand-off to customer service when appropriate
- 16. #FF
- 19. Tag favorites
- 21. Our experiment with Chatroulette 35 days running 24/7 either chatting or Roaming Gnome with sign that we change regularly 285,120 chat impressions 400 conversations
- 22. Thank you! joel.frey@travelocity.com @cypresswalls 682-605-2178