When servicing "cold" email traffic, what does a landing page have to do to be effective. This is a critique of Stress Free School Supplies landing page. See a detailed review on <a>The Conversion Scientist Blog</a>.
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Landing Page Critique-Email Traffic
1. Landing Page Critique
Conversion Sciences
Catherine Crim
(888) 961-6604
www.ConversionSciences.com
For a detailed review, visit http://conversci.com/schoolsupplies
2. Shrink size
to allow
more info
above fold
Match Offer to
Audience
Move bullets into one
line. Shown to increase
readability and will give
room for form above fold
For a detailed review, visit http://conversci.com/schoolsupplies
3. Move Button and Consider Different Call
To Action Copy on Button
Move these to less Prime
Place
This is good
messaging!
For a detailed review, visit http://conversci.com/schoolsupplies
4. Testimonials are getting lost in the
cosmos of pretty colors
Fill Out The Form
Get Contacted
About Supplies
Lists
Have School
Supplies Taken
Care of!
Instead of this
picture a graphic
depicting the
process would be
more effective
For a detailed review, visit http://conversci.com/schoolsupplies
5. For a detailed review, visit http://conversci.com/schoolsupplies
6. For a detailed review, visit http://conversci.com/schoolsupplies