https://bloomerang.co/resources/webinars/ Vanessa Chase Lockshin will show you three easy ways you can leverage the power of stories to raise more money before December 31.

1. 3 Ways to Leverage the Power
of Stories before
December 31st
The presentation will begin shortly.
For best audio quality, dial in by phone.
(check your email for
dial-in info from ReadyTalk)

2. 3
This presentation is being recorded!
The recording and slides will be emailed to you.
Please chat in any questions for our guest.
We will answer them in the formal Q&A session
at the end of the presentation.
Follow along on Twitter with #Bloomerang @BloomerangTech.
For best audio quality, dial in by phone.
(check your email for dial-in info from ReadyTalk)
Before we get started »

3. 3
https://bloomerang.co/demo/video

4. 3
Our guest presenter »
Vanessa Chase Lockshin
• consultant specializing in non-profit
storytelling, fundraising and
communications
• author of The Storytelling Non-Profit: A
practical guide to telling stories that raise
money and awareness
• helped raise millions of dollars
• speaker: AFP; The Council for
Advancement and Support of Education;
The Association of Donor Relations
Professionals; BBcon; Mid-Valley
Development Professionals

5. 3 Ways to Leverage the
Power of Stories before
December 31st
Presented by:
Vanessa Chase Lockshin
www.TheStorytellingNonprofit.com

6. Vanessa Chase Lockshin
Fundraising and Communications Expert
Helped non-profits raise over $10 million
Author of The Storytelling Non-Profit
Speaker: Association of Fundraising
Professionals, Council for Advancement and
Support of Education, BBCON, Association of
Donor Relations Professionals
Clients: Barnard College, BC Children’s
Hospital Foundation, Girl Scouts of the USA,
Meals on Wheels, Win Without War

7. What you’ll learn today:
How to strategically use stories for fundraising
3 ways to leverage the power of stories
Ideas to find your best stories of the year

8. How to Strategically Use Stories for Fundraising

9. Relationship building is
everything in fundraising.

10. Stories help our non-profit become
a relationship building machine.

11. What does all of this mean for
year-end fundraising?

12. Leverage your relationship building touch points
by telling great stories to raise more money

13. 3 Ways to Leverage the Power of Stories

14. Idea #1 – Thank You
Letters

15. Great thank you letters mean. . .
Better donor retention
Repeat gifts (even again in
December)
Long-term donors that love your
non-profit

18. Idea #2 – Post-Gift
Follow Up

19. A few ideas for you. . .
Use automated emails to report on
impact
Update thank you letter scripts
Plan a stewardship touch point in
January that includes a story

21. https://www.youtube.com/watch?v=WQr_nn0f8lw

22. Idea #3 – Take Your
Stories to Social

23. A few ideas for you. . .
Share behind-the-scenes photos
that speak to donors’ impact
Highlight donor stories
Encourage engagement to create
community through your stories

27. Ideas to Find Your Best Stories of the Year

28. Ask staff for their
favorite professional
memory from 2018

29. Think about the best
interaction you had
with a donor this
year

30. Ask volunteers to
share a year-end
reflection

31. Ready to step up your
storytelling game in
2019?

32. Budget-Friendly Training Next Week for $20
Sign up at bit.ly/dec6webinar

33. QUESTIONS?

34. Let’s Keep In Touch!
vanessa@thestorytellingnonprofit.com
@VanessaEChase
storytellingnp/
www.TheStorytellingNonprofit.com
/storytellingnonprofit

35. https://bloomerang.co/resources
•Nonprofit Wrap-Up
•Bloomerang TV
•Bloomies
•eBooks
•Daily blog post
•Weekly webinars
•Templates
•Guides

36. Upcoming free webinars »
12/6, 1pm eastern
Learning To Share Your Sandbox:
Developing Effective Partnership Agreements
Mandy Pearce
https://bloomerang.co/resources/webinars