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MAKING FRIENDS IN
  THE EDIT BAY
   Five Steps Toward
 Creating a Governance-
    Friendly Culture
HI.




 I’M COREY VILHAUER
           @mrvilhauer
NEW PROJECT!
NEW PROJECT!
NEW PROJECT!
NEW PROJECT!
NEW PROJECT!
CHANGE IS HARD
CHANGE IS HARD
CONTENT REQUIRES EGO
CHANGE IS HARD
CONTENT REQUIRES EGO
FAILURE IS CERTAIN
EVERYTHING I
LEARNED ABOUT
WORKING WITH
    PEOPLE
EVERYTHING I
 LEARNED ABOUT
 WORKING WITH
     PEOPLE
     I LEARNED
BY TEACHING PEOPLE
EMPATHY
EMPATHY
  The action of understanding, being
    aware of, being sensitive to, and
 vicariously experiencing the feelings,
thoughts, and experience of another of
   either the past or present without
   having the feelings, thoughts, and
 experience fully communicated in an
      objectively explicit manner.
EMPATHY
“...empathy can be described
  as feeling the feelings of
  another with the greatest
     accuracy and effort.”
                 - Whitney Hess
CONTENT STRATEGY
CONTENT STRATEGY
CONTENT STRATEGY
 PEOPLE
HOW DO WE DO IT?
HOW DO WE DO IT?


IT DEPENDS.
1. ALWAYS ASK QUESTIONS
BE CURIOUS
Who has a vested interest?
Who has a vested interest?

  What kind of help do you need?
Who has a vested interest?

  What kind of help do you need?

Who would excel at this?
Who has a vested interest?

  What kind of help do you need?

Who would excel at this?

      What changes are coming?
Who has a vested interest?

  What kind of help do you need?

Who would excel at this?

      What changes are coming?

What audiences are we missing?
“There’s a chance that
  things’ll get weird.
             - Archers of Loaf
1. ALWAYS ASK QUESTIONS
2. BE CLEAR AND CONCISE
500px
TERMS
OF SERVICE
“When the client feels like
they have some input during
 the project planning phase,
they are more likely to enjoy
          the ride.”
                  - Melissa Rach
1. ALWAYS ASK QUESTIONS
2. BE CLEAR AND CONCISE
3. DON’T DO IT ALL
BE DELIBERATE
BE DELIBERATE




          (does not need)
PROVIDE TOOLS
PROVIDE TOOLS
WITHIN REASON
1. ALWAYS ASK QUESTIONS
2. BE CLEAR AND CONCISE
3. DON’T DO IT ALL
4. PLOT AND SCHEME
BE CONNIVING
TAKE ADVANTAGE
      OF GOALS
IDENTIFY
STRENGTHS
AND PLAY
TO THEM
1. ALWAYS ASK QUESTIONS
2. BE CLEAR AND CONCISE
3. DON’T DO IT ALL
4. PLOT AND SCHEME
5. TEACH THEM TO FISH
WE ARE TEACHERS
KNOWING INFO ≠
COMMUNICATING INFO
PEOPLE WORK
 DIFFERENTLY
YOU CAN’T WIN
EVERY BATTLE.
HOW MUCH CHANGE
 CAN WE HANDLE?
1. ALWAYS ASK QUESTIONS
2. BE CLEAR AND CONCISE
3. DON’T DO IT ALL
4. PLOT AND SCHEME
5. TEACH THEM TO FISH
RUN WILD
THANK YOU.
I am still
  COREY VILHAUER

eatingelephant.com/2013/4/
         nowwhat

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