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5 Rules For Content Marketing On LinkedIn
1.
FOR CONTENT MARKETING ON 5
RULES 1.877.568.7477ONEUPWEB.COM INFO@ONEUPWEB.COM
2.
THINK ABOUT THIS
3.
What is LinkedIn? (Multiple
Choice)
4.
A. The world’s
most popular social network for business professionals OR…
5.
B. A powerful
platform for content marketing
6.
“BOTH,” Actually, if you
said, you’re correct.
7.
BUT HOW DOES MY BRAND USE IT?
8.
We’re getting there. CALM
DOWN.
9.
HERE ARE 5 TIPS
10.
Optimize FOR MOBILE 01
11.
The best content IS
WORTHLESSif not optimized for the user
12.
Share What’s Good, PROMOTE
WHAT’S BEST 02
13.
Show &Tell, But MOSTLY
SHOW 03
14.
98% HIGHER LinkedIn updates with
images average a comment rate SOURCE: LinkedIn
15.
75% HIGHER And updates
with video generally demonstrate a share rate SOURCE: LinkedIn
16.
LinkedIn is A TEAM
SPORT 04
17.
Employees are ambassadors, LINKEDIN
IS AN EMBASSYand content marketing is diplomacy
18.
Lose the SALES SHTICK 05
19.
Lots of people join
LinkedIn TO SELL
20.
NO ONEjoins to
be sold
21.
FOCUS ON CONTENT
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