Leaders enhance communication by actively listening, providing constructive f...
Transformative change cio executive summit - 2015 june
1. Brian Kuhn
Director of Technology and CIO
Vancouver School Board
bkuhn@vsb.bc.ca / @bkuhn
My Coordinates…
http://www.shift2future.com
http://www.slideshare.net/bkuhn
http://www.linkedin.com/in/kuhnbrian
Embracing Transformative Change
June 2, 2015 #cio CIO Executive Summit
2. They have been doing it the
same way for so long that
their ability to compete
against a new technology or
see a new perspective
becomes a daunting task.(Start with Why, Simon Sinek, Kindle Locations 748-749)
istockphoto.com # 1563122
3. istockphoto.com # 21022342
People will persevere only
if they perceive falling
down as learning rather
than as failing.(Switch, Chip & Dan Heath, Kindle Locations 2310-2311)
4. flickr-peasap-2561252071
Change is hard because
people wear themselves
out. What looks like
laziness is often
exhaustion.(Switch, Chip & Dan Heath, Kindle Location 167)
6. People, even children, aren’t really afraid of change. They’re afraid of
not being prepared for the change.(Lead with a Story, Paul Smith, p. 29)
7. Experience is the best teacher.(Lead with a Story, Paul Smith, p. 2)
A compelling story is a close
second.(Lead with a Story, Paul Smith, p. 2)
8. Innovativeness, the degree to which an individual
or other unit of adoption is relatively earlier in
adopting new ideas than other members of a social
system.(Diffusion of Innovation 5th Ed., Everett Rogers, Kindle Locations 5247-5248)
9. istockphoto.com # 11825660
Innovators must cope with a high degree of
uncertainty and be willing to accept setbacks(Diffusion of Innovation, Kindle Location 5299-5301)
Innovators may not be respected by others, but they
play a gatekeeping role in the flow of new ideas.(Kindle Locations 5301-5303)
2.5%
10. istockphoto.com # 6218186
Early adopters are “the individual to check
with” before adopting a new idea and can serve as a
change missionary.(Diffusion of Innovation, Kindle Locations 5307-5308)
Early adopters put their stamp of approval on a new
idea by adopting it.(Kindle Locations 5313-5314)
13.5%
11. The early majority adopt new ideas
just before the average person...(Kindle Location 5315)
…and provide interconnectedness in
the system’s interpersonal networks.(Kindle Locations 5317)
istockphoto.com # 7755704
The early majority are willing to adopt
innovations but will seldom lead.(Diffusion of Innovation, Kindle Locations 5321-5322)
34%
12. istockphoto.com # 17354272
Most of the uncertainty about
a new idea must be removed
before the late majority
feel that it is safe to adopt.(Diffusion of Innovation, Kindle Locations 5327-5328)
It’s safe
to adopt
now!
Adoption may be the result of increasing peer
pressures, approached with a skeptical and
cautious air, and after most others in their system
have already done so.(Kindle Locations 5324-5326)
34%
13. flickr-com-photos-wespeck-4960579336
Laggards tend to be suspicious of innovations and
of change agents.(Diffusion of Innovation, Location 5332)
Resistance is rational from the laggards’ viewpoint;
they must be certain that a new idea will not fail
before they adopt.(Kindle Locations 5333-5335)
16%
14. Sherri, can you
show me how
your class uses
iPads?
Connectors Spread the Change
Could you help
me design new
learning using
iPads? Tom, I can
help you
make the
switch.?
Seriously?
This fad will
pass!
15. We want what we might call a destination postcard— a vivid picture
from the near-term future that shows what could be possible.(Switch, Kindle Locations 1020-1021)
16. What looks like resistance is often a lack of clarity.(Switch, Kindle Location 210)
Any successful change requires a translation of ambiguous goals into
scripted critical moves.(Kindle Locations 718-719)
Do this
Then
that
And
this
Next
that
Finally
this
17. In almost all successful change efforts, the sequence of change is not
ANALYZE-THINK-CHANGE, but rather SEE-FEEL-CHANGE.(Switch, Kindle Locations 1427-1428)
istockphoto.com # 25885857
Notas do Editor
Relying on my experience in K12 education and some change literature I will share what I have learned about how to achieve transformative change / mass adoption in organizations
Technology should fundamentally change how we do things, but…
Technology enters many classrooms and traditional practices don’t necessarily change
Teachers wanting to upload worksheets to a website for students to access
Using iPads students expected to create and turn in a document or some form of hand-in 'product' to be assessed and marked – the tool is fundamentally different and requires new thinking
It is natural to start with small changes but we can get stuck in our traditional paradigms
Unfortunately we all seem to go through a shift from Kindergarten to University where learning begins as fun, failure is expected, to a place where learning is serious and failure is not an option
But, learning is about trying, failing, trying again, failing, all the while getting better at the task - people have learned to fear failure, people need to know that failure is okay and a key part of the learning journey
In our schools we are asking teachers to embrace new practices using iPads (elementary) or shifting from comfortable familiar desktop computers to new laptops and tablets (secondary)
Unfortunately we often expect our people to learn new ways on their own time with insufficient support
Don't underestimate the impact of the work to change on the ability of people to keep on going and keep it together
They suffer from implementation dip
Need to 'change' what people do, not add on to what people do - work different not more, smarter not harder
Break change down into manageable pieces, eg. ask teachers to change one lesson using their new technology rather than everything at once
prepare people (show them possibilities, grow them by training/helping them) for the change or they will feel left out and be tempted to become resisters
Teachers have full time jobs preparing, teaching, shepherding, assessing, writing report cards, etc.
Adding technology without support, training, and time to play/learn disrupts the classroom environment - this is often the norm in our 'business'
We are doing a little better - teachers have access to collaboration time to work together through how new technologies can change how teaching and learning works
In general, people need time and support to minimize their fear of failure, looking stupid, being less productive, etc.
People want to be competent, to adopt change they need preparation, training, time to learn, practice
Share stories from your own experience of how new technology has changed your life, how it has made it better, easier, etc.
Give people time out of their busy lives to learn about and experience the changes we are advocating for and enable them to develop their own compelling stories to 'infect' others
We are changing from traditional phones and voice mail to a UC/VoIP system based on Microsoft Skype for Business – we plan to expose people to compelling stories of how this new way of communicating can help them, how it is better than ‘a phone’, etc. to prepare key people and have them become key story tellers for others
"The farther right you go on the curve, the more you will encounter the clients and customers who may need what you have, but don’t necessarily believe what you believe." (Start with Why, Simon Sinek, Kindle Locations 1707-1708)
"Get enough of the people on the left side of the curve on your side and they encourage the rest to follow." (Kindle Location 1760)
those people who will try every new thing, they line up to be first to buy the new iPhone
How many of you have stood in line for a new iPhone, iPad, or other 'new' item? Do you feel compelled to try new things before others do? You may be an innovator. I am not…
"Early adopters are not too far ahead of the average individual in innovativeness, they serve as a role model for many other members of a social system and help trigger the critical mass when they adopt an innovation." (Kindle Locations 5308-5310)
How about you, how many of you think you fit this profile? Do people look to you for acceptance of something new?
I remember when Twitter came out but really wasn't aware of it until 2007. I was born on Twitter March 2007. At first I wasn't sure what to type in response to "What are you doing?" and didn't know who would care. In late 2009, after more people I respected had adopted, I started to embrace Twitter.
Adoption of iPads for changing student learning has reached the early majority stage - this took 3 years.
Trust is a key factor. Some adopting persons in this group are likely connected to early majority or early adopter types they trust. Then, other like-minded people adopt because these earlier persons did, and so on.
We are seeing this with our principals and teachers with respect to iPad use. Stories have emerged and spread.
I say don't invest a lot of energy here as for some people, they are simply content with the way things are and will only change when there are no alternatives
Many (16%) of our teachers may retire before embracing the use of iPads or the next big thing in ed tech
"In order for opinion leaders to spread messages about an innovation, they must have extensive interpersonal network links with their followers. Opinion leaders must be socially accessible." (Kindle Locations 5874-5875)
The power of personal experience shared through personal connections, and now social networks / media can serve well to diffuse changes through populations
"Mass communication channels are primarily knowledge creators, whereas interpersonal networks are more important in persuading individuals to adopt or reject." (Kindle Locations 5665-5666)
need network interconnections (Malcolm Gladwell's connectors) to have an innovation jump to diverse groups
*share story about utility grade infrastructure – removing barriers – gaining significant funding in a context of cutting $10 M
Show people the possibilities that the change brings
We need to help teachers and principals see what difference incorporating technology such as iPads, laptops, projectors, AppleTV, apps, and BYOD can mean to their practice and student learning and engagement
For example, show how a traditional lesson such as writing and presenting a book report can be changed up using claymation, stop motion, authentic voice, movie editing, and production
*start with small steps: make teaching and learning visible with projection, provide access devices, encourage BYOD, shift to more immersive use, like a pencil, like learning a language, encourage sharing of things tried, stories
"to make progress on a change, you need ways to direct [people] the Rider. Show him where to go, how to act, what destination to pursue." (Kindle Locations 426-427)
"Clarity dissolves resistance." (Kindle Location 978)
Show teachers and principals specifically what small steps they can take to get from where they are to the possibilities they've seen or heard about - make it easy to get there; record video stories for broad sharing
People need to experience the potential of the change
We need to reach people's hearts and minds to successfully diffuse innovation and change
Tell story of reluctant readers using an online assistive tool read naturally and how our persistent lack of bandwidth capacity helped spur me and others to relentlessly pursue solving our bandwidth problems - I was invited back, a year later, to see how two teachers are helping 30 kids at a time improve their reading literacy - a crucial pursuit for all students
Switch: "search the community for bright spots— successful efforts worth emulating." (Kindle Location 356)
"Knowledge [on its own] does not change behavior," (Kindle Locations 385-386)