College graduates aren't all being prepared equally across the board. Institutions that have taught institutional thinking have left out a very important lesson: Brand building. More appropriately, building a personal brand and selling it online. In 2011, we live in the age of social. Employers can find us online and assess our value through social media and social networking platforms so we have to be proactive in controlling that content by creating custom content. In communications, entertainment, and digital, its all about sharing. Sharing is caring. Hope you enjoy, and more-so, I hope it helps you!

1. Branding for the
Confused College Grad
It’s Sallie Mae!!!

2. You were
a kid
once

4. No responsibilities

5. Now....

8. What to do with
my degree?

9. You want
this.

10. Stop doing this...

11. You’re competing
with...

12. But sometimes....

14. ........or

17. Nope.

18. Nope.

19. Ready?

20. You need employers to want
you......

21. You need employers to want
you......

22. employers

23. employers
YOU

24. (salivating) employers
YOU

25. Does your Twitter attract....

26. These

27. Or does your Twitter attract..

28. Or does your Twitter attract..

29. Or does your Twitter attract..
These

30. You: “Wait?”
Me: “Yes, it matters”

31. You: “Wait?”
Me: “Yes, it matters”
Yep, regardless of what Steve told you.

32. 67% of employers use some
form of social networking

33. 67% of employers use some
form of social networking

34. 67% of employers use some
form of social networking

35. 67% of employers use some
form of social networking

36. 87% of workers don’t use
social networking for jobs

38. Pay attention

39. Outline your goals...
...make a blueprint

40. The World has changed

41. The internet can feed your
brand

42. Aim higher

43. Stop being a big baby.

44. Gear up

45. Weapon of choice:

46. Weapon of choice: CONTENT

47. Build your resume
Blog
Vlog
Learn
EARN

48. Network or Get left in the cold

49. Make
your
brand
shine...

50. Pick a
career, or
drown in
indecision.

51. Re:Fresh

52. You want
this.

53. Build
Get your content
Google in your
up. area.

54. Share: Send it out to
work for you

55. You build
you
If it goes brand
viral. better

56. If not. You
still build
your content
resume

57. If not. You
still build
your content
resume

58. Which is safer than this...

59. Become an industry leader

60. Don’t forget to...
Follow
@SavageLLife
Comment. Tell me what you think

61. Thanks for
viewing.
Lawrence LaBee IV