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How to Get New Lawn Care
Customers
Using Facebook Advertising
You are probably wondering
How does Facebook advertising
actually work?
Facebook places Ads
on people's news feeds
and on the right side
of their page
You only pay when someone clicks
on your link
and goes to your site
Facebook shows their ads based on
Demographics
this is unlike Google Adwords
Facebook people are not looking for
Lawn Care Service
so your click through rate will be
lower
and your traffic quality will be lower
For this reason set up
Google Adwords first
Think of Facebook like instantly
handing out flyers
to everyone in your city
then only paying when
someone "calls" you
creating a simple Facebook
campaign is pretty easy
Here is exactly how to do it
First head on over to
https://www.facebook.com/advertising
Set up an account if you
don't have one
When you create your first ad you
will see this screen
When you create your first ad you
will see this screen
After you enter your URL you will
see the ad creation screen
The next step is to add pictures for
your ads
Pictures are what gets people to
click on your ads
Facebook lets you use great stock
photos
So we will use them
Pick "Find images" from the ad
creation screen
Next Enter your ad text
The final step is to pick
who should see your ad
Here is who you want to see your ad
First pick people in
your service areas
You can add them by
Zip Code or city
Then pick people
30 years old and older
Finally choose people
that own a home
Here is what it should look like
Next just set a daily budget and
maximum you will pay per click
After you save your campaign
Facebook will need about a day to
approve everything
Then your ads will start showing
Regularly monitor your
Facebook campaign
Turn off ads that are
not getting you clicks
They will cause your
cost per click to go up
or Facebook will stop
showing your ads all together
So find the ads that are
getting clicks
and improve them
to keep your costs down
Head on Over to Facebook
and get started today
Contact me at….
http://www.lawncarebusinesstips.com

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Lawn care business advertising using Facebook