7 Keys to LinkedIn Success No matter if you are in a job search or using LinkedIn for business, people are searching your name. What will they find? If you have a great looking LinkedIn profile, you will look more professional and have an edge on your competition. In my webinar, we went over the basics as well as some techniques to help you get the most out of your LinkedIn profile.

1. Seven Keys to
LinkedIn Success
Brought to you by Beth Riegger of"
Keys 2 Success Marketing

2. Seven Keys to LinkedIn Success
LinkedIn profiles generally rank in the top 5 of search results for your first and last name"
There are over 259 million users, 84 million in the US and 40% of users access LI daily"
People join LinkedIn to NETWORK!"
Graduate of NDSU in BusinessAdministration"
Been in marketing for over 15 years"
Built a business from scraps using social media"
Created a proven strategy for Event Marketing"
Why LinkedIn?

3. Settings
If you are going to be making tons of changes, uncheck the broadcast changes

4. Settings Continued
Uncheck this box so your many changes don’t get put on the newsfeed.
Remember when you are done with all of your updates to go back and
check this box again.

5. LinkedIn Success Key One
Is it to be found in searches?"
Is it a professional representation of you?
Determine your purpose for being on LinkedIn

6. LinkedIn Success Key Two
Goal is to get to “All Star”

7. Profile Strength
Your industry and location"
Up-to-date current position (with description)"
Two past positions"
Your education"
Your skills (minimum of 3 but I suggest at
least 10)"
A profile photo
At least 50 connections"
Avoid self-ascribed attributes (hard
working, etc)"
Volunteer & causes section, this can set
you apart from the rest"
Projects you are currently working on

8. LinkedIn Success Key Three
Get a good profile picture!

9. LinkedIn Success Key Four
Review your profile settings, make sure your profile is
public"
Make consistent posts"
Join groups, participate in conversations, start
conversations

10. Check List

11. LinkedIn Success Key Five
Claim your
public URL

12. LinkedIn Success Key Six
Headline!
Summary~most import part of your profile, allows you to the most space to
write about yourself & why someone should hire you!!
Current Job!
Previous Jobs!
Skills and Expertise!
Recommendations
Keywords~they need to be specific as well as laced throughout many different
areas of your profile!

13. LinkedIn Success
Will you be an open
networker?"

14. Suspicious
Profile

15. LinkedIn Success Key Seven
Inviting people to connect, how do
you know them?"
Changing standard text"
Saying THANK YOU
Connections

16. LinkedIn Success
Are you a vet? If so, you can get ONE FREE YEAR of
the job seeker subscription!"
http://linkedinforbusiness.net/veterans-can-benefit-linkedin/

17. LinkedIn Success
Connect with me on LinkedIn!"
www.linkedin.com/in/bethriegger"
!