SlideShare uma empresa Scribd logo

Small Company: Big Impact

•Transferir como PPT, PDF•
•
Bernie Borges
Bernie Borges

Using Social Media Marketing to Build Brand Presented at TBTF Boot Campa February 24, 2009

NegóciosTecnologia
1 de 50
Small Company Big Impact Using Your Website and Online Marketing Strategy to Gain Marketshare Bernie Borges – Find and Convert February 24, 2009
Bernie Borges Bio ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Topics
Why Marketing 1.0 Doesn’t Work Anymore ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Marketing 1.0 Doesn’t Work Anymore
Old vs. New Marketing Outbound Marketing Inbound Marketing
Your Website Has Two Audiences
Website: Serving Two Masters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Website: Serving Two Masters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Search Marketing: SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Search Marketing: PPC ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing 2.0 ,[object Object],Focus on Relationships
Marketing 2.0: Think Like a Publisher! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Developing a Social Media (Marketing 2.0) Plan ,[object Object],[object Object],[object Object],[object Object],[object Object]
Developing A Social Media Plan Source: The Value of Many, Neighborhood America
Make a Commitment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Business Blogging Strategies
Size of Blog Market
Social Media Tools and Platforms
 
Facebook http://www.insidefacebook.com/
Facebook: Individual Profile
Facebook Groups
[object Object],Facebook Fan Page
LinkedIn Individual Profile Work History Recommendations Introductions Portfolio Valuable Links
LinkedIn Groups
 
What is Twitter? http://www.commoncraft.com/Twitter Micro Blogging 140 Characters Per Post Follow and be Followed Communicate Connect Inspire Educate Entertain
Some Famous People on Twitter…
Some Not-So-Famous People on Twitter 
Want to Find Someone on Twitter? http://www.socialbrandindex.com/
Twitter: Events & Trends Using Hashtags
Personal Branding ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Branding http://www.businessweek.com/blogs/in_your_face/archives/2008/05/bernie_borges_l.html
Video
Video: Blendtec Over 6M Views Sales Grew 700% National Media Coverage Cross Over Brand Pull SEO Value
Presentations
Measuring Results ,[object Object],[object Object],[object Object],[object Object]
Google Analytics
Hubspot: Facebook Lead Tracking
Reputation Management Tools http://jobmob.co.il/blog/online-reputation-management-resources-tips/
Making Time for Social Media ,[object Object],[object Object],[object Object],[object Object],How do you currently allocate your time???
Staffing Implications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
http://www.sherpastore.com/socialmediabmg09.html
 
 
Case Study Stronger Brander Equity Lower Cost Sales Process Elimination of Non-Performing Marketing Activities
Reasons Not to do Marketing 2.0 ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Actions & Take-Aways
Connect with Bernie Borges… Email: [email_address] Website: http://www.findandconvert.com/ Blog: http://www.findandconvert.com/blog/ Twitter: http://twitter.com/berniebay LinkedIn: http://linkedin.com/in/bernieborges Facebook: http://profile.to/bernieborges Facebook Fan Page: http://companies.to/findandconvert

Recomendados

Marketing 2.0: Bridging the Gap Between Seller and Buyer on the Social Web
Marketing 2.0: Bridging the Gap Between Seller and Buyer on the Social WebMarketing 2.0: Bridging the Gap Between Seller and Buyer on the Social Web
Marketing 2.0: Bridging the Gap Between Seller and Buyer on the Social WebBernie Borges
 
Catalina Marketing Social Media Seminar
Catalina Marketing Social Media SeminarCatalina Marketing Social Media Seminar
Catalina Marketing Social Media SeminarBernie Borges
 
How to Use LinkedIn for Marketing
How to Use LinkedIn for MarketingHow to Use LinkedIn for Marketing
How to Use LinkedIn for MarketingHubSpot
 
Business Blog Marketing: Tips and Case Studies
Business Blog Marketing: Tips and Case StudiesBusiness Blog Marketing: Tips and Case Studies
Business Blog Marketing: Tips and Case StudiesHubSpot
 
Social Media 101 for Business and Executives
Social Media 101 for Business and ExecutivesSocial Media 101 for Business and Executives
Social Media 101 for Business and ExecutivesMaven Communications
 
Social Media 101 for Business
Social Media 101 for BusinessSocial Media 101 for Business
Social Media 101 for BusinessMaven Communications
 
Managing Social Media for Your Business
Managing Social Media for Your BusinessManaging Social Media for Your Business
Managing Social Media for Your BusinessVictoria Edwards
 
Social Media 101 for Business
Social Media 101 for BusinessSocial Media 101 for Business
Social Media 101 for BusinessMaven Communications
 

Recomendados

Marketing 2.0: Bridging the Gap Between Seller and Buyer on the Social Web
Marketing 2.0: Bridging the Gap Between Seller and Buyer on the Social WebMarketing 2.0: Bridging the Gap Between Seller and Buyer on the Social Web
Marketing 2.0: Bridging the Gap Between Seller and Buyer on the Social WebBernie Borges
 
Catalina Marketing Social Media Seminar
Catalina Marketing Social Media SeminarCatalina Marketing Social Media Seminar
Catalina Marketing Social Media SeminarBernie Borges
 
How to Use LinkedIn for Marketing
How to Use LinkedIn for MarketingHow to Use LinkedIn for Marketing
How to Use LinkedIn for MarketingHubSpot
 
Business Blog Marketing: Tips and Case Studies
Business Blog Marketing: Tips and Case StudiesBusiness Blog Marketing: Tips and Case Studies
Business Blog Marketing: Tips and Case StudiesHubSpot
 
Social Media 101 for Business and Executives
Social Media 101 for Business and ExecutivesSocial Media 101 for Business and Executives
Social Media 101 for Business and ExecutivesMaven Communications
 
Social Media 101 for Business
Social Media 101 for BusinessSocial Media 101 for Business
Social Media 101 for BusinessMaven Communications
 
Managing Social Media for Your Business
Managing Social Media for Your BusinessManaging Social Media for Your Business
Managing Social Media for Your BusinessVictoria Edwards
 
Social Media 101 for Business
Social Media 101 for BusinessSocial Media 101 for Business
Social Media 101 for BusinessMaven Communications
 
Online Marketing Presented to Batesville, AR Rotary Club
Online Marketing Presented to Batesville, AR Rotary ClubOnline Marketing Presented to Batesville, AR Rotary Club
Online Marketing Presented to Batesville, AR Rotary ClubArkansas State University Small Business & Technology Development Center
 
Secrets to Success with Social Media
Secrets to Success with Social MediaSecrets to Success with Social Media
Secrets to Success with Social MediaMichelle Hummel
 
ACCclass 3-2011
ACCclass 3-2011ACCclass 3-2011
ACCclass 3-2011Mary Ruth
 
Online Reputation Management Repair Strategy [Presentation]
Online Reputation Management Repair Strategy [Presentation]Online Reputation Management Repair Strategy [Presentation]
Online Reputation Management Repair Strategy [Presentation]Recover Reputation
 
Using pinterest as a marketing tool
Using pinterest as a marketing tool Using pinterest as a marketing tool
Using pinterest as a marketing tool AHMLBusinessServices
 
Social Media - Reaching Customers In The Twitterverse
Social Media - Reaching Customers In The TwitterverseSocial Media - Reaching Customers In The Twitterverse
Social Media - Reaching Customers In The TwitterverseTiffany Johnson
 
Social Media Basics
Social Media Basics Social Media Basics
Social Media Basics Michelle Neujahr, MBA
 
Managing social media content
Managing social media contentManaging social media content
Managing social media contentamplifi advoc8tor
 
Smart Media Cloud
Smart Media CloudSmart Media Cloud
Smart Media CloudTiffany Johnson
 
The Basics of Blogging
The Basics of BloggingThe Basics of Blogging
The Basics of BloggingToby Barnett
 
Social media for Real Estate brokers
Social media for Real Estate brokersSocial media for Real Estate brokers
Social media for Real Estate brokersCiao Bella Marketing
 
Using Facebook to Market Your Business
Using Facebook to Market Your BusinessUsing Facebook to Market Your Business
Using Facebook to Market Your BusinessAHMLBusinessServices
 
Business-to-Business Social Media
Business-to-Business Social MediaBusiness-to-Business Social Media
Business-to-Business Social MediaOut There Advertising
 
Social media marketing for realty
Social media marketing for realtySocial media marketing for realty
Social media marketing for realtyNidhi Mahesh
 
Back to Basics: Social Media for Professional Growth
Back to Basics: Social Media for Professional GrowthBack to Basics: Social Media for Professional Growth
Back to Basics: Social Media for Professional GrowthMonica Wright
 
Social Media for Real Estate and Insurance Professionals
Social Media for Real Estate and Insurance ProfessionalsSocial Media for Real Estate and Insurance Professionals
Social Media for Real Estate and Insurance ProfessionalsmediaChick
 
SEO is More Than SEO - Miva Merchant Conference 2012
SEO is More Than SEO - Miva Merchant Conference 2012SEO is More Than SEO - Miva Merchant Conference 2012
SEO is More Than SEO - Miva Merchant Conference 2012Gillian Muessig
 
Next level social media Night 3 and 4
Next level social media Night 3 and 4Next level social media Night 3 and 4
Next level social media Night 3 and 4Arkansas State University Small Business & Technology Development Center
 
Content marketing
Content marketingContent marketing
Content marketingP&CO
 
Social Media SEO
Social Media SEOSocial Media SEO
Social Media SEOTiffany Johnson
 
TechSelect San Diego May09
TechSelect San Diego May09TechSelect San Diego May09
TechSelect San Diego May09Bernie Borges
 
Inbound Marketing Strategies: Bay Area Apartment Assoc.
Inbound Marketing Strategies: Bay Area Apartment Assoc.Inbound Marketing Strategies: Bay Area Apartment Assoc.
Inbound Marketing Strategies: Bay Area Apartment Assoc.Bernie Borges
 

Mais conteúdo relacionado

Mais procurados

Secrets to Success with Social Media
Secrets to Success with Social MediaSecrets to Success with Social Media
Secrets to Success with Social MediaMichelle Hummel
 
ACCclass 3-2011
ACCclass 3-2011ACCclass 3-2011
ACCclass 3-2011Mary Ruth
 
Online Reputation Management Repair Strategy [Presentation]
Online Reputation Management Repair Strategy [Presentation]Online Reputation Management Repair Strategy [Presentation]
Online Reputation Management Repair Strategy [Presentation]Recover Reputation
 
Using pinterest as a marketing tool
Using pinterest as a marketing tool Using pinterest as a marketing tool
Using pinterest as a marketing tool AHMLBusinessServices
 
Social Media - Reaching Customers In The Twitterverse
Social Media - Reaching Customers In The TwitterverseSocial Media - Reaching Customers In The Twitterverse
Social Media - Reaching Customers In The TwitterverseTiffany Johnson
 
Managing social media content
Managing social media contentManaging social media content
Managing social media contentamplifi advoc8tor
 
The Basics of Blogging
The Basics of BloggingThe Basics of Blogging
The Basics of BloggingToby Barnett
 
Social media for Real Estate brokers
Social media for Real Estate brokersSocial media for Real Estate brokers
Social media for Real Estate brokersCiao Bella Marketing
 
Using Facebook to Market Your Business
Using Facebook to Market Your BusinessUsing Facebook to Market Your Business
Using Facebook to Market Your BusinessAHMLBusinessServices
 
Social media marketing for realty
Social media marketing for realtySocial media marketing for realty
Social media marketing for realtyNidhi Mahesh
 
Back to Basics: Social Media for Professional Growth
Back to Basics: Social Media for Professional GrowthBack to Basics: Social Media for Professional Growth
Back to Basics: Social Media for Professional GrowthMonica Wright
 
Social Media for Real Estate and Insurance Professionals
Social Media for Real Estate and Insurance ProfessionalsSocial Media for Real Estate and Insurance Professionals
Social Media for Real Estate and Insurance ProfessionalsmediaChick
 
SEO is More Than SEO - Miva Merchant Conference 2012
SEO is More Than SEO - Miva Merchant Conference 2012SEO is More Than SEO - Miva Merchant Conference 2012
SEO is More Than SEO - Miva Merchant Conference 2012Gillian Muessig
 
Content marketing
Content marketingContent marketing
Content marketingP&CO
 

Mais procurados (20)

Online Marketing Presented to Batesville, AR Rotary Club
Online Marketing Presented to Batesville, AR Rotary ClubOnline Marketing Presented to Batesville, AR Rotary Club
Online Marketing Presented to Batesville, AR Rotary Club
 
Secrets to Success with Social Media
Secrets to Success with Social MediaSecrets to Success with Social Media
Secrets to Success with Social Media
 
ACCclass 3-2011
ACCclass 3-2011ACCclass 3-2011
ACCclass 3-2011
 
Online Reputation Management Repair Strategy [Presentation]
Online Reputation Management Repair Strategy [Presentation]Online Reputation Management Repair Strategy [Presentation]
Online Reputation Management Repair Strategy [Presentation]
 
Using pinterest as a marketing tool
Using pinterest as a marketing tool Using pinterest as a marketing tool
Using pinterest as a marketing tool
 
Social Media - Reaching Customers In The Twitterverse
Social Media - Reaching Customers In The TwitterverseSocial Media - Reaching Customers In The Twitterverse
Social Media - Reaching Customers In The Twitterverse
 
Social Media Basics
Social Media Basics Social Media Basics
Social Media Basics
 
Managing social media content
Managing social media contentManaging social media content
Managing social media content
 
Smart Media Cloud
Smart Media CloudSmart Media Cloud
Smart Media Cloud
 
The Basics of Blogging
The Basics of BloggingThe Basics of Blogging
The Basics of Blogging
 
Social media for Real Estate brokers
Social media for Real Estate brokersSocial media for Real Estate brokers
Social media for Real Estate brokers
 
Using Facebook to Market Your Business
Using Facebook to Market Your BusinessUsing Facebook to Market Your Business
Using Facebook to Market Your Business
 
Business-to-Business Social Media
Business-to-Business Social MediaBusiness-to-Business Social Media
Business-to-Business Social Media
 
Social media marketing for realty
Social media marketing for realtySocial media marketing for realty
Social media marketing for realty
 
Back to Basics: Social Media for Professional Growth
Back to Basics: Social Media for Professional GrowthBack to Basics: Social Media for Professional Growth
Back to Basics: Social Media for Professional Growth
 
Social Media for Real Estate and Insurance Professionals
Social Media for Real Estate and Insurance ProfessionalsSocial Media for Real Estate and Insurance Professionals
Social Media for Real Estate and Insurance Professionals
 
SEO is More Than SEO - Miva Merchant Conference 2012
SEO is More Than SEO - Miva Merchant Conference 2012SEO is More Than SEO - Miva Merchant Conference 2012
SEO is More Than SEO - Miva Merchant Conference 2012
 
Next level social media Night 3 and 4
Next level social media Night 3 and 4Next level social media Night 3 and 4
Next level social media Night 3 and 4
 
Content marketing
Content marketingContent marketing
Content marketing
 
Social Media SEO
Social Media SEOSocial Media SEO
Social Media SEO
 

Semelhante a Small Company: Big Impact

TechSelect San Diego May09
TechSelect San Diego May09TechSelect San Diego May09
TechSelect San Diego May09Bernie Borges
 
Inbound Marketing Strategies: Bay Area Apartment Assoc.
Inbound Marketing Strategies: Bay Area Apartment Assoc.Inbound Marketing Strategies: Bay Area Apartment Assoc.
Inbound Marketing Strategies: Bay Area Apartment Assoc.Bernie Borges
 
Rise of the Content Engineer
Rise of the Content EngineerRise of the Content Engineer
Rise of the Content Engineerschulmanthorogood
 
Social Media Marketing for Business Owners & CEO’s
Social Media Marketing for Business Owners & CEO’sSocial Media Marketing for Business Owners & CEO’s
Social Media Marketing for Business Owners & CEO’sKen Nangle
 
Social Media Marketing For Software Authors
Social Media Marketing For Software AuthorsSocial Media Marketing For Software Authors
Social Media Marketing For Software Authors2Checkout
 
Marketing New Media POMA 2013
Marketing New Media POMA 2013Marketing New Media POMA 2013
Marketing New Media POMA 2013Chris Moise
 
SMEI Dallas Presentation: The Business Benefits Of Online Marketing
SMEI Dallas Presentation: The Business Benefits Of Online MarketingSMEI Dallas Presentation: The Business Benefits Of Online Marketing
SMEI Dallas Presentation: The Business Benefits Of Online MarketingMagic Logix
 
Get focused online marketing for business 101 for may 2011
Get focused online marketing for business 101 for may 2011Get focused online marketing for business 101 for may 2011
Get focused online marketing for business 101 for may 2011Digital Treasure Hunts
 
Using Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your BusinessUsing Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your BusinessMedia Barker
 
What is Web 2.0?
What is Web 2.0?What is Web 2.0?
What is Web 2.0?godwij
 
Social Media & Seo Overview
Social Media & Seo OverviewSocial Media & Seo Overview
Social Media & Seo OverviewDigital Synergy
 
The Social Media Publishing Model for Publishers
The Social Media Publishing Model for PublishersThe Social Media Publishing Model for Publishers
The Social Media Publishing Model for PublishersJoe Pulizzi
 
7 Steps to a Social Media Marketing Strategy that Works
7 Steps to a Social Media Marketing Strategy that Works7 Steps to a Social Media Marketing Strategy that Works
7 Steps to a Social Media Marketing Strategy that WorksMiriam Schwab
 
Social media marketing: social media strategy for b2b startups
Social media marketing: social media strategy for b2b startupsSocial media marketing: social media strategy for b2b startups
Social media marketing: social media strategy for b2b startupsLaurynas Binderis
 
Social Media & Your Business - Gold Coast Builders Association
Social Media & Your Business - Gold Coast Builders AssociationSocial Media & Your Business - Gold Coast Builders Association
Social Media & Your Business - Gold Coast Builders AssociationGeorgianne Brown
 
Social Media Marketing Introduction Seminar
Social Media Marketing Introduction SeminarSocial Media Marketing Introduction Seminar
Social Media Marketing Introduction SeminarManny Sarmiento
 

Semelhante a Small Company: Big Impact (20)

TechSelect San Diego May09
TechSelect San Diego May09TechSelect San Diego May09
TechSelect San Diego May09
 
Inbound Marketing Strategies: Bay Area Apartment Assoc.
Inbound Marketing Strategies: Bay Area Apartment Assoc.Inbound Marketing Strategies: Bay Area Apartment Assoc.
Inbound Marketing Strategies: Bay Area Apartment Assoc.
 
Rise of the Content Engineer
Rise of the Content EngineerRise of the Content Engineer
Rise of the Content Engineer
 
Social Media Marketing for Business Owners & CEO’s
Social Media Marketing for Business Owners & CEO’sSocial Media Marketing for Business Owners & CEO’s
Social Media Marketing for Business Owners & CEO’s
 
Small Business Social Media 101
Small Business Social Media 101Small Business Social Media 101
Small Business Social Media 101
 
Introduction to Social Media Marketing Workshop Mountain Home, AR
Introduction to Social Media Marketing Workshop Mountain Home, ARIntroduction to Social Media Marketing Workshop Mountain Home, AR
Introduction to Social Media Marketing Workshop Mountain Home, AR
 
Social Media Marketing For Software Authors
Social Media Marketing For Software AuthorsSocial Media Marketing For Software Authors
Social Media Marketing For Software Authors
 
Social Media 101 Final 070909
Social Media 101 Final 070909Social Media 101 Final 070909
Social Media 101 Final 070909
 
Marketing New Media POMA 2013
Marketing New Media POMA 2013Marketing New Media POMA 2013
Marketing New Media POMA 2013
 
SMEI Dallas Presentation: The Business Benefits Of Online Marketing
SMEI Dallas Presentation: The Business Benefits Of Online MarketingSMEI Dallas Presentation: The Business Benefits Of Online Marketing
SMEI Dallas Presentation: The Business Benefits Of Online Marketing
 
Get focused online marketing for business 101 for may 2011
Get focused online marketing for business 101 for may 2011Get focused online marketing for business 101 for may 2011
Get focused online marketing for business 101 for may 2011
 
Using Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your BusinessUsing Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your Business
 
What is Web 2.0?
What is Web 2.0?What is Web 2.0?
What is Web 2.0?
 
Digital Marketing Strategy
Digital Marketing StrategyDigital Marketing Strategy
Digital Marketing Strategy
 
Social Media & Seo Overview
Social Media & Seo OverviewSocial Media & Seo Overview
Social Media & Seo Overview
 
The Social Media Publishing Model for Publishers
The Social Media Publishing Model for PublishersThe Social Media Publishing Model for Publishers
The Social Media Publishing Model for Publishers
 
7 Steps to a Social Media Marketing Strategy that Works
7 Steps to a Social Media Marketing Strategy that Works7 Steps to a Social Media Marketing Strategy that Works
7 Steps to a Social Media Marketing Strategy that Works
 
Social media marketing: social media strategy for b2b startups
Social media marketing: social media strategy for b2b startupsSocial media marketing: social media strategy for b2b startups
Social media marketing: social media strategy for b2b startups
 
Social Media & Your Business - Gold Coast Builders Association
Social Media & Your Business - Gold Coast Builders AssociationSocial Media & Your Business - Gold Coast Builders Association
Social Media & Your Business - Gold Coast Builders Association
 
Social Media Marketing Introduction Seminar
Social Media Marketing Introduction SeminarSocial Media Marketing Introduction Seminar
Social Media Marketing Introduction Seminar
 

Mais de Bernie Borges

Social Business Engine Podcast 2016 Infographic
Social Business Engine Podcast 2016 InfographicSocial Business Engine Podcast 2016 Infographic
Social Business Engine Podcast 2016 InfographicBernie Borges
 
How to Build Transformational Organization Wide Marketing
How to Build Transformational Organization Wide MarketingHow to Build Transformational Organization Wide Marketing
How to Build Transformational Organization Wide MarketingBernie Borges
 
Social Business Journal, Volume 6: Inclusive Design in a Cognitive Era
Social Business Journal, Volume 6: Inclusive Design in a Cognitive EraSocial Business Journal, Volume 6: Inclusive Design in a Cognitive Era
Social Business Journal, Volume 6: Inclusive Design in a Cognitive EraBernie Borges
 
Social Business Journal Volume 1
Social Business Journal Volume 1 Social Business Journal Volume 1
Social Business Journal Volume 1 Bernie Borges
 
15 Ways to Become a LinkedIn Power User
15 Ways to Become a LinkedIn Power User15 Ways to Become a LinkedIn Power User
15 Ways to Become a LinkedIn Power UserBernie Borges
 
Social Selling Through LinkedIn
Social Selling Through LinkedInSocial Selling Through LinkedIn
Social Selling Through LinkedInBernie Borges
 
How to Create Social Employees through LinkedIn's Publishing Platform
How to Create Social Employees through LinkedIn's Publishing PlatformHow to Create Social Employees through LinkedIn's Publishing Platform
How to Create Social Employees through LinkedIn's Publishing PlatformBernie Borges
 
4 Pillars for SEO and Online Discoverability in 2014
4 Pillars for SEO and Online Discoverability in 20144 Pillars for SEO and Online Discoverability in 2014
4 Pillars for SEO and Online Discoverability in 2014Bernie Borges
 
4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedIn
4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedIn4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedIn
4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedInBernie Borges
 
Create Content Like a Movie Producer
Create Content Like a Movie ProducerCreate Content Like a Movie Producer
Create Content Like a Movie ProducerBernie Borges
 
Ignore These Marketing Paradigms At Your Own Peril
Ignore These Marketing Paradigms At Your Own PerilIgnore These Marketing Paradigms At Your Own Peril
Ignore These Marketing Paradigms At Your Own PerilBernie Borges
 
Social Business: The Future is Now
Social Business: The Future is NowSocial Business: The Future is Now
Social Business: The Future is NowBernie Borges
 
Digital Marketing is Like Building a Skyscraper | Bend WebCAM 2012
Digital Marketing is Like Building a Skyscraper | Bend WebCAM 2012 Digital Marketing is Like Building a Skyscraper | Bend WebCAM 2012
Digital Marketing is Like Building a Skyscraper | Bend WebCAM 2012 Bernie Borges
 
4 Marketing Paradigms Brands Can NOT Ignore
4 Marketing Paradigms Brands Can NOT Ignore4 Marketing Paradigms Brands Can NOT Ignore
4 Marketing Paradigms Brands Can NOT IgnoreBernie Borges
 
Data Driven Marketing Fundamentals
Data Driven Marketing FundamentalsData Driven Marketing Fundamentals
Data Driven Marketing FundamentalsBernie Borges
 
Why Social Business is Do or Die
Why Social Business is Do or Die Why Social Business is Do or Die
Why Social Business is Do or Die Bernie Borges
 
Content Marketing is Good for Your Career
Content Marketing is Good for Your CareerContent Marketing is Good for Your Career
Content Marketing is Good for Your CareerBernie Borges
 
Turbo Charge Your Career Social Media
Turbo Charge Your Career Social MediaTurbo Charge Your Career Social Media
Turbo Charge Your Career Social MediaBernie Borges
 
ROI of Social Media November 2011
ROI of Social Media November 2011ROI of Social Media November 2011
ROI of Social Media November 2011Bernie Borges
 

Mais de Bernie Borges (20)

Social Business Engine Podcast 2016 Infographic
Social Business Engine Podcast 2016 InfographicSocial Business Engine Podcast 2016 Infographic
Social Business Engine Podcast 2016 Infographic
 
How to Build Transformational Organization Wide Marketing
How to Build Transformational Organization Wide MarketingHow to Build Transformational Organization Wide Marketing
How to Build Transformational Organization Wide Marketing
 
Social Business Journal, Volume 6: Inclusive Design in a Cognitive Era
Social Business Journal, Volume 6: Inclusive Design in a Cognitive EraSocial Business Journal, Volume 6: Inclusive Design in a Cognitive Era
Social Business Journal, Volume 6: Inclusive Design in a Cognitive Era
 
Social Business Journal Volume 1
Social Business Journal Volume 1 Social Business Journal Volume 1
Social Business Journal Volume 1
 
15 Ways to Become a LinkedIn Power User
15 Ways to Become a LinkedIn Power User15 Ways to Become a LinkedIn Power User
15 Ways to Become a LinkedIn Power User
 
Social Selling Through LinkedIn
Social Selling Through LinkedInSocial Selling Through LinkedIn
Social Selling Through LinkedIn
 
How to Create Social Employees through LinkedIn's Publishing Platform
How to Create Social Employees through LinkedIn's Publishing PlatformHow to Create Social Employees through LinkedIn's Publishing Platform
How to Create Social Employees through LinkedIn's Publishing Platform
 
4 Pillars for SEO and Online Discoverability in 2014
4 Pillars for SEO and Online Discoverability in 20144 Pillars for SEO and Online Discoverability in 2014
4 Pillars for SEO and Online Discoverability in 2014
 
4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedIn
4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedIn4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedIn
4 Ways to Use Content Marketing to Influence Buying Decisions on LinkedIn
 
Create Content Like a Movie Producer
Create Content Like a Movie ProducerCreate Content Like a Movie Producer
Create Content Like a Movie Producer
 
Future of Search
Future of Search Future of Search
Future of Search
 
Ignore These Marketing Paradigms At Your Own Peril
Ignore These Marketing Paradigms At Your Own PerilIgnore These Marketing Paradigms At Your Own Peril
Ignore These Marketing Paradigms At Your Own Peril
 
Social Business: The Future is Now
Social Business: The Future is NowSocial Business: The Future is Now
Social Business: The Future is Now
 
Digital Marketing is Like Building a Skyscraper | Bend WebCAM 2012
Digital Marketing is Like Building a Skyscraper | Bend WebCAM 2012 Digital Marketing is Like Building a Skyscraper | Bend WebCAM 2012
Digital Marketing is Like Building a Skyscraper | Bend WebCAM 2012
 
4 Marketing Paradigms Brands Can NOT Ignore
4 Marketing Paradigms Brands Can NOT Ignore4 Marketing Paradigms Brands Can NOT Ignore
4 Marketing Paradigms Brands Can NOT Ignore
 
Data Driven Marketing Fundamentals
Data Driven Marketing FundamentalsData Driven Marketing Fundamentals
Data Driven Marketing Fundamentals
 
Why Social Business is Do or Die
Why Social Business is Do or Die Why Social Business is Do or Die
Why Social Business is Do or Die
 
Content Marketing is Good for Your Career
Content Marketing is Good for Your CareerContent Marketing is Good for Your Career
Content Marketing is Good for Your Career
 
Turbo Charge Your Career Social Media
Turbo Charge Your Career Social MediaTurbo Charge Your Career Social Media
Turbo Charge Your Career Social Media
 
ROI of Social Media November 2011
ROI of Social Media November 2011ROI of Social Media November 2011
ROI of Social Media November 2011
 

Último

2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis UsageNeil Kimberley
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailAriel592675
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024christinemoorman
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCRashishs7044
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfRbc Rbcua
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607dollysharma2066
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfrichard876048
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...lizamodels9
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Pereraictsugar
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyotictsugar
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCRashishs7044
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessSeta Wicaksana
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057
 
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppelCorporation
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 

Último (20)

2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detail
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdf
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
 
Corporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information TechnologyCorporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information Technology
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdf
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Perera
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyot
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful Business
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
 
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africa
 

Small Company: Big Impact