SplashCast Overview Deck

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This is one of the last SplashCast overview decks before shutting it's doors in August, 2009. SplashCast was an online video social TV pioneer before running out of money.

Tecnologia Negócios

Pioneers of Social TV www.splashcastmedia.com

The “House” Social TV Application (in partnership with Hulu) 3

The Social TV Platform ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SplashCast’s The Office social TV application in Facebook and MySpace

Chatter Video-time (asynchronous) chat. See friends’ comments moment-by-moment in the video. Publishing to Status Streams and News Feeds Post videos, reviews, comments, chatter, poll questions, and your fan ranking, etc to your Facebook, Twitter, and MySpace status streams. Audience Reaction Maps View the good and bad parts in an episode via the audience reaction graph and meter. Games & Virtual Currency Play fun games tied to video content and earn (or buy) currency to increase your fan ranking. The Social TV Platform

SplashCast Social TV Network ,[object Object],[object Object],[object Object],[object Object],[object Object],4

High Performance Ad Product for Social TV ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Right Guard’s Micro-Site in The Simpsons TV Application (actual CTR was > 4%) 6

Advertisers Nissan Infiniti Dial Soap Jack In The Box Dr. Pepper Gatorade Sony Electronics LG Fox Entertainment THQ Nike Red Bull Quiksilver SplashCast Attracts Top-Tier Content Partners & Advertisers Content Providers Hulu (NBC, Fox, ABC) Sony BMG Fuel TV Universal Music Group Warner Brothers EMI NPR Fox News CBS (pending) MTV Networks (pending) Agencies OMD Universal McCann Initiative Moxie Wieden + Kennedy Razorfish Mindshare Tequila MOne 5

Key Competitive Advantages 8 ,[object Object],[object Object]

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SplashCast Overview Deck

1. Pioneers of Social TV www.splashcastmedia.com

2. The “House” Social TV Application (in partnership with Hulu) 3

4. Chatter Video-time (asynchronous) chat. See friends’ comments moment-by-moment in the video. Publishing to Status Streams and News Feeds Post videos, reviews, comments, chatter, poll questions, and your fan ranking, etc to your Facebook, Twitter, and MySpace status streams. Audience Reaction Maps View the good and bad parts in an episode via the audience reaction graph and meter. Games & Virtual Currency Play fun games tied to video content and earn (or buy) currency to increase your fan ranking. The Social TV Platform

7. Advertisers Nissan Infiniti Dial Soap Jack In The Box Dr. Pepper Gatorade Sony Electronics LG Fox Entertainment THQ Nike Red Bull Quiksilver SplashCast Attracts Top-Tier Content Partners & Advertisers Content Providers Hulu (NBC, Fox, ABC) Sony BMG Fuel TV Universal Music Group Warner Brothers EMI NPR Fox News CBS (pending) MTV Networks (pending) Agencies OMD Universal McCann Initiative Moxie Wieden + Kennedy Razorfish Mindshare Tequila MOne 5

SplashCast Overview Deck

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