The document summarizes the results of a survey on social media use among Louisiana Baptist pastors and churches. It then outlines a two-part presentation on using social media in ministry: the first part defines social media and its key aspects, and the second part provides guidance on developing a social media strategy and managing time spent on social media platforms. The survey found most pastors use social media to communicate, with Facebook being the most popular platform. Participants wanted to learn about effectiveness, tools, time management and sharing best practices. The presentation defines social media and common platforms and tools, and gives principles for crafting a strategy and guidelines for online conduct.