Intro in Product Management - Коротко про професію продакт менеджера
Future Local Webinar Nov12
1. “ The Future of Location on Mobile Devices: LBS, Apps & Monetization ” Greg Sterling Internet2Go November 12, 2009
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4. Source: Opus Research, comScore, CTIA, Nielsen, US Census Bureau (2009) Populations: Offline, Online, Mobile 4 Major US Carriers: 250M subs approx. Mobile Internet: 70M 4.1B texts DAILY 30% of Verizon W revs data
5. Pew: % of all US adults going online via mobile Pew Internet & American Life Project: March, 2009 n=2,253 US adults 53% of smartphone owners report using mobile Internet “ at least once a day ” Opus Research, 3/09 Mobile Web Usage Frequency
Target audience: What is their demographic profile? What sort of devices do they own? (look in your server logs, do some research, etc.) Determine what your solution needs to do? - Do you need a specific function on the device? Are you doing something that would require an application, a specific phone? Alerts, Compass?
Target audience: What is their demographic profile? What sort of devices do they own? (look in your server logs, do some research, etc.) Determine what your solution needs to do? - Do you need a specific function on the device? Are you doing something that would require an application, a specific phone? Alerts, Compass?
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