The Carry Principle

•

3 gostaram•1,192 visualizações

Barbara Ballard

How "the carry principle" affects design thought for mobile devices

Tecnologia Negócios

the carry principle
the device in your pocket

Barbara Ballard
http://www.littlespringsdesign.com

mobile
users

available
mobile

contextual

mobile identiﬁable

users
distractible

available
mobile

contextual
same as
desktop?

mobile identiﬁable

users
distractible

the carry principle
if only one device is in your pocket ...

• communications • battery powered
(text, voice)
• wireless
• small screen
• device
• multifunctional proliferation

... you browse on this device

so design for ...
browser
compatible • fast content access
• resumable access
• reliable data access
• ease of use
• sometimes full access

so design for ...

• fast content access
• resumable access
browser
• reliable data access
incompatible
• ease of use
• sometimes full access

so design for ...

• fast content access
• resumable access
• reliable data access
• ease of use
local app • sometimes full access
enhanced

so design for ...
browser
compatible • fast content access
• resumable access
browser
• reliable data access
incompatible
• ease of use
local app • sometimes full access
enhanced

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The Carry Principle

1. the carry principle the device in your pocket Barbara Ballard http://www.littlespringsdesign.com

2. mobile users

3. available mobile contextual mobile identiﬁable users distractible

4. available mobile contextual same as desktop? mobile identiﬁable users distractible

5. the carry principle if only one device is in your pocket ... • communications • battery powered (text, voice) • wireless • small screen • device • multifunctional proliferation ... you browse on this device

6. so design for ... browser compatible • fast content access • resumable access • reliable data access • ease of use • sometimes full access

7. so design for ... • fast content access • resumable access browser • reliable data access incompatible • ease of use • sometimes full access

8. so design for ... • fast content access • resumable access • reliable data access • ease of use local app • sometimes full access enhanced

9. so design for ... browser compatible • fast content access • resumable access browser • reliable data access incompatible • ease of use local app • sometimes full access enhanced