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Mw Mobile Advertising Campaigns Strategies For Sucessful Campaigns And Self Service Vs Managed Campaigns

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Asif Ali

This presentation explains the strategies behind successful mobile advertising campaigns while also looking at the pros and cons of self service vs managed campaigns.

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Mobile Advertising Campaigns Successful Campaign Strategies; Self Service Vs Managed Campaigns All Rights Reserved. Copyrights © 2009 mobile-worx
Introduction ,[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Strategies of Successful Mobile Ad Campaigns All Rights Reserved. Copyrights © 2009 mobile-worx
Successful mobile campaign ,[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Plan the campaign ,[object Object],[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Test the campaign ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Ad Mechanics: Call to action modes ,[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Creatives ,[object Object],[object Object],[object Object],[object Object],[object Object],All Rights Reserved. Copyrights 2009 mobile-worx
Targeting ,[object Object],[object Object],All Rights Reserved. Copyrights 2009 mobile-worx
Daily budget and bid amounts ,[object Object],[object Object],[object Object],All Rights Reserved. Copyrights 2009 mobile-worx
Use Tracking tools, Reports ,[object Object],[object Object],[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Measuring Campaign Effectiveness ,[object Object],[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Other success factors in mobile advertising ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Self Service vs. Managed Campaigns All Rights Reserved. Copyrights 2009 mobile-worx
Self Service and Managed Campaigns ,[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Self Service ,[object Object],[object Object],All Rights Reserved. Copyrights © 2009 mobile-worx
Self Serve ,[object Object],[object Object],[object Object],[object Object]
Risks in Self Serve ,[object Object],[object Object],[object Object],[object Object]
Managed Campaign Model ,[object Object],[object Object],[object Object],[object Object],[object Object],All Rights Reserved. Copyrights 2007 mobile-worx
Campaign Management Process All Rights Reserved. Copyrights © 2009 mobile-worx
Campaign Planning
Campaign Initiation
Performance Tracking and Reporting ,[object Object],[object Object],[object Object],[object Object],[object Object]
Self Serve vs. Managed Campaigns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],All Rights Reserved. Copyrights 2007 mobile-worx
So which approach is the best? ,[object Object],[object Object],[object Object],All Rights Reserved. Copyrights 2007 mobile-worx
About ZestADZ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2008 zestadz.com
Start your mobile advertising campaign today! ,[object Object],[object Object],[object Object],All Rights Reserved. Copyrights © 2008 zestadz.com

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Mw Mobile Advertising Campaigns Strategies For Sucessful Campaigns And Self Service Vs Managed Campaigns