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Pinterest is Steady but Looking for Business Model by Augustine Fou
1. Pinterest is Steady but
Still Seeking Revenue
Dr. Augustine Fou
January 29, 2013
-1- Augustine Fou
2. Monthly Traffic Trends
• Unique Visitors: 30 million /month
• Pageviews: 916 million /month
• Visits: 104 million /month
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3. Monthly User Trends
• Average Stay: 11 minutes /month
• Visits per Person: 3.5 /month
• Pages per Visit: 9 /month
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4. Search Trends
Web Search: Users
are still looking
for Pinterest
News Search:
News for Pinterest
is half of the peak
in mid-2012
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5. So What?
“While Pinterest has steady traffic
and users, it still has not found a
revenue model that is not only
sustainable but also scalable.”
- Dr. Augustine Fou
-5- Augustine Fou
6. Dr. Augustine Fou – Chief Digital Strategist
“I analyze Internet marketing
companies’ technology and
business model and advise private
equity and venture capital clients
on their upside potential.”
FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM)
MCKINSEY CONSULTANT
CLIENT SIDE / AGENCY SIDE EXPERIENCE
PROFESSOR AND COLUMNIST
ENTREPRENEUR / SMALL BUSINESS OWNER
PHD MATERIALS SCIENCE (MIT '95) AT AGE 23
ClickZ Articles: http://www.clickz.com/author/1151/augustine-fou
Slideshares: http://www.slideshare.net/augustinefou
LinkedIn: http://www.linkedin.com/in/augustinefou
@acfou Augustine Fou
7. Related Slideshares
The Pinterest Myth
By: Augustine Fou, April 30, 2012
Facebook Collections is Bad News For Pinterest
By: Augustine Fou, October 14, 2012.
Pinterest vs Google Images – Fight!
By: Augustine Fou, April 19, 2012.
-7- Augustine Fou