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               The Story of Google+
                > Adam Audette | SMX West 2013




                        @audette
Some RKG Clients




                   2
Once upon a time…
The amazing Yahoo!

directory
A bountiful land!
The Land of Googleland
The Land of Googleland




SEO book
Which site should I torch
next…
The link graph problem
14
most perfect
anchor text




           15
Paid links and steroids
SOMETIMES YOU CAN JUST TELL
Enter the
Penguin!
18
19
Panda+Penguin
The Land of Googleland
The Land of Googleland
The Land of Googleland
“It’s about identity, relationships,
          and content.”
rel=author
rel=publisher
Google+ Followers

•   June 1:    200
•   June 30:   27,000
•   July 15:   120,000
•   Sep. 15:   280,000
•   Nov. 15:   300,000
Being here is good.
Steeper (not provided) trend line
Drop in brand visits…
rel=publisher
Google+ as a
traffic source?
Glimpses of the future
Are your visitors
on Google+ ?
Are your visitors
on Google?
Google+ is Google


Google is Google+
The end.




Adam Audette
Twitter: @audette

aaudette@rimmkaufman.com

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The Story of Google+, by Adam Audette

Notas do Editor

  1. iOS 6 will further obscure organic search data.one-year anniversary of Google choosing to block keyword referral information for secure organic searches. At the end of Q3, about a quarter of all queries fall into the (not provided) category on average.iOS 6 users coming from Google will appear as direct visits.
  2. iOS 6 will further obscure organic search data.one-year anniversary of Google choosing to block keyword referral information for secure organic searches. At the end of Q3, about a quarter of all queries fall into the (not provided) category on average.iOS 6 users coming from Google will appear as direct visits.
  3. iOS 6 will further obscure organic search data.one-year anniversary of Google choosing to block keyword referral information for secure organic searches. At the end of Q3, about a quarter of all queries fall into the (not provided) category on average.iOS 6 users coming from Google will appear as direct visits.
  4. iOS 6 will further obscure organic search data.one-year anniversary of Google choosing to block keyword referral information for secure organic searches. At the end of Q3, about a quarter of all queries fall into the (not provided) category on average.iOS 6 users coming from Google will appear as direct visits.