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Chan, oliver print ad based 10 step marketing plan (centuria medical makati)
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Chan, oliver print ad based 10 step marketing plan (centuria medical makati)
1.
10 Step Marketing
Plan: Centuria Medical Makati Chan, Oliver S. January 2011
2.
Centuria Medical Makati
(CMM) Newspaper ad Close-up of text
3.
4.
5.
6.
2. PTM’s Needs,
Wants and Demands (Maslow’s Heirarchy of Needs) I want to be associated with high class doctors Doctors feel good contributing to the medical tourism of the Philippines
7.
8.
9.
10.
11.
12.
13.
14.
6a. Medical Tourism
is dominated by these hospitals.
15.
16.
17.
18.
19.
20.
SUMMARY
21.
22.
23.
10 Step Marketing
Plan: Centuria Medical Makati Chan, Oliver S. January 2011
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