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1. QUESTION 6 - ARTICLES
I asked my audience if they
had any special preferences
on what articles I featured. I
think this was valuable as it
told me what my target
audience wanted from my
magazine. As of this data
from the questionnaire, I
know that my target
audience would mainly like
exclusive and behind the
scenes interviews and
pictures from the bands and
solo artists I feature.

2. QUESTION 7 – UK/USA
The indie music scene is a
lot more prominent in the
UK than the US. Most big
artists are British, so it
seemed fairly important I
bring this point up in the
questionaire. This is
because some people may
want to hear new and
upcoming American artists,
whereas others like to stick
to the UK. Some may not
mind at all. The data I got
from my questionnaire
shows that 60% prefer
British artists.

3. QUESTION 8 – FEMALE/MALE
There are mainly more male artists
within the indie music genre
currently. So, to find out how my
target audience felt I asked them if
they had a preference. 60% didn’t
mind, and 40% preferred male. As a
result of this, I will be changing my
idea of having a female masthead.
Conventionally, females are very
rare in the indie music scene in the
UK, purely because there is nobody
female who is successful enough
currently.

4. QUESTION 9 – SOLO/BAND
I asked my target
audience if they preferred
solo artists or people in
bands. 60% preferred
bands. 40% didn’t mind.
This shows me that, on the
whole, my audience is not
very bothered. As the
majority preferred bands, I
will make sure that I am a
lot more focussed on them
and don’t really include
solo artists.

5. QUESTION 10 - AGE
I asked what age my target
audience was because I feel
that its important to know.
This is because I need to
understand colour schemes
(older TA means more neutral
and plain colours, whereas
younger means more playful
and primary colours) . The
result was that all of my target
audience were aged 16-25. This
shows that they are mature,
yet not old. So, I will make sure
I use a mixture of dull but
some colourful colours to
represent this mix.