2. Who Am I?
My name is Ashlee Jamison.
• I am a 32 year old mother of one.
• I have been married for 10 years.
• I have an Bachelor’s of Science in Marketing
from Indiana Wesleyan University.
• I have 12 years experience in the field of
Marketing, and will be celebrating 15 years
employment with my company in 2014.
3. Who I want to be…
I want to become a marketing consultant.
Help businesses generate the right strategies to
attract new customers and increase revenue.
4. How do people see me today?
Dependable
Able to be trusted to do or provide what is
needed
Hardworking
Using a lot of time and energy to do work
Resource: http://www.merriam-webster.com/dictionary/dependable
Resource: http://www.merriam-webster.com/dictionary/hardworking
5. Today…
People-Oriented
Focused on interaction with people
Successful
Achieving something desirable
Resource: http://www.oxforddictionaries.com/us/definition/american_english/people-oriented
Resource: http://www.thefreedictionary.com/successful
6. Personal SWOT Analysis
Strengths
Weaknesses
Creative
Procrastinate, best work at last minute
Honest and hardworking
Second guess myself
Loyal
Lack a results focus
Quick Learner
Limited work experience (industry)
Good Communicator
Opportunities
Threats
Obtaining a Master’s degree
Not being “seen” as good enough
I have an undergraduate in Marketing
Negative industry in terms of experience
Experienced portfolio
Small portfolio
Field of expertise (niche, Local Marketing)
7. How I want to be seen…
Confident
Showing assurance and self reliance
Hardworking
Using a lot of time and energy to do work
Resource: http://www.merriam-webster.com/dictionary/confident
Resource: http://www.merriam-webster.com/dictionary/hardworking
8. What I will be…
Focused
Close or narrow attention; Concentration.
Successful
Achieving something desirable
Resource: http://www.thefreedictionary.com/focused
Resource: http://www.thefreedictionary.com/successful
9. Personal Objectives
• Excel as a learner
• Perform for organizations and
exceed expectations.
• Build an innovative career in
consultation using my skills
and talents
• Be a “Star”
Resource: http://computernetworkingnotes.com/resumes/sample-resume-objectives.html
10. Personal Objectives
• Excel as a learner
• Perform for organizations and
exceed expectations.
• Build an innovative career in
consultation using my skills
and talents
• Be a “Star”
Resource: http://computernetworkingnotes.com/resumes/sample-resume-objectives.html
Notas do Editor
This is about me, my personal brand.
I was born and raised in Ohio.
I’m a 32 year old mother, I have a 1 year old daughter named Emma.
My husband and I have been married for 10 years.
I have an undergraduate degree from Indiana Wesleyan University in Marketing.
I’ve worked with my current employer for almost 15 years, 12 of that in Marketing.
My goal in obtaining a graduate degree it to become a marketing consultant. I want to help businesses grow using the right marketing strategies.
Dependable: I can be counted on to do what I say I will. I always keep my word.
Hardworking: I dedicate myself to my work, spending long hours when needed, traveling 30% of the time across the country and Mexico. I am also dedicated to earning a Master’s degree to better myself and contribute more to my family.
People-Oriented: I have a highly social personality. I enjoy and spend most of my day interacting with all sorts of people from various backgrounds.
Successful: I have already achieved more than I ever anticipated I could. I pushed myself to achieve my dream of a Bachelor’s degree. And am now pushing myself to obtain my Master’s to obtain my dream job.
I conducted a personal swot analysis.
I want to understand my strengths, weaknesses, opportunities and threats.
While I have limited experience outside the financial services and retail world, I have a profound knowledge base of customers and marketing tactics used to generate results. I field that I can use my knowledge and expertise build my own business.
Confident: I want to know what I am saying is right. No second guessing my gut.
Hardworking: I will continue to work hard. You do not go places by being lazy. I want to give my best in everything I do.
Focused: I want to center my attention on niche marketing (local or grassroots marketing) to drive people into our shops using cold calls and elevator speeches). This is not widely promoted, but I have 12 years experience in this area of marketing.
Successful: Once I’ve obtained my Master’s degree, people will look at me with a different level of appreciation. In a man’s world, I can be seen as having the knowledge and expertise to make people listen to the good I have to say.
My personal objective in earning an MCM is to excel as a learner, perform for organizations and exceed their expectations. I want to build an innovative career using my skills and talents. I want to be a “star”.