This document discusses how big data is impacting the transportation industry. It notes that transportation and mobility data is accumulating rapidly from sources like connected vehicles and is transforming the industry. However, this data is currently complex for developers and businesses to access and use. The document advocates for the use of APIs to make transportation big data more accessible and usable, which can enable new innovations across mobility applications like urban planning, insurance, and more. By opening up big data through common API standards, unprecedented possibilities for learning, discovery, and transformation are possible across the transportation sector.

1. How to get data moving:
Impact of big data on transportation

2. 1. How big is big data in transport?
2. How to reap big data opportunities?
3. What do APIs have to do with it?
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

3. How big is big data in transport?
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

4. B I G D A T A I M P A C T O N T R A N S P O R T A T I O N
Transport and mobility data is accumulating at an unimaginable
rate and transforming how the industry functions.
A single connected vehicle alone is predicted to upload 25gb of
data in a single hour to the cloud.
That data, is currently disparate, non formalised and complex for
developers and businesses to share and consume.

5. B I G D A T A I M P A C T O N T R A N S P O R T A T I O N
Objects
Connected cars
Roads
Traffic lights
Trains
Buses
Bikes
Trucks
CONNECTIVITY
Services
Ride hailing services
Ride sharing services
Bike sharing services
Geolocation services
Mapping services
Weather services
Traffic monitoring services
CONTEXT
Sources
… where is it coming from?

6. B I G D A T A I M P A C T O N T R A N S P O R T A T I O N
Government
Urban planners
Architects
Local authorities
Automotive industry
Cycling industry
Rail industry
Transportation planners
Delivery, freight and logistics
operators
Vehicle Fleet services
Recovery services
Insurance companies
Public transportation authorities
Environmental bodies
Transportation innovators
Routing and planning
Traffic insight and monitoring
Mobile service providers
Business functions
… what can you do with it?

7. Big data brings big opportunities.
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

8. BIG DATA
SOCIAL
MOBILITY
NEW MOBILITY
FRAMEWORK
URBAN
MOBILITY
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

9. BIG
DATA
SOCIAL
MOBILITY
NEW
FRAME-
WORK
URBAN
MOBILITY
CHARACTERISTICS
➔ STRUCTURED | UNSTRUCTURED
➔ STANDARD COMPLIANT | NON-COMPLIANT
➔ SUPPORTED | UNSUPPORTED
➔ REAL-TIME | INTERVALS
➔ FREE | PAID
➔ OFFICIAL | UNOFFICIAL
➔ OPEN | CLOSED
DATA COMES IN MANY FORMS
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

10. BIG
DATA
SOCIAL
MOBILITY
NEW
FRAME-
WORK
URBAN
MOBILITY
URBAN SPACE
URBAN PLANNING | REAL ESTATE | ENVIRONMENT
(ELECTRIFICATION)
MOVEMENT
RIDE SHARING | RIDE HAILING | MULTIMODAL |
AUTOMATION & SELF DRIVING CARS
EFFICIENCIES
INSURANCE PREMIUM AND POLICY | PREDICTIVE
MAINTENANCE
DESIRED BENEFITS: EFFICIENCY AND EFFECTIVENESS
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

11. BIG
DATA
SOCIAL
MOBILITY
NEW
FRAME-
WORK
URBAN
MOBILITY
URBAN SPACE
URBAN PLANNING | REAL ESTATE | ENVIRONMENT
(ELECTRIFICATION)
MOVEMENT
RIDE SHARING | RIDE HAILING | MULTIMODAL |
AUTOMATION & SELF DRIVING CARS
EFFICIENCIES
INSURANCE PREMIUM AND POLICY | PREDICTIVE
MAINTENANCE | SAFETY
DESIRED BENEFITS: EFFICIENCY AND EFFECTIVENESS
DO THESE SOLUTIONS DELIVER THE DESIRED EFFECT?
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

14. BIG
DATA
SOCIAL
MOBILITY
NEW
FRAME-
WORK
URBAN
MOBILITY
SOCIAL INCLUSIVITY
➔ (RE)GAINED MOBILE INDEPENDENCE FOR THE
ELDERLY, CHILDREN, MOTHERS, AND DISABLED
PEOPLE
➔ (RE)CLAIMING SPACE FOR COMMUNITIES
(PARKING, ROADS, CAR PARKS)
ECONOMIC INCLUSIVITY
➔ CONNECTING REMOTE AREAS
(ACCESS WORK, SCHOOL AND AMENITIES)
➔ LOWER PRICES THROUGH NEW BUSINESS MODELS
(PAY-PER-USE, SUBSCRIPTION, ETC.)
THESE BENEFITS WILL ACCELERATE THE ADOPTION OF A NEW
MENTAL FRAMEWORK
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

15. BIG
DATA
SOCIAL
MOBILITY
NEW
FRAME-
WORK
URBAN
MOBILITY
NEW ROLE OF CAR IN 21ST CENTURY
➔ MORE PHONE THAN CAR
(REMOTE UPDATES, CONNECTED)
➔ MORE ANDROID THAN IPHONE
(LESS BRAND FOCUSED, MORE CUSTOM FOCUSED)
AREAS OF FOCUS
➔ ENVIRONMENTAL BENEFITS >> ELECTRIFICATION
➔ URBAN MOBILITY BENEFITS >> RIDE-SHARING
➔ SOCIAL MOBILITY BENEFITS >> AUTOMATION
SCENARIOS WITH THE GREATEST BENEFITS REQUIRE MOST
POLICY SUPPORT
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

16. Transform big data into
innovation through APIs, the
lifeblood of the connected world.
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

17. ANALYSIS BY FORESTTHEWOODS ON
MEDIUM BASED ON GOOGLE MAPS API

18. Software is eating the world and
APIs are eating software.
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

19. FORMAT
REAL-TIME
DATA
DEEP
ANALYSIS
(AI)
SUPPORT
COMBINING
DATA
SOURCES
ACCESSIBILITY
MANIPULATION
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N
QUALITY
OPEN
DATA
CLOSED
DATA

20. Three different data perspectives.
Many use cases.
TFL ACCIDENT DATA TFL CONGESTION DATA TFL ACCESSIBILITY DATA
FIRST TIER (TFL RELATED)
MAINTENANCE | OPTIMISATION | POLICY
SECOND TIER (CONTEXT)
REAL ESTATE | ADVERTISING | INSURANCE

21. Bringing together this data, via common, simple to use services,
opens up unprecedented possibilities for learning, discovery
and transformation across the mobility sector.
Attractive business models can be build around making data
available, connecting data, and using APIs to create new forms
of products and services.
B I G D A T A I M P A C T O N T R A N S P O R T A T I O N

22. P R E S E N T A T I O N T I T L E
Opening data opens innovation.

23. @dovuapi
arwen@dovu.io