Final Report on Opprtunity Analysis Project ( OAP )

1. for Technology Entrepreneurship Venture Lab 2012
Final Report
for
OAP

2. hypothesis
Malaysia - a former colonial of UK

3. Many educational ties between Malaysia and UK

4. Many people from UK travel to Malaysia for the academic purposes

5. They buy from Malaysia for cost
difference for family and friends

6. But have to also think about luggage
limits, limits the good to be bought

7. arbirage.com solves the
issue, serve such buyers
365 days online. They
buy from home country

8. future target markets Australia and US

9. In short...
Online market
for worldwide consumers,
specially UK, US and Australia,
to buy low cost, good quality products
from Developing countries

10. The test
Set up website
www.arbirage.com

11. Started store on eBay

12. And a Fan page on Facebook

13. Test on

14. Survey
 In order not to violated eBay’s Privacy Policy. Team
member cannot speak one to one to customer.
 A survey has been design by our team member Ivan
and mail to our customers
 Only 20 customer response
before the deadline.

15. 60% customer will buy from us repeatedly
Sales
Buy from us repeatedly
Not buy from us repeatedly

16. 70% buy from us repeatedly if we sell Perfume
Perfume
Buy from us repeatedly
Not buy from us repeatedly

17. 55%will buy from us repeatedly if we are
Online Hypermarket
Online Hypermarket
Buy from us repeatedly
Not buy from us repeatedly

18. Product/Market fit
Customer
Buy from us repeatedly
Not Buy from us Repeatedly

19. Validated : Product/Market fit

Survey Result
80%
70%
60%
50%
40%
30%
20%
10%
0% Product /Market fit
Customer

20. Results
60%
 will buy from us repeatedly
regardless whether we are online
hypermarket or not

21. Growth organically
If
 Without funding

22. Priority : Perfume

23. Growth rapidly
 If
 with funding

24. This opportunity is worth pursuing for
OEP
80%
70%
60%
50%
40%
Product/Market fit
30% Customer
20%
10%
0%
Buy from us Perfume Online Product/Market
repeatedly Hypermarket fit